--- title: "Meaning & Key Takeaway of: I really hope that more and more…" description: "\"I really hope that more and more companies will become much better at achieving and maintaining outside-in. I hope that we will see more and more truly..." image: "https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg" --- # I really hope that more and more companies will become… ![“I really hope that more and more companies will become much better at achieving and maintaining outside-in. I hope that we will see more and more truly outside-in corporations and that those organizations will remain outside-in corporations over time.” quote by Barbara Bund](https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg) [Download](https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg) [Open image](https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg) > “I really hope that more and more companies will become much better at achieving and maintaining outside-in. I hope that we will see more and more truly outside-in corporations and that those organizations will remain outside-in corporations over time.” [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Advocates for companies to adopt an outside‑in mindset, focusing on customer needs and external trends for sustainable success. **In simple terms:** Companies should prioritize external perspectives. Key Takeaway Embrace outside‑in thinking. Themes customer focus strategy innovation leadership Mood optimistic determined Type strategic inspirational When to use this quote - product development - marketing strategy - organizational change - continuous improvement Key Concepts Market orientation systems thinking long‑term sustainability Questions to Reflect On - How can firms keep external focus over time? - What structures support lasting outside‑in culture? A Different Perspective Hard to maintain outside‑in focus amid internal pressures. ★ ★ ★ ★ ★ No ratings yet [Achieve](https://sms4smile.com/quotes/about/achieve/) [Companies Better](https://sms4smile.com/quotes/about/companies-better-2215998/) [Corporations](https://sms4smile.com/quotes/about/corporations/) [Corporations Organizations](https://sms4smile.com/quotes/about/corporations-organizations-2215999/) [Corporations Time](https://sms4smile.com/quotes/about/corporations-time-2216000/) [Outside Corporations](https://sms4smile.com/quotes/about/outside-corporations-2215997/) ## Related quotes > [When I was younger, it wasn't clear that I could be stronger on my own, outside of a system of corporations.](https://sms4smile.com/quotes/amelia-dimoldenberg/when-i-was-younger-it-wasn-t-clear-that-i-could-be-stronger-on-my-own/) [Amelia Dimoldenberg](https://sms4smile.com/quotes/author/amelia-dimoldenberg/) > [If you have ever seen the movie Night of the Living Dead, you have a rough idea how modern corporations and organizations operate, with…](https://sms4smile.com/quotes/dave-barry/if-you-have-ever-seen-the-movie-night-of-the-living-dead-you-have-a/) [Dave Barry](https://sms4smile.com/quotes/author/dave-barry/) > [All companies would be better off if they stopped trying to be amazing and just focused on being useful.](https://sms4smile.com/quotes/jay-baer/all-companies-would-be-better-off-if-they-stopped-trying-to-be/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Good people have always been at the heart of the Virgin business, and that's largely because we have tried to keep our business small,…](https://sms4smile.com/quotes/richard-branson/good-people-have-always-been-at-the-heart-of-the-virgin-business-and/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) > [If just the presence of Tidal causes other companies to have better pay structure or to pay more attention to it moving forward, then…](https://sms4smile.com/quotes/jay-z/if-just-the-presence-of-tidal-causes-other-companies-to-have-better/) [Jay-Z](https://sms4smile.com/quotes/author/jay-z/) > [Sometimes, companies are better placed than politicians and governments to make change happen. That doesn't mean that they should not be held to account…](https://sms4smile.com/quotes/taavet-hinrikus/sometimes-companies-are-better-placed-than-politicians-and/) [Taavet Hinrikus](https://sms4smile.com/quotes/author/taavet-hinrikus/) > [“If managers suddenly realize that they’re spending less time sitting through meetings wondering why they are there, that’s an early signal that companies have…](https://sms4smile.com/quotes/marcia-w-blenko/if-managers-suddenly-realize-that-they-re-spending-less-time-sitting/) [Marcia W. Blenko](https://sms4smile.com/quotes/author/marcia-w-blenko/) > [There are questions as to whether it should even exist. Who should corporations be responsive to, the management of a corporation? Theoretically they are…](https://sms4smile.com/quotes/noam-chomsky/there-are-questions-as-to-whether-it-should-even-exist-who-should/) [Noam Chomsky](https://sms4smile.com/quotes/author/noam-chomsky/) > [I am somewhat influenced by the years that I've spent trying to actually get things done, whether it was reforming education in Arkansas or…](https://sms4smile.com/quotes/hillary-clinton/i-am-somewhat-influenced-by-the-years-that-i-ve-spent-trying-to/) [Hillary Clinton](https://sms4smile.com/quotes/author/hillary-clinton/) > [“Whatever happened in those more than one hundred years, from the time my great-great-great grandfather studied law to the time when my own father…](https://sms4smile.com/quotes/gwenn-wright/whatever-happened-in-those-more-than-one-hundred-years-from-the-time/) [Gwenn Wright](https://sms4smile.com/quotes/author/gwenn-wright/) > [Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying…](https://sms4smile.com/quotes/marc-ostrofsky/corporations-invest-in-sophisticated-crm-or-customer-relationship/) [Marc Ostrofsky](https://sms4smile.com/quotes/author/marc-ostrofsky/) > [Corporations have nothing to do with values, and they know it, and sometimes say it.](https://sms4smile.com/quotes/eric-kierans/corporations-have-nothing-to-do-with-values-and-they-know-it-and/) [Eric Kierans](https://sms4smile.com/quotes/author/eric-kierans/) > [Everything affects hip-hop. The question is, how does it affect the money that corporations are going to invest to put out different kinds of…](https://sms4smile.com/quotes/will-i-am/everything-affects-hip-hop-the-question-is-how-does-it-affect-the/) [will.i.am](https://sms4smile.com/quotes/author/will-i-am/) > [I've long believed one of the mainsprings of our own liberty has been the widespread ownership of property among our people and the expectation…](https://sms4smile.com/quotes/ronald-reagan/i-ve-long-believed-one-of-the-mainsprings-of-our-own-liberty-has-been/) [Ronald Reagan](https://sms4smile.com/quotes/author/ronald-reagan/) > [It makes no sense to talk of the social obligations of the corporation without reference to its economic obligations. The two are intertwined.](https://sms4smile.com/quotes/lee-r-raymond/it-makes-no-sense-to-talk-of-the-social-obligations-of-the/) [Lee R. Raymond](https://sms4smile.com/quotes/author/lee-r-raymond/) ## More by Barbara Bund > [The outside-in discipline requires that you have an explicit customer-based reason for everything you do in the marketplace. Managers need to create what I…](https://sms4smile.com/quotes/barbara-bund/the-outside-in-discipline-requires-that-you-have-an-explicit-customer/) [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) > [Often, very talented technical people find it extraordinarily difficult to take the viewpoint of customers, who are often ignorant about the technology and who…](https://sms4smile.com/quotes/barbara-bund/often-very-talented-technical-people-find-it-extraordinarily/) [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) > [Business people face increasing pressure from local and global competitors. They face customers who have more and more information about alternatives and more and…](https://sms4smile.com/quotes/barbara-bund/business-people-face-increasing-pressure-from-local-and-global/) [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) > [The decision-makers should communicate the customer pictures and the logic of the strategies and actions. That communication allows employees throughout the organization to implement…](https://sms4smile.com/quotes/barbara-bund/the-decision-makers-should-communicate-the-customer-pictures-and-the/) [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) > [Often people say they can't base their strategies on customers because customers make unreasonable requests and because customers vary too much. Such opinions reveal…](https://sms4smile.com/quotes/barbara-bund/often-people-say-they-can-t-base-their-strategies-on-customers/) [Barbara Bund](https://sms4smile.com/quotes/author/barbara-bund/) [Explore all 6 Barbara Bund quotes ](https://sms4smile.com/quotes/author/barbara-bund/) ## More Achieve quotes > [I always say there are two things to be successful. The first is decide exactly what you want - set your goals - and…](https://sms4smile.com/quotes/brian-tracy/i-always-say-there-are-two-things-to-be-successful-the-first-is/) [Brian Tracy](https://sms4smile.com/quotes/author/brian-tracy/) > [I understand that it's the music that keeps me alive... That's my lifeblood. And to give that up for, like, the TV, the cars,…](https://sms4smile.com/quotes/bruce-springsteen/i-understand-that-it-s-the-music-that-keeps-me-alive-that-s-my/) [Bruce Springsteen](https://sms4smile.com/quotes/author/bruce-springsteen/) > [I love playing for my country, getting the support. Especially for the kids and everybody, showing my example of what I can achieve so…](https://sms4smile.com/quotes/maria-sharapova/i-love-playing-for-my-country-getting-the-support-especially-for-the/) [Maria Sharapova](https://sms4smile.com/quotes/author/maria-sharapova/) > [Human beings have an innate inner drive to be autonomous, self-determined, and connected to one another. And when that drive is liberated, people achieve…](https://sms4smile.com/quotes/daniel-h-pink/human-beings-have-an-innate-inner-drive-to-be-autonomous-self/) [Daniel H. Pink](https://sms4smile.com/quotes/author/daniel-h-pink/) > [Focus on becoming more to achieve more while doing less](https://sms4smile.com/quotes/hal-elrod/focus-on-becoming-more-to-achieve-more-while-doing-less/) [Hal Elrod](https://sms4smile.com/quotes/author/hal-elrod/) > [I hope that the Palestinians don't make the mistake of unleashing a new intifada. They've tried it twice before, and the consequences were bad…](https://sms4smile.com/quotes/tom-segev/i-hope-that-the-palestinians-don-t-make-the-mistake-of-unleashing-a/) [Tom Segev](https://sms4smile.com/quotes/author/tom-segev/) > [I'm a film guy. I love it. When I read the screenplay, I knew that there would be no HD camera that could achieve…](https://sms4smile.com/quotes/deon-taylor/i-m-a-film-guy-i-love-it-when-i-read-the-screenplay-i-knew-that-there/) [Deon Taylor](https://sms4smile.com/quotes/author/deon-taylor/) > [One achieves true human dignity only when one serves. Only he is great who subjects himself to taking part in the achievement of a…](https://sms4smile.com/quotes/jose-antonio-primo-de-rivera/one-achieves-true-human-dignity-only-when-one-serves-only-he-is-great/) [Jose Antonio Primo de Rivera](https://sms4smile.com/quotes/author/jose-antonio-primo-de-rivera/) > [I'm optimistic Hong Kong will achieve universal suffrage - no matter the attitude of Beijing.](https://sms4smile.com/quotes/joshua-wong/i-m-optimistic-hong-kong-will-achieve-universal-suffrage-no-matter/) [Joshua Wong](https://sms4smile.com/quotes/author/joshua-wong/) > [Each man is capable of doing one thing well. If he attempts several, he will fail to achieve distinction in any.](https://sms4smile.com/quotes/plato/each-man-is-capable-of-doing-one-thing-well-if-he-attempts-several-he/) [Plato](https://sms4smile.com/quotes/author/plato/) > [Governments follow their people. A great deal has to do with the vision of the leadership of governments. They have a vision, and they…](https://sms4smile.com/quotes/salman-khurshid/governments-follow-their-people-a-great-deal-has-to-do-with-the/) [Salman Khurshid](https://sms4smile.com/quotes/author/salman-khurshid/) > [To achieve victory we must mass our forces at the hub of all power & movement. The enemy's 'Center of Gravity'](https://sms4smile.com/quotes/anonymous/to-achieve-victory-we-must-mass-our-forces-at-the-hub-of-all-power/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [If your only goal is to become rich, you will never achieve it.](https://sms4smile.com/quotes/john-d-rockefeller/if-your-only-goal-is-to-become-rich-you-will-never-achieve-it/) [John D. Rockefeller](https://sms4smile.com/quotes/author/john-d-rockefeller/) > [To achieve something you've never achieved before, you must become someone you've never been before.](https://sms4smile.com/quotes/shubham-joshi/to-achieve-something-you-ve-never-achieved-before-you-must-become/) [Shubham Joshi](https://sms4smile.com/quotes/author/shubham-joshi/) > [I've identified as bisexual since I was a teenager, and if we want to achieve equality for all in our policies, we need more…](https://sms4smile.com/quotes/katie-hill/i-ve-identified-as-bisexual-since-i-was-a-teenager-and-if-we-want-to/) [Katie Hill](https://sms4smile.com/quotes/author/katie-hill/) [Browse all 6,390 Achieve quotes ](https://sms4smile.com/quotes/about/achieve/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I really hope that more and more companies will become much better at achieving and maintaining outside-in. I hope that we will see more and more truly outside-in corporations and that those organizations will remain outside-in corporations over time.", "creator": { "@type": "Person", "name": "Barbara Bund" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/barbara-bund/i-really-hope-that-more-and-more-companies-will-become-much-better-at/", "about": { "@type": "Thing", "name": "Achieve" }, "@id": "https://sms4smile.com/quotes/barbara-bund/i-really-hope-that-more-and-more-companies-will-become-much-better-at/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg", "contentUrl": "https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg", "url": "https://sms4smile.com/quotes/i/b02/barbara-bund-56150_achieve_i-really-hope-that-more-and-more-compani_1823699.jpg", "width": 1080, "height": 1080, "caption": "“I really hope that more and more companies will become much better at achieving and maintaining outside-in…” — Barbara Bund", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Barbara Bund", "item": "https://sms4smile.com/quotes/author/barbara-bund/" }, { "@type": "ListItem", "position": 4, "name": "I really hope that more and...", "item": "https://sms4smile.com/quotes/barbara-bund/i-really-hope-that-more-and-more-companies-will-become-much-better-at/" } ], "@id": "https://sms4smile.com/quotes/barbara-bund/i-really-hope-that-more-and-more-companies-will-become-much-better-at/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```