--- title: "Meaning & Key Takeaway of: When I'm marketing a film, whether its…" description: "\"When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty..." image: "https://sms4smile.com/quotes/i/f39/ava-duvernay-4018_done_when-i-m-marketing-a-film-whether-its-mi_3018365.jpg" --- # When I'm marketing a film, whether its mine or someone… ![“When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty simple really. I just dive in and start digging. Yes, I'm fortunate to know the in's and out's of a true studio-level marketing campaign. But…” quote by Ava DuVernay](https://sms4smile.com/quotes/i/f39/ava-duvernay-4018_done_when-i-m-marketing-a-film-whether-its-mi_3018365.jpg) [Download](https://sms4smile.com/quotes/i/f39/ava-duvernay-4018_done_when-i-m-marketing-a-film-whether-its-mi_3018365.jpg) [Open image](https://sms4smile.com/quotes/i/f39/ava-duvernay-4018_done_when-i-m-marketing-a-film-whether-its-mi_3018365.jpg) > “When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty simple really. I just dive in and start digging. Yes, I'm fortunate to know the in's and out's of a true studio-level marketing campaign. But really, anyone who is diligent and well-researched can pull it off too. Its easier for me, but it doesn't make it impossible for others.” [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Describes hands‑on, strategic effort required in film marketing, emphasizing diligence and research for success. **In simple terms:** Hard work and research enable effective film promotion. Key Takeaway Diligence drives marketing success. Themes marketing strategy hard work Mood practical motivational Type educational inspirational When to use this quote - film releases - brand launches - career development Key Concepts industry knowledge campaign planning Questions to Reflect On - How can newcomers acquire necessary marketing skills? - What strategies compensate for limited resources? A Different Perspective Resources may limit some marketers. ★ ★ ★ ★ ★ No ratings yet [Film](https://sms4smile.com/quotes/about/film/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Strategy](https://sms4smile.com/quotes/about/strategy/) ## Related quotes > [When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the…](https://sms4smile.com/quotes/ava-duvernay/when-i-m-marketing-a-film-whether-its-mine-or-someone-else-s-i-work-2/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [Netflix isn't spending movie-level marketing money - they want people to find this stuff through word of mouth.](https://sms4smile.com/quotes/matt-duffer/netflix-isn-t-spending-movie-level-marketing-money-they-want-people/) [Matt Duffer](https://sms4smile.com/quotes/author/matt-duffer/) > [“Truth is the greatest marketing campaign.”](https://sms4smile.com/quotes/richie-norton/truth-is-the-greatest-marketing-campaign/) [Richie Norton](https://sms4smile.com/quotes/author/richie-norton/) > [A lot of artists have been persuaded into doing whatever they can do to gain attention. The media, of course, will position and promote…](https://sms4smile.com/quotes/chuck-d/a-lot-of-artists-have-been-persuaded-into-doing-whatever-they-can-do/) [Chuck D](https://sms4smile.com/quotes/author/chuck-d/) > [There is something about video marketing that helps it stay apart from the other online marketing tactics. When done correctly, all you need is…](https://sms4smile.com/quotes/carey-lowell/there-is-something-about-video-marketing-that-helps-it-stay-apart/) [Carey Lowell](https://sms4smile.com/quotes/author/carey-lowell/) > [While signing a film, I take into account the producer, the banner and how much money they are actually going to put into marketing…](https://sms4smile.com/quotes/dino-morea/while-signing-a-film-i-take-into-account-the-producer-the-banner-and/) [Dino Morea](https://sms4smile.com/quotes/author/dino-morea/) > [Today, filmmaking isn't just about shooting and releasing. You've to structure the marketing of a film.](https://sms4smile.com/quotes/ram-gopal-varma/today-filmmaking-isn-t-just-about-shooting-and-releasing-you-ve-to/) [Ram Gopal Varma](https://sms4smile.com/quotes/author/ram-gopal-varma/) > [It's certainly difficult to balance marketing a film and putting it out there to everybody with wanting to keep it fresh for the audience.](https://sms4smile.com/quotes/christopher-nolan/it-s-certainly-difficult-to-balance-marketing-a-film-and-putting-it/) [Christopher Nolan](https://sms4smile.com/quotes/author/christopher-nolan/) > [It's not awards per se that bother me; it's entirely to do with the impetus they give for marketing a film.](https://sms4smile.com/quotes/john-hillcoat/it-s-not-awards-per-se-that-bother-me-it-s-entirely-to-do-with-the/) [John Hillcoat](https://sms4smile.com/quotes/author/john-hillcoat/) > [I left school with no qualifications, but I was doing theatre and film work and thought that was the best thing since sliced bread.](https://sms4smile.com/quotes/dexter-fletcher/i-left-school-with-no-qualifications-but-i-was-doing-theatre-and-film/) [Dexter Fletcher](https://sms4smile.com/quotes/author/dexter-fletcher/) > [If you have a great story, any film will work.](https://sms4smile.com/quotes/r-madhavan/if-you-have-a-great-story-any-film-will-work/) [R. Madhavan](https://sms4smile.com/quotes/author/r-madhavan/) > [I develop my own film. And I work in spurts. I pile it up.](https://sms4smile.com/quotes/garry-winogrand/i-develop-my-own-film-and-i-work-in-spurts-i-pile-it-up/) [Garry Winogrand](https://sms4smile.com/quotes/author/garry-winogrand/) > [You spend so much time developing a character when you do a film; so much of your work is done before you get set…](https://sms4smile.com/quotes/justin-timberlake/you-spend-so-much-time-developing-a-character-when-you-do-a-film-so/) [Justin Timberlake](https://sms4smile.com/quotes/author/justin-timberlake/) > [I don't think I treat my film work as an extension of my photography. There are two different sets of rules there.](https://sms4smile.com/quotes/anton-corbijn/i-don-t-think-i-treat-my-film-work-as-an-extension-of-my-photography/) [Anton Corbijn](https://sms4smile.com/quotes/author/anton-corbijn/) > [The system in Germany is different, as you sign up with a company for two or three years, and you work exclusively with them;…](https://sms4smile.com/quotes/tom-wlaschiha/the-system-in-germany-is-different-as-you-sign-up-with-a-company-for/) [Tom Wlaschiha](https://sms4smile.com/quotes/author/tom-wlaschiha/) ## More by Ava DuVernay > [We're living based on laws and ideas that we, as a society, embraced back in the days of slavery.](https://sms4smile.com/quotes/ava-duvernay/we-re-living-based-on-laws-and-ideas-that-we-as-a-society-embraced/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [All the traditional models for doing things are collapsing; from music to publishing to film, and it's a wide open door for people who…](https://sms4smile.com/quotes/ava-duvernay/all-the-traditional-models-for-doing-things-are-collapsing-from-music/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [Don't wait for permission to do something creative.](https://sms4smile.com/quotes/ava-duvernay/don-t-wait-for-permission-to-do-something-creative/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [Netflix represents, as well as all the streaming services, something that I've been talking about being so important to inclusive voices around films.](https://sms4smile.com/quotes/ava-duvernay/netflix-represents-as-well-as-all-the-streaming-services-something/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I didn't go to film school. I got my education on the set as a niche publicist in the film industry.](https://sms4smile.com/quotes/ava-duvernay/i-didn-t-go-to-film-school-i-got-my-education-on-the-set-as-a-niche/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [Hollywood needs more women directors, and Mama Ava needs a carafe and a half of that sweet vino divino.](https://sms4smile.com/quotes/ava-duvernay/hollywood-needs-more-women-directors-and-mama-ava-needs-a-carafe-and/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I've been to Sundance eight times as a publicist and thought I was very prepared. I mean, who could've been more prepared for me?…](https://sms4smile.com/quotes/ava-duvernay/i-ve-been-to-sundance-eight-times-as-a-publicist-and-thought-i-was/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I think it's a wonderful time to be a black woman who makes films. It's a good time to be an artist period. Traditional…](https://sms4smile.com/quotes/ava-duvernay/i-think-it-s-a-wonderful-time-to-be-a-black-woman-who-makes-films-it/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I think for female filmmakers a big issue is making their second and third films.](https://sms4smile.com/quotes/ava-duvernay/i-think-for-female-filmmakers-a-big-issue-is-making-their-second-and/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I make films about black women and it doesn't mean that you can't see them as a black man, doesn't mean that he can't…](https://sms4smile.com/quotes/ava-duvernay/i-make-films-about-black-women-and-it-doesn-t-mean-that-you-can-t-see/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [The documentaries were something that I could do for a small amount of money, and then I felt like as long as I found…](https://sms4smile.com/quotes/ava-duvernay/the-documentaries-were-something-that-i-could-do-for-a-small-amount/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [ \[ Hollywood\] is a patriarchy, headed by men and built for men. ](https://sms4smile.com/quotes/ava-duvernay/hollywood-is-a-patriarchy-headed-by-men-and-built-for-men/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [I know that sounds a little bit corny, but I've found some solace in that. I hope art can continue to do that for…](https://sms4smile.com/quotes/ava-duvernay/i-know-that-sounds-a-little-bit-corny-but-i-ve-found-some-solace-in/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [We have to find new ways to work without permission, new ways to turn corners and go through doors that are closed off to…](https://sms4smile.com/quotes/ava-duvernay/we-have-to-find-new-ways-to-work-without-permission-new-ways-to-turn/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) > [We're a new world and it's not pretty. It's going to be for the brave to figure out how to survive in this.](https://sms4smile.com/quotes/ava-duvernay/we-re-a-new-world-and-it-s-not-pretty-it-s-going-to-be-for-the-brave/) [Ava DuVernay](https://sms4smile.com/quotes/author/ava-duvernay/) [Explore all 117 Ava DuVernay quotes ](https://sms4smile.com/quotes/author/ava-duvernay/) ## More Done quotes > [Entertainment is a sacred pursuit when done well. 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But when those transitions…](https://sms4smile.com/quotes/kelli-o-hara/when-you-step-out-and-do-a-song-in-a-musical-the-easier-thing-to-do/) [Kelli O'Hara](https://sms4smile.com/quotes/author/kelli-o-hara/) > [Against his own will, almost, Will felt himself understanding; he would have done anything, he thought, told any lie, taken any risk, to make…](https://sms4smile.com/quotes/cassandra-clare/against-his-own-will-almost-will-felt-himself-understanding-he-would/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [Failures happen. You can't cry over them. You just take it in your stride because you know that you have done your best... Sometimes,…](https://sms4smile.com/quotes/divya-dutta/failures-happen-you-can-t-cry-over-them-you-just-take-it-in-your/) [Divya Dutta](https://sms4smile.com/quotes/author/divya-dutta/) > [If the members of parliament no longer consider themselves mandatories of the taxpayers but deputies of those receiving salaries, wages, subsidies, doles, and other…](https://sms4smile.com/quotes/ludwig-von-mises/if-the-members-of-parliament-no-longer-consider-themselves/) [Ludwig von Mises](https://sms4smile.com/quotes/author/ludwig-von-mises/) > [I'm a business first and foremost so whatever my business is, it's separate from my personal. It's like whatever I do business wise, it's…](https://sms4smile.com/quotes/snoop-dogg/i-m-a-business-first-and-foremost-so-whatever-my-business-is-it-s/) [Snoop Dogg](https://sms4smile.com/quotes/author/snoop-dogg/) > [It's like the query letter problem that I just mentioned, magnified a hundredfold. You might be good at telling a story, but that doesn't…](https://sms4smile.com/quotes/patrick-rothfuss/it-s-like-the-query-letter-problem-that-i-just-mentioned-magnified-a/) [Patrick Rothfuss](https://sms4smile.com/quotes/author/patrick-rothfuss/) > [I've used the Phoenix Centrifuge to replicate what the body's going to go through on the flight up. I've also done some gravity tests…](https://sms4smile.com/quotes/richard-branson/i-ve-used-the-phoenix-centrifuge-to-replicate-what-the-body-s-going/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) > [I always watch my matches back 100 times afterwards because that's how I improve. This is something I've always done, even in NXT.](https://sms4smile.com/quotes/mandy-rose/i-always-watch-my-matches-back-100-times-afterwards-because-that-s/) [Mandy Rose](https://sms4smile.com/quotes/author/mandy-rose/) > [In the future, I would like to do more films with contemporary themes. Perhaps comedy, which is something I have done in theater but…](https://sms4smile.com/quotes/luke-evans/in-the-future-i-would-like-to-do-more-films-with-contemporary-themes/) [Luke Evans](https://sms4smile.com/quotes/author/luke-evans/) > [I don't enjoy killing, but when done righteously, it's just a chore, like any other.](https://sms4smile.com/quotes/joshua/i-don-t-enjoy-killing-but-when-done-righteously-it-s-just-a-chore/) [Joshua](https://sms4smile.com/quotes/author/joshua/) > [Of everything I have done, 'The Archers' always gets the most excitement; there's a sort of uncontrollable joy from fans of the program.](https://sms4smile.com/quotes/felicity-jones/of-everything-i-have-done-the-archers-always-gets-the-most-excitement/) [Felicity Jones](https://sms4smile.com/quotes/author/felicity-jones/) Browse all 25,653 Done quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. 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