--- title: "4 Peter Fader Quotes - Famous University teacher (Customer Centricity)" description: "Peter S. Fader is the Frances and Pei-Yuan Chia Professor of Marketing at The Wharton School of the University of Pennsylvania. His research is about th..." image: "https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b073/author-peter-fader-69672.jpg" --- ![Portrait of Peter Fader](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b073/author-peter-fader-69672.jpg) # Peter Fader University Teacher **4** quotes in **40** categories Rate this collection: ★ ★ ★ ★ ★ No ratings yet Peter Fader is an university teacher, best known for *Customer Centricity*. ## Quick Facts About Peter Fader Profession University Teacher Notable works Customer Centricity ## About Peter Fader Peter S. Fader is the Frances and Pei-Yuan Chia Professor of Marketing at The Wharton School of the University of Pennsylvania. His research is about the analysis of behavioral data to forecast customer shopping/purchasing activities. ## Quotes by Peter Fader > [I figured the process of someone standing at a shelf and deciding what juice to buy is going to be very different…](https://sms4smile.com/quotes/peter-fader/i-figured-the-process-of-someone-standing-at-a-shelf-and-deciding/) Peter Fader [Book](https://sms4smile.com/quotes/about/book/) [Image](https://sms4smile.com/quotes/i/825/peter-fader-69672_book_i-figured-the-process-of-someone-standin_756434.jpg) > [The bubble hasn't popped yet and there's tremendous value in social media. ... But it's wishful thinking to believe that others on…](https://sms4smile.com/quotes/peter-fader/the-bubble-hasn-t-popped-yet-and-there-s-tremendous-value-in-social/) Peter Fader [Bandwagon](https://sms4smile.com/quotes/about/bandwagon/) [Image](https://sms4smile.com/quotes/i/d8a/peter-fader-69672_bandwagon_the-bubble-hasn-t-popped-yet-and-there-s_1794172.png) > [Retailers are treating everyone the same way who walks in their stores and this doesn't make sense in the world we live…](https://sms4smile.com/quotes/peter-fader/retailers-are-treating-everyone-the-same-way-who-walks-in-their/) Peter Fader [Image](https://sms4smile.com/quotes/i/dfd/peter-fader-69672_customers_retailers-are-treating-everyone-the-same_2468714.png) > [Charging everyone the same thing and treating everyone the same way, as retailers do today, is 'Six Sigma' thinking which is great…](https://sms4smile.com/quotes/peter-fader/charging-everyone-the-same-thing-and-treating-everyone-the-same-way/) Peter Fader [Image](https://sms4smile.com/quotes/i/b97/peter-fader-69672_charging_charging-everyone-the-same-thing-and-tre_2601964.png) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/author/peter-fader/#itemlist", "name": "Peter Fader Quotes", "numberOfItems": 4, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "I figured the process of someone standing at a shelf and deciding what juice to buy is going to be very different than someone sitting at the computer clicking through a bunch of different books or CDs-until I actually looked at the data, and it turned out that the patterns were remarkably similar.", "creator": { "@type": "Person", "name": "Peter Fader" }, "url": "https://sms4smile.com/quotes/peter-fader/i-figured-the-process-of-someone-standing-at-a-shelf-and-deciding/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/825/peter-fader-69672_book_i-figured-the-process-of-someone-standin_756434.jpg", "contentUrl": "https://sms4smile.com/quotes/i/825/peter-fader-69672_book_i-figured-the-process-of-someone-standin_756434.jpg", "url": "https://sms4smile.com/quotes/i/825/peter-fader-69672_book_i-figured-the-process-of-someone-standin_756434.jpg", "width": 1080, "height": 1080, "caption": "“I figured the process of someone standing at a shelf and deciding what juice to buy is going to be very…” — Peter Fader", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 2, "item": { "@type": "Quotation", "text": "The bubble hasn't popped yet and there's tremendous value in social media. ... 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