---
title: "Best Giorgio Armani Quotations"
description: "Giorgio Armani is an Italian fashion designer who founded the Armani label in 1975 and is known for minimalist jackets and suits."
image: "https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b010/author-giorgio-armani-38660.jpg"
---

![Portrait of Giorgio Armani](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b010/author-giorgio-armani-38660.jpg)

# Giorgio Armani

(1934–2025)   Entrepreneur

 **149** quotes in **692** categories

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Giorgio Armani was an entrepreneur, best known for *Giorgio Armani*.

## Quick Facts About Giorgio Armani

Born July 11, 1934

Died September 4, 2025

Profession Entrepreneur

Notable works Giorgio Armani

## About Giorgio Armani

Before creating his own brand, he worked for the fashion house Cerruti 1881. His sleek, deconstructed silhouettes helped shape celebrity red‑carpet style. By the early 2000s he was called the most successful Italian designer, and his company later expanded into music, sport and luxury hotels.

##  Quotes by Giorgio Armani · Page 4

> [ That is what \[Andy\] Warhol portraits do: They elevate the subject into an icon of the pop culture he was documenting. ](https://sms4smile.com/quotes/giorgio-armani/that-is-what-andy-warhol-portraits-do-they-elevate-the-subject-into/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Andy warhol](https://sms4smile.com/quotes/about/andy-warhol/)

[Image](https://sms4smile.com/quotes/i/fde/giorgio-armani-2730_culture_that-is-what-andy-warhol-portraits-do-th_998503.jpg)

> [Why do I put myself in a position to be cast aside or not considered as I would like to? Because I…](https://sms4smile.com/quotes/giorgio-armani/why-do-i-put-myself-in-a-position-to-be-cast-aside-or-not-considered/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Aspire](https://sms4smile.com/quotes/about/aspire/)

[Image](https://sms4smile.com/quotes/i/c28/giorgio-armani-2730_aspire_why-do-i-put-myself-in-a-position-to-be_2025419.jpg)

> [“In momenti di duro lavoro, di preoccupazione, chiamavo sempre mia madre e le chiedevo di andare a cena da lei.”](https://sms4smile.com/quotes/giorgio-armani/in-momenti-di-duro-lavoro-di-preoccupazione-chiamavo-sempre-mia-madre/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Amor](https://sms4smile.com/quotes/about/amor/)

[Image](https://sms4smile.com/quotes/i/b25/giorgio-armani-2730_quote_in-momenti-di-duro-lavoro-di-preoccupazi_1721132.jpg)

> [I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence…](https://sms4smile.com/quotes/giorgio-armani/i-believe-that-my-clothes-can-give-people-a-better-image-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Believe](https://sms4smile.com/quotes/about/believe/)

[Image](https://sms4smile.com/quotes/i/b23/giorgio-armani-2730_believe_i-believe-that-my-clothes-can-give-peopl_1316549.jpg)

> [My aesthetic is about simplicity, elegance, and comfort, whether that is interpreted in a man's suit or a track suit.](https://sms4smile.com/quotes/giorgio-armani/my-aesthetic-is-about-simplicity-elegance-and-comfort-whether-that-is/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Aesthetic](https://sms4smile.com/quotes/about/aesthetic/)

[Image](https://sms4smile.com/quotes/i/952/giorgio-armani-2730_aesthetic_my-aesthetic-is-about-simplicity-eleganc_1350779.jpg)

> [Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm…](https://sms4smile.com/quotes/giorgio-armani/actually-i-am-very-glad-that-people-can-buy-armani-even-if-it-s-a/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Around the world](https://sms4smile.com/quotes/about/around-the-world/)

[Image](https://sms4smile.com/quotes/i/0a2/giorgio-armani-2730_around-the-world_actually-i-am-very-glad-that-people-can_481698.jpg)

> [In the end, the customer doesn't know, or care, if you are small or large as an organisation. She or he only…](https://sms4smile.com/quotes/giorgio-armani/in-the-end-the-customer-doesn-t-know-or-care-if-you-are-small-or/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Clients and customers](https://sms4smile.com/quotes/about/clients-and-customers/)

[Image](https://sms4smile.com/quotes/i/79d/giorgio-armani-2730_clients-and-customer_in-the-end-the-customer-doesn-t-know-or_2972110.jpg)

> [For me, couture is the kingdom of imagination, creativity and experimentation, and this is how I approach it. I do, however, remain…](https://sms4smile.com/quotes/giorgio-armani/for-me-couture-is-the-kingdom-of-imagination-creativity-and/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Approach](https://sms4smile.com/quotes/about/approach/)

[Image](https://sms4smile.com/quotes/i/f21/giorgio-armani-2730_approach_for-me-couture-is-the-kingdom-of-imagina_2019891.jpg)

> [When I go on my boat or to my vacation houses, where I still unfortunately spend very little time, I don't go…](https://sms4smile.com/quotes/giorgio-armani/when-i-go-on-my-boat-or-to-my-vacation-houses-where-i-still/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Boat](https://sms4smile.com/quotes/about/boat/)

[Image](https://sms4smile.com/quotes/i/f9c/giorgio-armani-2730_boat_when-i-go-on-my-boat-or-to-my-vacation-h_2342733.jpg)

> [I don't have a formula to pass on. I always did it my own way. Even today, I hold my independence close.…](https://sms4smile.com/quotes/giorgio-armani/i-don-t-have-a-formula-to-pass-on-i-always-did-it-my-own-way-even/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Freedom](https://sms4smile.com/quotes/about/freedom/)

[Image](https://sms4smile.com/quotes/i/298/giorgio-armani-2730_freedom_i-don-t-have-a-formula-to-pass-on-i-alwa_1523992.jpg)

> [I would say that my idea of style and my taste are the same as when I began: They express my deep…](https://sms4smile.com/quotes/giorgio-armani/i-would-say-that-my-idea-of-style-and-my-taste-are-the-same-as-when-i/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Appreciation](https://sms4smile.com/quotes/about/appreciation/)

[Image](https://sms4smile.com/quotes/i/e99/giorgio-armani-2730_appreciation_i-would-say-that-my-idea-of-style-and-my_1247047.jpg)

> [In the beginning, I thought that women needed protection, on a style level, to have the right impact to let them realize…](https://sms4smile.com/quotes/giorgio-armani/in-the-beginning-i-thought-that-women-needed-protection-on-a-style/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Changed](https://sms4smile.com/quotes/about/changed/)

[Image](https://sms4smile.com/quotes/i/9ae/giorgio-armani-2730_changed_in-the-beginning-i-thought-that-women-ne_2147788.jpg)

> [I have always considered that my collection must have an international flair so it can be at the service of the European…](https://sms4smile.com/quotes/giorgio-armani/i-have-always-considered-that-my-collection-must-have-an/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Always](https://sms4smile.com/quotes/about/always/)

[Image](https://sms4smile.com/quotes/i/061/giorgio-armani-2730_always_i-have-always-considered-that-my-collect_1184617.jpg)

> [I get really frustrated when people say that a collection is not very 'Armani.' Iconic status can be like a pair of…](https://sms4smile.com/quotes/giorgio-armani/i-get-really-frustrated-when-people-say-that-a-collection-is-not-very/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Collection](https://sms4smile.com/quotes/about/collection/)

[Image](https://sms4smile.com/quotes/i/21a/giorgio-armani-2730_collection_i-get-really-frustrated-when-people-say_38016.jpg)

> [Of course, the muscular build of athletes is always a challenge for a designer, but my clothing's softness and comfort, which are…](https://sms4smile.com/quotes/giorgio-armani/of-course-the-muscular-build-of-athletes-is-always-a-challenge-for-a/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Aspect](https://sms4smile.com/quotes/about/aspect/)

[Image](https://sms4smile.com/quotes/i/0dd/giorgio-armani-2730_aspect_of-course-the-muscular-build-of-athletes_1966364.jpg)

> [I started to take care of my body after I turned 50. I never liked how I looked physically because I was…](https://sms4smile.com/quotes/giorgio-armani/i-started-to-take-care-of-my-body-after-i-turned-50-i-never-liked-how-2/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Blue](https://sms4smile.com/quotes/about/blue/)

[Image](https://sms4smile.com/quotes/i/569/giorgio-armani-2730_blue_i-started-to-take-care-of-my-body-after_1826029.jpg)

> [The goal I seek is to have people refine their style through my clothing without having them become victims of fashion.](https://sms4smile.com/quotes/giorgio-armani/the-goal-i-seek-is-to-have-people-refine-their-style-through-my/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Clothes](https://sms4smile.com/quotes/about/clothes/)

[Image](https://sms4smile.com/quotes/i/b2a/giorgio-armani-2730_clothes_the-goal-i-seek-is-to-have-people-refine_450386.jpg)

> [Working with Cate Blanchett, on and off the screen, has always been a highlight for me. She embodies the perfect combination of…](https://sms4smile.com/quotes/giorgio-armani/working-with-cate-blanchett-on-and-off-the-screen-has-always-been-a/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Actors](https://sms4smile.com/quotes/about/actors/)

[Image](https://sms4smile.com/quotes/i/ffb/giorgio-armani-2730_actors_working-with-cate-blanchett-on-and-off-t_2349437.jpg)

> [I must always try to do better because perfectionism, and the need to always have new goals and achieve them, is a…](https://sms4smile.com/quotes/giorgio-armani/i-must-always-try-to-do-better-because-perfectionism-and-the-need-to/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Achieve](https://sms4smile.com/quotes/about/achieve/)

[Image](https://sms4smile.com/quotes/i/d0f/giorgio-armani-2730_excellence_i-must-always-try-to-do-better-because-p_1518180.jpg)

> [When I was younger, I never laughed. I was always sour. If I look at pictures of me from the past, I…](https://sms4smile.com/quotes/giorgio-armani/when-i-was-younger-i-never-laughed-i-was-always-sour-if-i-look-at/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Complexes](https://sms4smile.com/quotes/about/complexes/)

[Image](https://sms4smile.com/quotes/i/36b/giorgio-armani-2730_complexes_when-i-was-younger-i-never-laughed-i-was_992644.jpg)

> [Being famous very often means sacrificing your privacy and that of others. You have to impose on those close to you a…](https://sms4smile.com/quotes/giorgio-armani/being-famous-very-often-means-sacrificing-your-privacy-and-that-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Being famous](https://sms4smile.com/quotes/about/being-famous/)

[Image](https://sms4smile.com/quotes/i/f28/giorgio-armani-2730_being-famous_being-famous-very-often-means-sacrificin_1470453.jpg)

> [I have always been fascinated by the values of sport and loved its rituals; in fact, since ancient times sport has been…](https://sms4smile.com/quotes/giorgio-armani/i-have-always-been-fascinated-by-the-values-of-sport-and-loved-its/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Ancient](https://sms4smile.com/quotes/about/ancient/)

[Image](https://sms4smile.com/quotes/i/c28/giorgio-armani-2730_ancient_i-have-always-been-fascinated-by-the-val_3049865.jpg)

> [I started to take care of my body after I turned 50. I never liked how I looked physically because I was…](https://sms4smile.com/quotes/giorgio-armani/i-started-to-take-care-of-my-body-after-i-turned-50-i-never-liked-how/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Body](https://sms4smile.com/quotes/about/body/)

[Image](https://sms4smile.com/quotes/i/f07/giorgio-armani-2730_body_i-started-to-take-care-of-my-body-after_1094591.jpg)

> [It is imperative to create luxury products that are also functional. My vision for fashion precludes frivolous, fantasy-only designs. That said, fashion…](https://sms4smile.com/quotes/giorgio-armani/it-is-imperative-to-create-luxury-products-that-are-also-functional/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Design](https://sms4smile.com/quotes/about/design/)

[Image](https://sms4smile.com/quotes/i/1b7/giorgio-armani-2730_design_it-is-imperative-to-create-luxury-produc_1336532.jpg)

> [Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors, I am more…](https://sms4smile.com/quotes/giorgio-armani/clean-lines-have-always-been-important-to-me-both-in-terms-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Consistency](https://sms4smile.com/quotes/about/consistency/)

[Image](https://sms4smile.com/quotes/i/441/giorgio-armani-2730_consistency_clean-lines-have-always-been-important-t_91443.jpg)

> [In the fashion world, you have to make clothes to sell. You have to make clothes for the press. You have to…](https://sms4smile.com/quotes/giorgio-armani/in-the-fashion-world-you-have-to-make-clothes-to-sell-you-have-to/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Art](https://sms4smile.com/quotes/about/art/)

[Image](https://sms4smile.com/quotes/i/2ab/giorgio-armani-2730_art_in-the-fashion-world-you-have-to-make-cl_1084451.jpg)

> [My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of…](https://sms4smile.com/quotes/giorgio-armani/my-brands-all-are-unique-in-terms-of-their-spirits-but-they-have-the/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Brands](https://sms4smile.com/quotes/about/brands/)

[Image](https://sms4smile.com/quotes/i/f08/giorgio-armani-2730_brands_my-brands-all-are-unique-in-terms-of-the_2627148.jpg)

> [Through fashion I have shown my interpretation of the competitive spirit by dressing sportsmen and women, choosing to work with both those…](https://sms4smile.com/quotes/giorgio-armani/through-fashion-i-have-shown-my-interpretation-of-the-competitive/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Achieve](https://sms4smile.com/quotes/about/achieve/)

[Image](https://sms4smile.com/quotes/i/de4/giorgio-armani-2730_achieve_through-fashion-i-have-shown-my-interpre_1313663.jpg)

> [Retailing has become fiercely competitive. Today there are many large global fashion companies who have opened up mono-brand stores in major cities…](https://sms4smile.com/quotes/giorgio-armani/retailing-has-become-fiercely-competitive-today-there-are-many-large/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Around the world](https://sms4smile.com/quotes/about/around-the-world/)

[Image](https://sms4smile.com/quotes/i/dab/giorgio-armani-2730_around-the-world_retailing-has-become-fiercely-competitiv_1141871.jpg)

## Giorgio Armani by topic

[Fashion (58)](https://sms4smile.com/quotes/about/fashion/giorgio-armani/) [People (21)](https://sms4smile.com/quotes/about/people/giorgio-armani/) [Beauty (14)](https://sms4smile.com/quotes/about/beauty/giorgio-armani/) [Way (13)](https://sms4smile.com/quotes/about/way/giorgio-armani/) [Style (12)](https://sms4smile.com/quotes/about/style/giorgio-armani/) [Elegance (12)](https://sms4smile.com/quotes/about/elegance/giorgio-armani/) [World (10)](https://sms4smile.com/quotes/about/world/giorgio-armani/) [Inspirational (10)](https://sms4smile.com/quotes/about/inspirational/giorgio-armani/)

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                        "text": "Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm so popular around the world.",
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                        "text": "When I go on my boat or to my vacation houses, where I still unfortunately spend very little time, I don't go with the celebrities I know but with a close group of friends and people who have worked with me for a long time.",
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                        "text": "I don't have a formula to pass on. I always did it my own way. Even today, I hold my independence close. It's what's most precious to me. Passion. Risk. Tenacity. Consistency. This is my professional history.",
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                        "text": "I would say that my idea of style and my taste are the same as when I began: They express my deep appreciation of all that is simple and linear... I always want to keep up with the times but without altering the essential characteristics of my philosophy.",
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                        "text": "In the beginning, I thought that women needed protection, on a style level, to have the right impact to let them realize their desire for success. Now, many years later, women no longer need a masculine uniform. Women have changed.",
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                        "text": "I have always considered that my collection must have an international flair so it can be at the service of the European public. Or to people in Asia. Yes, there are tiny little alterations I notice in the proportions of the outfits, but fundamentally, the collection is that way.",
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                        "text": "I get really frustrated when people say that a collection is not very 'Armani.' Iconic status can be like a pair of handcuffs, especially if, like me, you wish to continually stretch yourself creatively, as Warhol did.",
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                        "text": "Of course, the muscular build of athletes is always a challenge for a designer, but my clothing's softness and comfort, which are central aspects of my stylistic vision, allow it to adapt to various physical builds effortlessly.",
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                        "text": "I started to take care of my body after I turned 50. I never liked how I looked physically because I was too cute, short, with coloring only on my cheeks, the perfect little nose, and then the blue eyes. But I would have preferred to have the look of a tough guy from the wrong side of town - one of those fascinatingly ugly looks.",
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                        "text": "The goal I seek is to have people refine their style through my clothing without having them become victims of fashion.",
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                        "text": "Working with Cate Blanchett, on and off the screen, has always been a highlight for me. She embodies the perfect combination of consummate actor and world-class fashion icon.",
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                        "text": "I must always try to do better because perfectionism, and the need to always have new goals and achieve them, is a state of mind that brings profound meaning to life.",
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                        "text": "When I was younger, I never laughed. I was always sour. If I look at pictures of me from the past, I never see a smile. I think it came out of my insecurity. I had a lot of complexes.",
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                        "text": "I have always been fascinated by the values of sport and loved its rituals; in fact, since ancient times sport has been a byword for top physical prowess and spectacular athletic performance.",
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                        "text": "I started to take care of my body after I turned 50. I never liked how I looked physically because I was too cute, short, with coloring only on my cheeks, the perfect little nose, and then the blue eyes. I was a hit with girls, who told me it was like I was in Technicolor.",
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                        "text": "It is imperative to create luxury products that are also functional. My vision for fashion precludes frivolous, fantasy-only designs. That said, fashion does tend to move more quickly than interior design. One doesn't change their couch every season as one does their wardrobe.",
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                        "text": "Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors, I am more interested in textures and surface treatments than bold color or print - the vein on a wood or the shine on a lacquer, for example. I know immediately when something isn't working - usually it's a question of consistency - and I make instantaneous decisions on how to remedy the situation.",
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                        "text": "In the fashion world, you have to make clothes to sell. You have to make clothes for the press. You have to make clothes for yourself. What I mean is, everything is an obligation. But a writer? A pure artist? Maybe he doesn't make one lira - but he does what he wants.",
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                        "text": "My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.",
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                        "text": "Through fashion I have shown my interpretation of the competitive spirit by dressing sportsmen and women, choosing to work with both those who are among the world's most renowned athletes and also those who are yet to achieve fame in the arena of sport.",
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                        "text": "Retailing has become fiercely competitive. Today there are many large global fashion companies who have opened up mono-brand stores in major cities around the world. When I first opened my boutique in New York, in 1985, there were almost no other European luxury brands present with their own stores. Now Fifth Avenue is packed with huge stores from major Italian and French labels.",
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