--- title: "Meaning & Key Takeaway of: What won't work - what can't work - is to…" description: "\"What won't work - what can't work - is to act like the last years never happened, and that the survival of the [mass media] industry will be found by h..." image: "https://sms4smile.com/quotes/i/8ae/arianna-huffington-1005_behinds_what-won-t-work-what-can-t-work-is-to-ac_112732.jpg" --- # What won't work - what can't work - is to act like the… ![“What won't work - what can't work - is to act like the last years never happened, and that the survival of the [mass media] industry will be found by hiding content behind walled gardens. Instead of sticking their finger in the dike, trying to hold back the flow of innovation, companies need to…” quote by Arianna Huffington](https://sms4smile.com/quotes/i/8ae/arianna-huffington-1005_behinds_what-won-t-work-what-can-t-work-is-to-ac_112732.jpg) [Download](https://sms4smile.com/quotes/i/8ae/arianna-huffington-1005_behinds_what-won-t-work-what-can-t-work-is-to-ac_112732.jpg) [Open image](https://sms4smile.com/quotes/i/8ae/arianna-huffington-1005_behinds_what-won-t-work-what-can-t-work-is-to-ac_112732.jpg) > “What won't work - what can't work - is to act like the last years never happened, and that the survival of the \[mass media\] industry will be found by hiding content behind walled gardens. Instead of sticking their finger in the dike, trying to hold back the flow of innovation, companies need to ride the rapids of progress and seize the opportunities it provides.” [Arianna Huffington](https://sms4smile.com/quotes/author/arianna-huffington/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The author argues that media companies must embrace innovation rather than resist it, suggesting that clinging to old models hampers survival. **In simple terms:** Adapt to change or risk obsolescence. Key Takeaway Innovation is essential for media relevance. Themes media innovation digital transformation strategy Mood urgent optimistic Type industry commentary advice When to use this quote - newsroom leadership workshops - digital product road‑mapping - media investment pitches Key Concepts disruption organizational inertia Practical Applications - Adopt agile content delivery platforms - Experiment with subscription‑based models Questions to Reflect On - Which innovations truly add value for audiences? - How can legacy media balance tradition with disruption? A Different Perspective Not all innovations succeed; reckless adoption can waste resources and alienate audiences. ★ ★ ★ ★ ★ No ratings yet [Company](https://sms4smile.com/quotes/about/company/) [Flow](https://sms4smile.com/quotes/about/flow/) [Garden](https://sms4smile.com/quotes/about/garden/) [Happiness](https://sms4smile.com/quotes/about/happiness/) [Industry](https://sms4smile.com/quotes/about/industry/) [Innovation](https://sms4smile.com/quotes/about/innovation/) [Mass](https://sms4smile.com/quotes/about/mass/) [Mass media](https://sms4smile.com/quotes/about/mass-media/) [Media](https://sms4smile.com/quotes/about/media/) [Opportunity](https://sms4smile.com/quotes/about/opportunity/) [Progress](https://sms4smile.com/quotes/about/progress/) [Survival](https://sms4smile.com/quotes/about/survival/) ## Related quotes > [You're never guaranteed about next year. People ask what you think of next season, you have to seize the opportunities when they're in front…](https://sms4smile.com/quotes/brett-favre/you-re-never-guaranteed-about-next-year-people-ask-what-you-think-of/) [Brett Favre](https://sms4smile.com/quotes/author/brett-favre/) > [Seize the opportunities life has to offer you. Embrace the changes, and have the courage to travel on roads less travelled, even though what…](https://sms4smile.com/quotes/li-cunxin/seize-the-opportunities-life-has-to-offer-you-embrace-the-changes-and/) [Li Cunxin](https://sms4smile.com/quotes/author/li-cunxin/) > [You must have the courage to trust your instincts and be ready to question what other people don't. 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What is the driver that inspires…](https://sms4smile.com/quotes/susan-c-young/do-you-ever-sit-back-and-wonder-how-and-why-other-people-are-so/) [Susan C. Young](https://sms4smile.com/quotes/author/susan-c-young/) > [It is clear the future holds great opportunities. It also holds pitfalls. The trick will be to avoid the pitfalls, seize the opportunities, and…](https://sms4smile.com/quotes/woody-allen/it-is-clear-the-future-holds-great-opportunities-it-also-holds/) [Woody Allen](https://sms4smile.com/quotes/author/woody-allen/) > [“We believe that we’re in control of our lives. But in reality we can only seize opportunities.”](https://sms4smile.com/quotes/stefan-klein/we-believe-that-we-re-in-control-of-our-lives-but-in-reality-we-can/) [Stefan Klein](https://sms4smile.com/quotes/author/stefan-klein/) > [The Gods cannot help those who do not seize opportunities.](https://sms4smile.com/quotes/anonymous/the-gods-cannot-help-those-who-do-not-seize-opportunities/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [You can't be a first-world economy in the 21st century if you haven't laid the groundwork to seize the opportunities.](https://sms4smile.com/quotes/wayne-swan/you-can-t-be-a-first-world-economy-in-the-21st-century-if-you-haven-t/) [Wayne Swan](https://sms4smile.com/quotes/author/wayne-swan/) ## More by Arianna Huffington > [Fearlessness is like a muscle. I know from my own life that the more I exercise it the more natural it becomes to not…](https://sms4smile.com/quotes/arianna-huffington/fearlessness-is-like-a-muscle-i-know-from-my-own-life-that-the-more-i/) [Arianna Huffington](https://sms4smile.com/quotes/author/arianna-huffington/) > [“To live the lives we truly want and deserve, and not just the lives we settle for, we need a Third Metric, a third…](https://sms4smile.com/quotes/arianna-huffington/to-live-the-lives-we-truly-want-and-deserve-and-not-just-the-lives-we/) [Arianna Huffington](https://sms4smile.com/quotes/author/arianna-huffington/) > [The next generation will remake the world in a way that allows us to live in a more sustainable way, both personally and globally.](https://sms4smile.com/quotes/arianna-huffington/the-next-generation-will-remake-the-world-in-a-way-that-allows-us-to/) [Arianna Huffington](https://sms4smile.com/quotes/author/arianna-huffington/) > [The Huffington Post Investigative Fund's goal is to produce a broad range of investigative journalism created by both staff reporters and freelance writers, with…](https://sms4smile.com/quotes/arianna-huffington/the-huffington-post-investigative-fund-s-goal-is-to-produce-a-broad/) [Arianna Huffington](https://sms4smile.com/quotes/author/arianna-huffington/) > [A lot of effort and money are - rightly - expended keeping the president physically safe. 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