--- title: "Meaning & Key Takeaway of: Marketing has always been about the same…" description: "\"Marketing has always been about the same thing - who your customers are and where they are.\" — Anonymous" image: "https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg" --- # Marketing has always been about the same thing - who your… ![“Marketing has always been about the same thing - who your customers are and where they are.” quote by Anonymous](https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg) [Download](https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg) [Open image](https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg) > “Marketing has always been about the same thing - who your customers are and where they are.” [Anonymous](https://sms4smile.com/quotes/author/anonymous/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Marketing fundamentals revolve around understanding who customers are and where to reach them. **In simple terms:** Focus on customer identity and location. Key Takeaway Target audience precisely. Themes marketing strategy customer insight Mood analytical pragmatic Type practical strategic When to use this quote - product launch - advertising campaign - market research Key Concepts segmentation targeting positioning Questions to Reflect On - How can you uncover customer motivations? - What tools help map customer journeys? A Different Perspective Overemphasis on demographics may ignore deeper motivations. ★ ★ ★ ★ ★ No ratings yet [Customer](https://sms4smile.com/quotes/about/customer/) [Customers](https://sms4smile.com/quotes/about/customers/) [Growth](https://sms4smile.com/quotes/about/growth/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Marketing Thing](https://sms4smile.com/quotes/about/marketing-thing-2127009/) [Thing](https://sms4smile.com/quotes/about/thing/) [Thing Customers](https://sms4smile.com/quotes/about/thing-customers-882048/) ## Related quotes > [To me, the most important thing is, what do our customers think.](https://sms4smile.com/quotes/maria-rodale/to-me-the-most-important-thing-is-what-do-our-customers-think/) [Maria Rodale](https://sms4smile.com/quotes/author/maria-rodale/) > [It may not be the best marketing thing to do but I don't like talking about my film until I have finished it.](https://sms4smile.com/quotes/anubhav-sinha/it-may-not-be-the-best-marketing-thing-to-do-but-i-don-t-like-talking/) [Anubhav Sinha](https://sms4smile.com/quotes/author/anubhav-sinha/) > [Every customer interaction is a marketing opportunity. If you go above and beyond on the customer service side, people are much more likely to…](https://sms4smile.com/quotes/stewart-butterfield/every-customer-interaction-is-a-marketing-opportunity-if-you-go-above/) [Stewart Butterfield](https://sms4smile.com/quotes/author/stewart-butterfield/) > [I believe that all brands will become storytellers, editors and publishers, all stores will become magazines, and all media companies will become stores. There…](https://sms4smile.com/quotes/natalie-massenet/i-believe-that-all-brands-will-become-storytellers-editors-and/) [Natalie Massenet](https://sms4smile.com/quotes/author/natalie-massenet/) > [Branding Through Customer Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth.…](https://sms4smile.com/quotes/tony-hsieh/branding-through-customer-service-over-the-years-the-number-one/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Observe that for the programmer, as for the chef, the urgency of the patron may govern the scheduled completion of the task, but it…](https://sms4smile.com/quotes/anonymous/observe-that-for-the-programmer-as-for-the-chef-the-urgency-of-the/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [The advantage of the consumer businesses is they tend to be much broader-based, much larger number of customers, that tend to over time be…](https://sms4smile.com/quotes/anonymous/the-advantage-of-the-consumer-businesses-is-they-tend-to-be-much/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“space—75% of B2B customers say they rely on word of mouth, including social media, when making purchase decisions.”](https://sms4smile.com/quotes/anonymous/space-75-of-b2b-customers-say-they-rely-on-word-of-mouth-including/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“received from customers, suppliers, competitors”](https://sms4smile.com/quotes/anonymous/received-from-customers-suppliers-competitors/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [News is something somebody doesn't want printed; all else is advertising.](https://sms4smile.com/quotes/anonymous/news-is-something-somebody-doesn-t-want-printed-all-else-is/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“I'm a Marketer, I don't believe in Brands , but I believe in Quality and quality has different definitions”](https://sms4smile.com/quotes/anonymous/i-m-a-marketer-i-don-t-believe-in-brands-but-i-believe-in-quality-and/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“Promotion comes from God, based on your daily Devotion.”](https://sms4smile.com/quotes/anonymous/promotion-comes-from-god-based-on-your-daily-devotion/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Social media is your opportunity to reach a massive number of people with transparency, honesty, and integrity.](https://sms4smile.com/quotes/anonymous/social-media-is-your-opportunity-to-reach-a-massive-number-of-people/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Being able to quit things that don't work is integral to being a winner](https://sms4smile.com/quotes/anonymous/being-able-to-quit-things-that-don-t-work-is-integral-to-being-a/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Identify the days of the promotion is to show half naked body, perhaps by the beauty of honor and shame are still here do…](https://sms4smile.com/quotes/anonymous/identify-the-days-of-the-promotion-is-to-show-half-naked-body-perhaps/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) ## More by Anonymous > [And a tear rolled down her cheek, as she said goodbye; because she's walking away, and she's never looking back](https://sms4smile.com/quotes/anonymous/and-a-tear-rolled-down-her-cheek-as-she-said-goodbye-because-she-s/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Life is full of change. That's how we learn and grow.](https://sms4smile.com/quotes/anonymous/life-is-full-of-change-that-s-how-we-learn-and-grow/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [You'll seldom experience regret for anything that you've done. It is what you haven't done that will torment you. The message, therefore, is clear.…](https://sms4smile.com/quotes/anonymous/you-ll-seldom-experience-regret-for-anything-that-you-ve-done-it-is/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Scrabble - The game is available in Braille. That’s a nice fact. This makes me feel better about humanity for some reason. I can’t…](https://sms4smile.com/quotes/anonymous/scrabble-the-game-is-available-in-braille-that-s-a-nice-fact-this/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Everyone needs someone to love, and I choose you.](https://sms4smile.com/quotes/anonymous/everyone-needs-someone-to-love-and-i-choose-you/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“THIS tale of my sore-troubled life I write,    To thank the God of nature, who conveyed    My soul to me, and with such care…](https://sms4smile.com/quotes/anonymous/this-tale-of-my-sore-troubled-life-i-write-to-thank-the-god-of-nature/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Put on my J's and dance the whole night away Im naughty by nature like Im hip-hop hooray With my hands in the sky,…](https://sms4smile.com/quotes/anonymous/put-on-my-j-s-and-dance-the-whole-night-away-im-naughty-by-nature/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Me.. I have been through a lot, but I still manage to have a smile on my face. Im not worried about the past…](https://sms4smile.com/quotes/anonymous/me-i-have-been-through-a-lot-but-i-still-manage-to-have-a-smile-on-my/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Distance is a test of love. many will fail for those who can't withstand it, but for those who can, theres only one answer…](https://sms4smile.com/quotes/anonymous/distance-is-a-test-of-love-many-will-fail-for-those-who-can-t/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Im sorry I ever tried...](https://sms4smile.com/quotes/anonymous/im-sorry-i-ever-tried/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Being betrayed by the one you love is the worst feeling in the world...](https://sms4smile.com/quotes/anonymous/being-betrayed-by-the-one-you-love-is-the-worst-feeling-in-the-world/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Let children support their parents or be imprisoned.](https://sms4smile.com/quotes/anonymous/let-children-support-their-parents-or-be-imprisoned/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [The only person I've ever purposely caused pain here is myself...By simply sharing, caring too much.](https://sms4smile.com/quotes/anonymous/the-only-person-i-ve-ever-purposely-caused-pain-here-is-myself-by/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“Start a business, not a startup”](https://sms4smile.com/quotes/anonymous/start-a-business-not-a-startup/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [The truth is, of course, that the curtness of the Ten Commandments is an evidence, not of the gloom and narrowness of a religion,…](https://sms4smile.com/quotes/anonymous/the-truth-is-of-course-that-the-curtness-of-the-ten-commandments-is/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) [Explore all 162,899 Anonymous quotes ](https://sms4smile.com/quotes/author/anonymous/) ## More Customer quotes > [“Start a business, not a startup”](https://sms4smile.com/quotes/anonymous/start-a-business-not-a-startup/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Amongst the financial Twitterati, the term 'muppets' has come to describe any client used and abused by some financial predator. I've adopted the term…](https://sms4smile.com/quotes/barry-ritholtz/amongst-the-financial-twitterati-the-term-muppets-has-come-to/) [Barry Ritholtz](https://sms4smile.com/quotes/author/barry-ritholtz/) > [Many early-stage entrepreneurs make one simple mistake: Describing this 'big picture' in vague concepts and words.](https://sms4smile.com/quotes/sunil-nagaraj/many-early-stage-entrepreneurs-make-one-simple-mistake-describing/) [Sunil Nagaraj](https://sms4smile.com/quotes/author/sunil-nagaraj/) > [The purpose of this book is to supply, in the form suitable for laymen, guidance in the adoption and execution of an investment policy.](https://sms4smile.com/quotes/benjamin-graham/the-purpose-of-this-book-is-to-supply-in-the-form-suitable-for-laymen/) [Benjamin Graham](https://sms4smile.com/quotes/author/benjamin-graham/) > [Don't think OF the market. Think AS the market.](https://sms4smile.com/quotes/michael-fishman/don-t-think-of-the-market-think-as-the-market/) [Michael Fishman](https://sms4smile.com/quotes/author/michael-fishman/) > [If Wall Street crashes, does Main Street follow? Not necessarily.](https://sms4smile.com/quotes/ben-bernanke/if-wall-street-crashes-does-main-street-follow-not-necessarily/) [Ben Bernanke](https://sms4smile.com/quotes/author/ben-bernanke/) > [The exact details of how you practice value investing will vary investor to investor, but the fundamental principle of scouring the world, looking for…](https://sms4smile.com/quotes/whitney-tilson/the-exact-details-of-how-you-practice-value-investing-will-vary/) [Whitney Tilson](https://sms4smile.com/quotes/author/whitney-tilson/) > [The best way to hold customers is to constantly figure out how to give them more for less.](https://sms4smile.com/quotes/philip-kotler/the-best-way-to-hold-customers-is-to-constantly-figure-out-how-to/) [Philip Kotler](https://sms4smile.com/quotes/author/philip-kotler/) > [Perhaps the most important reason to be skeptical of government inflation numbers is that the government, like a fox campaigning to guard a hen…](https://sms4smile.com/quotes/peter-schiff/perhaps-the-most-important-reason-to-be-skeptical-of-government/) [Peter Schiff](https://sms4smile.com/quotes/author/peter-schiff/) > [When the dollar collapses, it's not doing it in a vacuum. If the dollar loses value, it's doing so relative to some other currency.…](https://sms4smile.com/quotes/peter-schiff/when-the-dollar-collapses-it-s-not-doing-it-in-a-vacuum-if-the-dollar/) [Peter Schiff](https://sms4smile.com/quotes/author/peter-schiff/) > [Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying…](https://sms4smile.com/quotes/marc-ostrofsky/corporations-invest-in-sophisticated-crm-or-customer-relationship/) [Marc Ostrofsky](https://sms4smile.com/quotes/author/marc-ostrofsky/) > [I believe confusion is good. Worldwide market leaders gain when there is confusion in the market.](https://sms4smile.com/quotes/subhash-chandra/i-believe-confusion-is-good-worldwide-market-leaders-gain-when-there/) [Subhash Chandra](https://sms4smile.com/quotes/author/subhash-chandra/) > [Damn inflation, full speed ahead,' Greenspan has said in both action and word. I think an investor should believe him and invest accordingly.](https://sms4smile.com/quotes/bill-gross/damn-inflation-full-speed-ahead-greenspan-has-said-in-both-action-and/) [Bill Gross](https://sms4smile.com/quotes/author/bill-gross/) > [“When companies get big, they devote most of their care and feeding to the business that got them big. This is as it should…](https://sms4smile.com/quotes/eric-schmidt/when-companies-get-big-they-devote-most-of-their-care-and-feeding-to/) [Eric Schmidt](https://sms4smile.com/quotes/author/eric-schmidt/) > [“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/salesmanship-is-usually-the-art-of-making-it-the-prospect-s-problem/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) [Browse all 9,257 Customer quotes ](https://sms4smile.com/quotes/about/customer/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Marketing has always been about the same thing - who your customers are and where they are.", "creator": { "@type": "Person", "name": "Anonymous" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/anonymous/marketing-has-always-been-about-the-same-thing-who-your-customers-are/", "about": { "@type": "Thing", "name": "Customer" }, "@id": "https://sms4smile.com/quotes/anonymous/marketing-has-always-been-about-the-same-thing-who-your-customers-are/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg", "contentUrl": "https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg", "url": "https://sms4smile.com/quotes/i/0ea/anonymous-1_growth_marketing-has-always-been-about-the-same_1002889.jpg", "width": 1080, "height": 1080, "caption": "“Marketing has always been about the same thing - who your customers are and where they are.” — Anonymous", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Anonymous", "item": "https://sms4smile.com/quotes/author/anonymous/" }, { "@type": "ListItem", "position": 4, "name": "Marketing has always been about the...", "item": "https://sms4smile.com/quotes/anonymous/marketing-has-always-been-about-the-same-thing-who-your-customers-are/" } ], "@id": "https://sms4smile.com/quotes/anonymous/marketing-has-always-been-about-the-same-thing-who-your-customers-are/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```