--- title: "Meaning & Key Takeaway of: The value of the television network is…" description: "\"The value of the television network is partly tradition, serving as a navigation device and as a brand. Research shows that people do know and understa..." image: "https://sms4smile.com/quotes/i/569/anne-sweeney-15592_abc_the-value-of-the-television-network-is-p_764371.png" --- # The value of the television network is partly tradition… ![“The value of the television network is partly tradition, serving as a navigation device and as a brand. Research shows that people do know and understand ABC as a brand, like Disney.” quote by Anne Sweeney](https://sms4smile.com/quotes/i/569/anne-sweeney-15592_abc_the-value-of-the-television-network-is-p_764371.png) [Download](https://sms4smile.com/quotes/i/569/anne-sweeney-15592_abc_the-value-of-the-television-network-is-p_764371.png) [Open image](https://sms4smile.com/quotes/i/569/anne-sweeney-15592_abc_the-value-of-the-television-network-is-p_764371.png) > “The value of the television network is partly tradition, serving as a navigation device and as a brand. Research shows that people do know and understand ABC as a brand, like Disney.” [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Television networks blend tradition and branding to guide viewers and build recognition. **In simple terms:** TV networks act as trusted guides and brands. Key Takeaway Leverage heritage while innovating. Themes branding media tradition navigation Mood reflective strategic Type analytical inspirational When to use this quote - Launching new channels - rebranding campaigns - audience research - advertising planning Key Concepts Consumer perception brand equity media strategy Questions to Reflect On - How can legacy brands stay relevant? - What role does tradition play in modern media? A Different Perspective Brand strength alone may not guarantee audience growth. ★ ★ ★ ★ ★ No ratings yet [Abc](https://sms4smile.com/quotes/about/abc/) [Abc Brand](https://sms4smile.com/quotes/about/abc-brand-5921679/) [Brand](https://sms4smile.com/quotes/about/brand/) [Brands](https://sms4smile.com/quotes/about/brands/) [Device](https://sms4smile.com/quotes/about/device/) [Devices](https://sms4smile.com/quotes/about/devices/) [Disney](https://sms4smile.com/quotes/about/disney/) [Know](https://sms4smile.com/quotes/about/know/) [Knows](https://sms4smile.com/quotes/about/knows/) [Like](https://sms4smile.com/quotes/about/like/) [Like Disney](https://sms4smile.com/quotes/about/like-disney-344741/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Navigation](https://sms4smile.com/quotes/about/navigation/) [Network](https://sms4smile.com/quotes/about/network/) [Partly](https://sms4smile.com/quotes/about/partly/) [People](https://sms4smile.com/quotes/about/people/) [Research](https://sms4smile.com/quotes/about/research/) [Serving](https://sms4smile.com/quotes/about/serving/) [Shows](https://sms4smile.com/quotes/about/shows/) [Television](https://sms4smile.com/quotes/about/television/) [Television Network](https://sms4smile.com/quotes/about/television-network-771073/) [Tradition](https://sms4smile.com/quotes/about/tradition/) [Understand](https://sms4smile.com/quotes/about/understand/) [Understand Abc](https://sms4smile.com/quotes/about/understand-abc-5921680/) [Value](https://sms4smile.com/quotes/about/value/) [Value Television](https://sms4smile.com/quotes/about/value-television-5921681/) [Values](https://sms4smile.com/quotes/about/values/) ## Related quotes > [I don't think that Yahoo or any other Internet company should try to become a television network. We will be nowhere if we have…](https://sms4smile.com/quotes/terry-semel/i-don-t-think-that-yahoo-or-any-other-internet-company-should-try-to/) [Terry Semel](https://sms4smile.com/quotes/author/terry-semel/) > [ABC Television Network: Your services, such as they are, will no longer be required as of 12-20-86.](https://sms4smile.com/quotes/jimmy-breslin/abc-television-network-your-services-such-as-they-are-will-no-longer/) [Jimmy Breslin](https://sms4smile.com/quotes/author/jimmy-breslin/) > [I'm not into 'The Voice.' It's an affair between a television network and a record company.](https://sms4smile.com/quotes/leo-sayer/i-m-not-into-the-voice-it-s-an-affair-between-a-television-network/) [Leo Sayer](https://sms4smile.com/quotes/author/leo-sayer/) > [I was going to be the president of a television network. That's where I was going. I was that ambitious.](https://sms4smile.com/quotes/laurie-david/i-was-going-to-be-the-president-of-a-television-network-that-s-where/) [Laurie David](https://sms4smile.com/quotes/author/laurie-david/) > [CNN is not a television network that has a website. CNN is a full-fledged media company.](https://sms4smile.com/quotes/jeff-zucker/cnn-is-not-a-television-network-that-has-a-website-cnn-is-a-full/) [Jeff Zucker](https://sms4smile.com/quotes/author/jeff-zucker/) > [We saw Hulu as an opportunity to broaden our audience for ABC content.](https://sms4smile.com/quotes/anne-sweeney/we-saw-hulu-as-an-opportunity-to-broaden-our-audience-for-abc-content/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [When you are producing for ABC, you are producing for a big tent network. So when you are thinking about your story lines and…](https://sms4smile.com/quotes/anne-sweeney/when-you-are-producing-for-abc-you-are-producing-for-a-big-tent/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [Tyler Perry's brand is faith, family and this whole thing that I've built, while my company, 34th Street Films, is like Disney's Touchstone. We…](https://sms4smile.com/quotes/tyler-perry/tyler-perry-s-brand-is-faith-family-and-this-whole-thing-that-i-ve/) [Tyler Perry](https://sms4smile.com/quotes/author/tyler-perry/) > [I quickly realized that this medium had a lot to offer someone like me. To do Disney-quality hand-drawn cartoons, you have to be a…](https://sms4smile.com/quotes/john-lasseter/i-quickly-realized-that-this-medium-had-a-lot-to-offer-someone-like/) [John Lasseter](https://sms4smile.com/quotes/author/john-lasseter/) > [ After the song \[for sausage Party\] was finally done, we didn't have enough time, but we thought it would be fun. It also would've… ](https://sms4smile.com/quotes/evan-goldberg/after-the-song-for-sausage-party-was-finally-done-we-didn-t-have/) [Evan Goldberg](https://sms4smile.com/quotes/author/evan-goldberg/) > [“Eventually, I stopped dressing like I was a Disney character, but the desire to live the life of a fairytale princess never really left…](https://sms4smile.com/quotes/monica-alexander/eventually-i-stopped-dressing-like-i-was-a-disney-character-but-the/) [Monica Alexander](https://sms4smile.com/quotes/author/monica-alexander/) > [What does it mean when I wear something that makes me look like a Disney Princess? Versus something that's like 'ooh, maybe Kiki Layne…](https://sms4smile.com/quotes/kiki-layne/what-does-it-mean-when-i-wear-something-that-makes-me-look-like-a/) [KiKi Layne](https://sms4smile.com/quotes/author/kiki-layne/) > [If it's the first kiss, it's important for the eyes to be closed so you know it's real. It's almost like a Disney movie!](https://sms4smile.com/quotes/joe-jonas/if-it-s-the-first-kiss-it-s-important-for-the-eyes-to-be-closed-so/) [Joe Jonas](https://sms4smile.com/quotes/author/joe-jonas/) > [ You need that same creative force that exists in a building like Disney \[Walt Disney Concert Hall\] to actually tackle that most prosaic of… ](https://sms4smile.com/quotes/william-mcdonough/you-need-that-same-creative-force-that-exists-in-a-building-like/) [William McDonough](https://sms4smile.com/quotes/author/william-mcdonough/) > [Real life love will never look like a Disney movie. It is not void of pain and trials. But it is still worth the…](https://sms4smile.com/quotes/anonymous/real-life-love-will-never-look-like-a-disney-movie-it-is-not-void-of/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) ## More by Anne Sweeney > [I am deeply honored that my team is being recognized by H.S.H. Prince Albert II and the Festival de Television de Monte-Carlo for Disney/ABC's…](https://sms4smile.com/quotes/anne-sweeney/i-am-deeply-honored-that-my-team-is-being-recognized-by-h-s-h-prince/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [When you are producing for ABC, you are producing for a big tent network. So when you are thinking about your story lines and…](https://sms4smile.com/quotes/anne-sweeney/when-you-are-producing-for-abc-you-are-producing-for-a-big-tent/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [Our company has been very forward-thinking about digital technology and the opportunity that it gives us. As we move into a world where we…](https://sms4smile.com/quotes/anne-sweeney/our-company-has-been-very-forward-thinking-about-digital-technology/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [Television has always been something you watch; now, increasingly, it is also something you do.](https://sms4smile.com/quotes/anne-sweeney/television-has-always-been-something-you-watch-now-increasingly-it-is/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [The more opportunities people have to experience television on different platforms, the more television they consume overall. So there actually has been a benefit,…](https://sms4smile.com/quotes/anne-sweeney/the-more-opportunities-people-have-to-experience-television-on/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [It’s amazing what you can do when you stop worrying about failing.](https://sms4smile.com/quotes/anne-sweeney/it-s-amazing-what-you-can-do-when-you-stop-worrying-about-failing/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [One of the things that is very important to me is how I feel about my team. And not just what their jobs are…](https://sms4smile.com/quotes/anne-sweeney/one-of-the-things-that-is-very-important-to-me-is-how-i-feel-about-my/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [I think we all realize the consumer has taken control, and they're not giving it back. So as every new technology comes forward, we…](https://sms4smile.com/quotes/anne-sweeney/i-think-we-all-realize-the-consumer-has-taken-control-and-they-re-not/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [I never looked at a title and said, I want that.](https://sms4smile.com/quotes/anne-sweeney/i-never-looked-at-a-title-and-said-i-want-that/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [I'm naturally curious, and I've always been driven by my curiosity. Curiosity gets people excited. Curiosity leads to new ideas, new jobs, new industries.](https://sms4smile.com/quotes/anne-sweeney/i-m-naturally-curious-and-i-ve-always-been-driven-by-my-curiosity/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [To have influence, you really don't need to have power. But what you need more than anything else is to have that almost uncanny…](https://sms4smile.com/quotes/anne-sweeney/to-have-influence-you-really-don-t-need-to-have-power-but-what-you/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [I believe in having total clarity around our goals. I believe in creating these goals together as a group and making sure they're aligned…](https://sms4smile.com/quotes/anne-sweeney/i-believe-in-having-total-clarity-around-our-goals-i-believe-in/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [A good leader should focus on making sure everyone is being given the tools to do their job, not just expecting - poof! -…](https://sms4smile.com/quotes/anne-sweeney/a-good-leader-should-focus-on-making-sure-everyone-is-being-given-the/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [Today, television is the most powerful medium in the world. Tomorrow it will also be the most personal. There is no one future for…](https://sms4smile.com/quotes/anne-sweeney/today-television-is-the-most-powerful-medium-in-the-world-tomorrow-it/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [We saw Hulu as an opportunity to broaden our audience for ABC content.](https://sms4smile.com/quotes/anne-sweeney/we-saw-hulu-as-an-opportunity-to-broaden-our-audience-for-abc-content/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) [Explore all 42 Anne Sweeney quotes ](https://sms4smile.com/quotes/author/anne-sweeney/) ## More Abc quotes > [ABC Family is really restructuring their network because there's a new kind of family, so I think they're really trying to step away from…](https://sms4smile.com/quotes/matt-dallas/abc-family-is-really-restructuring-their-network-because-there-s-a/) [Matt Dallas](https://sms4smile.com/quotes/author/matt-dallas/) > [When you are producing for ABC, you are producing for a big tent network. So when you are thinking about your story lines and…](https://sms4smile.com/quotes/anne-sweeney/when-you-are-producing-for-abc-you-are-producing-for-a-big-tent/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [My first job with a network was 'General Hospital,' and that was ABC. I feel like I have so much history with them, that…](https://sms4smile.com/quotes/jaime-ray-newman/my-first-job-with-a-network-was-general-hospital-and-that-was-abc-i/) [Jaime Ray Newman](https://sms4smile.com/quotes/author/jaime-ray-newman/) > [Professional highlight of 2011 was definitely getting the job at ABC.](https://sms4smile.com/quotes/ginger-zee/professional-highlight-of-2011-was-definitely-getting-the-job-at-abc/) [Ginger Zee](https://sms4smile.com/quotes/author/ginger-zee/) > [Six months after I moved to L.A., I booked the ABC pilot 'Commander-in-Chief' with Geena Davis. I played her son.](https://sms4smile.com/quotes/matt-lanter/six-months-after-i-moved-to-l-a-i-booked-the-abc-pilot-commander-in/) [Matt Lanter](https://sms4smile.com/quotes/author/matt-lanter/) > [ABC is owned by Disney, so it's a little more conservative than Adult Swim. Polar opposites.](https://sms4smile.com/quotes/eric-andre/abc-is-owned-by-disney-so-it-s-a-little-more-conservative-than-adult/) [Eric Andre](https://sms4smile.com/quotes/author/eric-andre/) > [If you turn on ABC 7 in the morning San Francisco, you'll see them using an iPad with Waze on it, and actually talking about.](https://sms4smile.com/quotes/noam-bardin/if-you-turn-on-abc-7-in-the-morning-san-francisco-you-ll-see-them/) [Noam Bardin](https://sms4smile.com/quotes/author/noam-bardin/) > [The ABC's are attitude, behavior and communication skills.](https://sms4smile.com/quotes/gerald-chertavian/the-abc-s-are-attitude-behavior-and-communication-skills/) [Gerald Chertavian](https://sms4smile.com/quotes/author/gerald-chertavian/) > [I was sure 'Summer Heights High' would be a cult ABC thing; I had no idea it would be such a big hit.](https://sms4smile.com/quotes/chris-lilley/i-was-sure-summer-heights-high-would-be-a-cult-abc-thing-i-had-no/) [Chris Lilley](https://sms4smile.com/quotes/author/chris-lilley/) > [Prior to working for Fox, I worked for ABC and NBC, spent a lot of time at CNN, and almost ended up at CBS.…](https://sms4smile.com/quotes/susan-estrich/prior-to-working-for-fox-i-worked-for-abc-and-nbc-spent-a-lot-of-time/) [Susan Estrich](https://sms4smile.com/quotes/author/susan-estrich/) > [You can't get any better than TV on HBO, ABC and BBC3.](https://sms4smile.com/quotes/chris-lilley/you-can-t-get-any-better-than-tv-on-hbo-abc-and-bbc3/) [Chris Lilley](https://sms4smile.com/quotes/author/chris-lilley/) > [Watching the evening news in 2011 is a strange time-travel experience. 'The CBS Evening News,' 'ABC World News' and 'NBC Nightly News' haven't changed…](https://sms4smile.com/quotes/rob-sheffield/watching-the-evening-news-in-2011-is-a-strange-time-travel-experience/) [Rob Sheffield](https://sms4smile.com/quotes/author/rob-sheffield/) > [ABC Family is ready to get a new image for themselves, and I think 'Greek' really kind of started that change.](https://sms4smile.com/quotes/scott-michael-foster/abc-family-is-ready-to-get-a-new-image-for-themselves-and-i-think/) [Scott Michael Foster](https://sms4smile.com/quotes/author/scott-michael-foster/) > [Of course ABC and its parent company Disney were right to cancel the sitcom 'Roseanne' after its eponymous star, Roseanne Barr, wrote a racist…](https://sms4smile.com/quotes/bret-stephens/of-course-abc-and-its-parent-company-disney-were-right-to-cancel-the/) [Bret Stephens](https://sms4smile.com/quotes/author/bret-stephens/) > [You know, it is a funny thing, but 'The Flintstones' was bought by ABC and the sponsors when they discovered adults were watching and…](https://sms4smile.com/quotes/william-hanna/you-know-it-is-a-funny-thing-but-the-flintstones-was-bought-by-abc/) [William Hanna](https://sms4smile.com/quotes/author/william-hanna/) [Browse all 58 Abc quotes ](https://sms4smile.com/quotes/about/abc/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The value of the television network is partly tradition, serving as a navigation device and as a brand. 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