--- title: "Meaning & Key Takeaway of: My argument is: keep the bloody bottom…" description: "\"My argument is: keep the bloody bottom line at the bottom. That's where it should be.\" — Anita Roddick" image: "https://sms4smile.com/quotes/i/a29/anita-roddick-2286_argument_my-argument-is-keep-the-bloody-bottom-li_2324633.png" --- # My argument is: keep the bloody bottom line at the bottom… ![“My argument is: keep the bloody bottom line at the bottom. That's where it should be.” quote by Anita Roddick](https://sms4smile.com/quotes/i/a29/anita-roddick-2286_argument_my-argument-is-keep-the-bloody-bottom-li_2324633.png) [Download](https://sms4smile.com/quotes/i/a29/anita-roddick-2286_argument_my-argument-is-keep-the-bloody-bottom-li_2324633.png) [Open image](https://sms4smile.com/quotes/i/a29/anita-roddick-2286_argument_my-argument-is-keep-the-bloody-bottom-li_2324633.png) > “My argument is: keep the bloody bottom line at the bottom. That's where it should be.” [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. She argues that profit should be placed last, emphasizing ethical priorities over financial gain. **In simple terms:** Put profit at the bottom of priorities. Key Takeaway Prioritize ethics before profit. Themes ethics profit values Mood inspirational thoughtful Type philosophical practical When to use this quote - startup planning - budget allocation - brand positioning Key Concepts social entrepreneurship corporate responsibility bottom line Questions to Reflect On - Can a business thrive without profit as a primary driver? - How do you balance ethical goals with financial realities? A Different Perspective Profit focus can jeopardize long‑term sustainability. ★ ★ ★ ★ ★ No ratings yet [Argument](https://sms4smile.com/quotes/about/argument/) [Argument Bloody](https://sms4smile.com/quotes/about/argument-bloody-5570292/) [Bloody](https://sms4smile.com/quotes/about/bloody/) [Bloody Line](https://sms4smile.com/quotes/about/bloody-line-5570293/) [Bottom](https://sms4smile.com/quotes/about/bottom/) [Bottom line](https://sms4smile.com/quotes/about/bottom-line/) [Business](https://sms4smile.com/quotes/about/business/) [Finance](https://sms4smile.com/quotes/about/finance/) [Line](https://sms4smile.com/quotes/about/line/) [Lines](https://sms4smile.com/quotes/about/lines/) [Profit](https://sms4smile.com/quotes/about/profit/) [Should](https://sms4smile.com/quotes/about/should/) ## Related quotes > [I'd have opened a bloody library if I'd wanted to be quiet.](https://sms4smile.com/quotes/anita-roddick/i-d-have-opened-a-bloody-library-if-i-d-wanted-to-be-quiet/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [The bottom line, in the professional level, no matter where you go, there's going to be competition. That's what it is. At the end…](https://sms4smile.com/quotes/scott-tolzien/the-bottom-line-in-the-professional-level-no-matter-where-you-go/) [Scott Tolzien](https://sms4smile.com/quotes/author/scott-tolzien/) > [I love to get to that place where I don't know what kind of music I'm doing; I don't know if it's any good.…](https://sms4smile.com/quotes/ariel-pink/i-love-to-get-to-that-place-where-i-don-t-know-what-kind-of-music-i-m/) [Ariel Pink](https://sms4smile.com/quotes/author/ariel-pink/) > [No matter how good a deal sounds, if your name goes on the bottom line, you need to understand it and be sure you'll…](https://sms4smile.com/quotes/elizabeth-warren/no-matter-how-good-a-deal-sounds-if-your-name-goes-on-the-bottom-line/) [Elizabeth Warren](https://sms4smile.com/quotes/author/elizabeth-warren/) > [It's - everybody's looking at the bottom line all the time, and failure doesn't look good on the bottom line, and yet you don't…](https://sms4smile.com/quotes/alan-arkin/it-s-everybody-s-looking-at-the-bottom-line-all-the-time-and-failure/) [Alan Arkin](https://sms4smile.com/quotes/author/alan-arkin/) > [Here's the bottom line, we're either going or not.](https://sms4smile.com/quotes/joe-teti/here-s-the-bottom-line-we-re-either-going-or-not/) [Joe Teti](https://sms4smile.com/quotes/author/joe-teti/) > [The bottom line is the best way to lead is to play well.](https://sms4smile.com/quotes/andrew-whitworth/the-bottom-line-is-the-best-way-to-lead-is-to-play-well/) [Andrew Whitworth](https://sms4smile.com/quotes/author/andrew-whitworth/) > [Bottom line: college basketball is broken.](https://sms4smile.com/quotes/dick-vitale/bottom-line-college-basketball-is-broken/) [Dick Vitale](https://sms4smile.com/quotes/author/dick-vitale/) > [The bottom line is that weather events not only threaten private property and family budgets, but they also can decimate public resources and government…](https://sms4smile.com/quotes/matt-cartwright/the-bottom-line-is-that-weather-events-not-only-threaten-private/) [Matt Cartwright](https://sms4smile.com/quotes/author/matt-cartwright/) > [I think the bottom line for me and for Newsweek is that there were a lot of - we did retract this specific matter…](https://sms4smile.com/quotes/michael-isikoff/i-think-the-bottom-line-for-me-and-for-newsweek-is-that-there-were-a/) [Michael Isikoff](https://sms4smile.com/quotes/author/michael-isikoff/) > [The bottom line is, you can't be afraid to fail.](https://sms4smile.com/quotes/jerry-colangelo/the-bottom-line-is-you-can-t-be-afraid-to-fail/) [Jerry Colangelo](https://sms4smile.com/quotes/author/jerry-colangelo/) > [It's about these people who are inextricably together for whatever reasons, and they happen to be in the spy world. It's about relationships, and…](https://sms4smile.com/quotes/victor-garber/it-s-about-these-people-who-are-inextricably-together-for-whatever/) [Victor Garber](https://sms4smile.com/quotes/author/victor-garber/) > [It's not We're an awesome band.' The bottom line is, we're just very fortunate.](https://sms4smile.com/quotes/tony-kanal/it-s-not-we-re-an-awesome-band-the-bottom-line-is-we-re-just-very/) [Tony Kanal](https://sms4smile.com/quotes/author/tony-kanal/) > [With a reality show, the bottom line is, there's no plot; there's no finale.](https://sms4smile.com/quotes/kate-gosselin/with-a-reality-show-the-bottom-line-is-there-s-no-plot-there-s-no/) [Kate Gosselin](https://sms4smile.com/quotes/author/kate-gosselin/) > [Isn't it ironic that pay, perks, and benefits all cost your company at the bottom line, but authentic recognition, especially when it's most unexpected,…](https://sms4smile.com/quotes/chip-conley/isn-t-it-ironic-that-pay-perks-and-benefits-all-cost-your-company-at/) [Chip Conley](https://sms4smile.com/quotes/author/chip-conley/) ## More by Anita Roddick > [There are a lot of dark sides to success, but the light side of it is the ability to be opportunistic, and to be…](https://sms4smile.com/quotes/anita-roddick/there-are-a-lot-of-dark-sides-to-success-but-the-light-side-of-it-is/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a…](https://sms4smile.com/quotes/anita-roddick/what-we-are-trying-to-do-is-to-create-a-new-business-paradigm-simply/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from it, it…](https://sms4smile.com/quotes/anita-roddick/but-if-you-can-create-an-honorable-livelihood-where-you-take-your/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Creativity comes by breaking the rules, by saying that you're in love with the anarchist.](https://sms4smile.com/quotes/anita-roddick/creativity-comes-by-breaking-the-rules-by-saying-that-you-re-in-love/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [I'd have opened a bloody library if I'd wanted to be quiet.](https://sms4smile.com/quotes/anita-roddick/i-d-have-opened-a-bloody-library-if-i-d-wanted-to-be-quiet/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [You educate people, especially young people, by stirring their passions, so you take every opportunity to grab the imagination of your employees, you get…](https://sms4smile.com/quotes/anita-roddick/you-educate-people-especially-young-people-by-stirring-their-passions/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [The predominant idea behind globalization, in its most virulent form, is an unpleasant kind of social Darwinism - that the world is for winners…](https://sms4smile.com/quotes/anita-roddick/the-predominant-idea-behind-globalization-in-its-most-virulent-form/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [You can't change t he wor ld f rom t he rear view mir ror.](https://sms4smile.com/quotes/anita-roddick/you-can-t-change-t-he-wor-ld-f-rom-t-he-rear-view-mir-ror/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Business is not financial science, it's about trading.. buying and selling. It's about creating a product or service so good that people will pay…](https://sms4smile.com/quotes/anita-roddick/business-is-not-financial-science-it-s-about-trading-buying-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [The freedom that comes with globalization is freedom for the rich and powerful nations to further exploit and further marginalize those at the bottom…](https://sms4smile.com/quotes/anita-roddick/the-freedom-that-comes-with-globalization-is-freedom-for-the-rich-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [if companies are in business solely to make money, no consumer can fully trust what they do or say.](https://sms4smile.com/quotes/anita-roddick/if-companies-are-in-business-solely-to-make-money-no-consumer-can/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.](https://sms4smile.com/quotes/anita-roddick/consumers-have-not-been-told-effectively-enough-that-they-have-huge/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [But the minute we went public on the stock market, which is how our wealth was created, it was no longer how many people…](https://sms4smile.com/quotes/anita-roddick/but-the-minute-we-went-public-on-the-stock-market-which-is-how-our/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Travel is like a university without walls.](https://sms4smile.com/quotes/anita-roddick/travel-is-like-a-university-without-walls/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite…](https://sms4smile.com/quotes/anita-roddick/first-you-have-to-have-fun-second-you-have-to-put-love-where-your/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Explore all 174 Anita Roddick quotes ](https://sms4smile.com/quotes/author/anita-roddick/) ## More Argument quotes > [A flourishing, morally credible media is a vital component in the maintenance of genuinely public talk, argument about common good.](https://sms4smile.com/quotes/rowan-williams/a-flourishing-morally-credible-media-is-a-vital-component-in-the/) [Rowan Williams](https://sms4smile.com/quotes/author/rowan-williams/) > [Preaching to the choir actually arms the choir with arguments and elevates the choir's discourse. 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They consist of a kind of magic aura which the mind builds around cherished belief. Arguments which penetrate into…](https://sms4smile.com/quotes/arthur-koestler/the-inner-defenses-are-unconscious-they-consist-of-a-kind-of-magic/) [Arthur Koestler](https://sms4smile.com/quotes/author/arthur-koestler/) > [On the stage, the characters express themselves more through words than images. So the arguments of the characters and the tension between characters -…](https://sms4smile.com/quotes/alan-alda/on-the-stage-the-characters-express-themselves-more-through-words/) [Alan Alda](https://sms4smile.com/quotes/author/alan-alda/) > [One argument goes that recessions are good for female artists because when money flies out the window, women are allowed in the house. The…](https://sms4smile.com/quotes/jerry-saltz/one-argument-goes-that-recessions-are-good-for-female-artists-because/) [Jerry Saltz](https://sms4smile.com/quotes/author/jerry-saltz/) > [All of the barriers to innovation in the energy sector are arguments for a big commitment to public investment. Only the public sector can…](https://sms4smile.com/quotes/ted-nordhaus/all-of-the-barriers-to-innovation-in-the-energy-sector-are-arguments/) [Ted Nordhaus](https://sms4smile.com/quotes/author/ted-nordhaus/) > [“Arguments led by subjectivity are a waste of time. And, if they take place online, add to that, a waste of one’s keyboard.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/arguments-led-by-subjectivity-are-a-waste-of-time-and-if-they-take/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) > [If in the middle of an argument I suddenly fall silent it does not mean you have won... No it means you should probably…](https://sms4smile.com/quotes/hussein-nishah/if-in-the-middle-of-an-argument-i-suddenly-fall-silent-it-does-not/) [Hussein Nishah](https://sms4smile.com/quotes/author/hussein-nishah/) > [Don't get divorced after your first argument! I have a lot of friends that have one fight and that's it, they get divorced. I…](https://sms4smile.com/quotes/kelly-ripa/don-t-get-divorced-after-your-first-argument-i-have-a-lot-of-friends/) [Kelly Ripa](https://sms4smile.com/quotes/author/kelly-ripa/) > [“The motive behind my arguments have always been to come at truth. 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