---
title: "Meaning & Key Takeaway of: our approach to communicating should be…"
description: "\"“our approach to communicating should be shaped by our goal in communicating.”\" — Andy Stanley"
image: "https://sms4smile.com/quotes/i/da8/andy-stanley-737_approach_our-approach-to-communicating-should-be_2023884.png"
---

#  our approach to communicating should be shaped by our goal…

![“our approach to communicating should be shaped by our goal in communicating.” quote by Andy Stanley](https://sms4smile.com/quotes/i/da8/andy-stanley-737_approach_our-approach-to-communicating-should-be_2023884.png)   [Download](https://sms4smile.com/quotes/i/da8/andy-stanley-737_approach_our-approach-to-communicating-should-be_2023884.png) [Open image](https://sms4smile.com/quotes/i/da8/andy-stanley-737_approach_our-approach-to-communicating-should-be_2023884.png)

> ““our approach to communicating should be shaped by our goal in communicating.””

[Andy Stanley](https://sms4smile.com/quotes/author/andy-stanley/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Communication should be designed to serve the intended purpose, not the other way around.

**In simple terms:** Tailor communication to its goal.

Key Takeaway

Align message with purpose.

Themes

communication purpose clarity

Mood

practical analytical

Type

instructional strategic

When to use this quote

- Teaching
- marketing
- conflict resolution

Key Concepts

Rhetoric strategic messaging

Questions to Reflect On

- What is your primary communication goal?
- How can you adapt if goals shift?

A Different Perspective

Over‑focus on goal may ignore audience needs.

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[Approach](https://sms4smile.com/quotes/about/approach/) [Goals](https://sms4smile.com/quotes/about/goals/)

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