--- title: "Meaning & Key Takeaway of: What's different is with every successive…" description: "\"What's different is with every successive year, as we launch a thousand plus features and services, we just have the capabilities to make it easier for..." image: "https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg" --- # What's different is with every successive year, as we… ![“What's different is with every successive year, as we launch a thousand plus features and services, we just have the capabilities to make it easier for the rest of the market to use us.” quote by Andy Jassy](https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg) [Download](https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg) [Open image](https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg) > “What's different is with every successive year, as we launch a thousand plus features and services, we just have the capabilities to make it easier for the rest of the market to use us.” [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Continual product launches expand capabilities, making the company easier for the market to adopt, highlighting the importance of iterative innovation. **In simple terms:** New features increase ease of use for market Key Takeaway Iterate constantly to simplify user experience Themes innovation technology market adoption growth Mood strategic optimistic Type business inspirational When to use this quote - software releases - customer onboarding - feature scaling - competitive strategy Key Concepts product development network effects Questions to Reflect On - How to balance speed and stability? - What features truly add value? A Different Perspective Rapid releases can overwhelm users or dilute quality ★ ★ ★ ★ ★ No ratings yet [Market](https://sms4smile.com/quotes/about/market/) ## Related quotes > [Teamwork is so important that it is virtually impossible for you to reach the heights of your capabilities or make the money that you…](https://sms4smile.com/quotes/brian-tracy/teamwork-is-so-important-that-it-is-virtually-impossible-for-you-to/) [Brian Tracy](https://sms4smile.com/quotes/author/brian-tracy/) > [When we were doing the launch of Kinect for Xbox, it was very much about getting sort of young blogger-influencer types to try this…](https://sms4smile.com/quotes/richard-edelman/when-we-were-doing-the-launch-of-kinect-for-xbox-it-was-very-much/) [Richard Edelman](https://sms4smile.com/quotes/author/richard-edelman/) > [If we could honestly promise young couples that we knew how to give them offspring with superior character, why should we assume they would…](https://sms4smile.com/quotes/james-d-watson/if-we-could-honestly-promise-young-couples-that-we-knew-how-to-give/) [James D. 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These are companies like Walmart and Target and Kroger and some very successful digital companies like eBay and…](https://sms4smile.com/quotes/andy-jassy/we-compete-with-very-large-companies-these-are-companies-like-walmart/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Customers will always be nervous about lock-in, and I think the experience they had particularly with a company like Oracle, where it's a really…](https://sms4smile.com/quotes/andy-jassy/customers-will-always-be-nervous-about-lock-in-and-i-think-the/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Our leadership principles often have tension in them. And I think that's actually a good thing and it makes sense.](https://sms4smile.com/quotes/andy-jassy/our-leadership-principles-often-have-tension-in-them-and-i-think-that/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Everybody at the company has the freedom - and really, the expectation - to critically look at how it can be better and then…](https://sms4smile.com/quotes/andy-jassy/everybody-at-the-company-has-the-freedom-and-really-the-expectation/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [When you have a sitting president who's willing to publicly show his disdain for a company and the leader of a company, it's very…](https://sms4smile.com/quotes/andy-jassy/when-you-have-a-sitting-president-who-s-willing-to-publicly-show-his/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [The reason Netflix chose to use AWS is because they knew they'd be treated as every bit as important a customer as Amazon the…](https://sms4smile.com/quotes/andy-jassy/the-reason-netflix-chose-to-use-aws-is-because-they-knew-they-d-be/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Some businesses take off in the first year, and others take many years.](https://sms4smile.com/quotes/andy-jassy/some-businesses-take-off-in-the-first-year-and-others-take-many-years/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [For us, employee safety is priority number one for us in our fulfillment centers.](https://sms4smile.com/quotes/andy-jassy/for-us-employee-safety-is-priority-number-one-for-us-in-our/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [You have to challenge people, often people who know a lot more about a subject than you do.](https://sms4smile.com/quotes/andy-jassy/you-have-to-challenge-people-often-people-who-know-a-lot-more-about-a/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [I think that always our focus is gonna be the customers.](https://sms4smile.com/quotes/andy-jassy/i-think-that-always-our-focus-is-gonna-be-the-customers/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Before, companies and startups had to lay up all this capital for data centers and servers, and take your scarce resource, which in most…](https://sms4smile.com/quotes/andy-jassy/before-companies-and-startups-had-to-lay-up-all-this-capital-for-data/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [These are serious problems in all of our major cities: homelessness, education, there are are a number of them. And they require hard thinking…](https://sms4smile.com/quotes/andy-jassy/these-are-serious-problems-in-all-of-our-major-cities-homelessness/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Even when we go back to having meetings in person, we will continue to incorporate a lot of the things we learned in virtual…](https://sms4smile.com/quotes/andy-jassy/even-when-we-go-back-to-having-meetings-in-person-we-will-continue-to/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) [Explore all 100 Andy Jassy quotes ](https://sms4smile.com/quotes/author/andy-jassy/) ## More Capabilities quotes > [Capability is just a concept of what is it we're looking at. 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Likewise, you can’t make the most of who you are—your talents and resources and…](https://sms4smile.com/quotes/darren-hardy/you-cannot-manage-or-improve-something-until-you-measure-it-likewise/) [Darren Hardy](https://sms4smile.com/quotes/author/darren-hardy/) > [I believe we have these capabilities. It doesn't mean that we will use them. Our future is not assured here. It's not clear that…](https://sms4smile.com/quotes/edgar-mitchell/i-believe-we-have-these-capabilities-it-doesn-t-mean-that-we-will-use/) [Edgar Mitchell](https://sms4smile.com/quotes/author/edgar-mitchell/) > [“Your capabilities are immeasurable.”](https://sms4smile.com/quotes/lailah-gifty-akita/your-capabilities-are-immeasurable/) [Lailah Gifty Akita](https://sms4smile.com/quotes/author/lailah-gifty-akita/) > [Deterrence is still fundamentally about influencing an actor's decisions. It is about a solid policy foundation. It is about credible capabilities. It is about…](https://sms4smile.com/quotes/c-robert-kehler/deterrence-is-still-fundamentally-about-influencing-an-actor-s/) C. Robert Kehler > [On the contrary, I tried on numerous occasions to convince the American president not to go to war. I did what was within my…](https://sms4smile.com/quotes/silvio-berlusconi/on-the-contrary-i-tried-on-numerous-occasions-to-convince-the/) [Silvio Berlusconi](https://sms4smile.com/quotes/author/silvio-berlusconi/) > [It was the Obama administration that cut a faux deal with the Iranians that will not disarm Iran of its nuclear capabilities, and will…](https://sms4smile.com/quotes/ben-shapiro/it-was-the-obama-administration-that-cut-a-faux-deal-with-the/) [Ben Shapiro](https://sms4smile.com/quotes/author/ben-shapiro/) > [“Capability can handle challenges, it doesn't accept charity.”](https://sms4smile.com/quotes/amit-kalantri/capability-can-handle-challenges-it-doesn-t-accept-charity/) [Amit Kalantri](https://sms4smile.com/quotes/author/amit-kalantri/) > [I want to keep pushing my boundaries. One of the biggest things I learned from 'Unbroken' is that you can go a lot further…](https://sms4smile.com/quotes/finn-wittrock/i-want-to-keep-pushing-my-boundaries-one-of-the-biggest-things-i/) [Finn Wittrock](https://sms4smile.com/quotes/author/finn-wittrock/) > [We're crafting versions of our TotalGuide Solution to work on both legacy devices as well as new and advanced boxes with varying levels of…](https://sms4smile.com/quotes/alfred-amoroso/we-re-crafting-versions-of-our-totalguide-solution-to-work-on-both/) [Alfred Amoroso](https://sms4smile.com/quotes/author/alfred-amoroso/) > [If we could honestly promise young couples that we knew how to give them offspring with superior character, why should we assume they would…](https://sms4smile.com/quotes/james-d-watson/if-we-could-honestly-promise-young-couples-that-we-knew-how-to-give/) [James D. Watson](https://sms4smile.com/quotes/author/james-d-watson/) > [I don't know the capabilities of our enemies. But I found it quite easy to circumvent security at certain phone companies throughout the United…](https://sms4smile.com/quotes/kevin-mitnick/i-don-t-know-the-capabilities-of-our-enemies-but-i-found-it-quite/) [Kevin Mitnick](https://sms4smile.com/quotes/author/kevin-mitnick/) Browse all 122 Capabilities quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "What's different is with every successive year, as we launch a thousand plus features and services, we just have the capabilities to make it easier for the rest of the market to use us.", "creator": { "@type": "Person", "name": "Andy Jassy" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/andy-jassy/what-s-different-is-with-every-successive-year-as-we-launch-a/", "about": { "@type": "Thing", "name": "Capabilities" }, "@id": "https://sms4smile.com/quotes/andy-jassy/what-s-different-is-with-every-successive-year-as-we-launch-a/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg", "contentUrl": "https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg", "url": "https://sms4smile.com/quotes/i/8dd/andy-jassy-5580_capabilities_what-s-different-is-with-every-successiv_2955293.jpg", "width": 1080, "height": 1080, "caption": "“What's different is with every successive year, as we launch a thousand plus features and services, we just…” — Andy Jassy", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Andy Jassy", "item": "https://sms4smile.com/quotes/author/andy-jassy/" }, { "@type": "ListItem", "position": 4, "name": "What's different is with every successive...", "item": "https://sms4smile.com/quotes/andy-jassy/what-s-different-is-with-every-successive-year-as-we-launch-a/" } ], "@id": "https://sms4smile.com/quotes/andy-jassy/what-s-different-is-with-every-successive-year-as-we-launch-a/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```