--- title: "Meaning & Key Takeaway of: We feel like we experienced probably two…" description: "\"We feel like we experienced probably two to three years of growth in 18 months. You couldn't probably responsibly plan for a pandemic or the amount of ..." image: "https://sms4smile.com/quotes/i/1e6/andy-jassy-5580_capacity_we-feel-like-we-experienced-probably-two_2352396.jpg" --- # We feel like we experienced probably two to three years of… ![“We feel like we experienced probably two to three years of growth in 18 months. You couldn't probably responsibly plan for a pandemic or the amount of capacity that's needed.” quote by Andy Jassy](https://sms4smile.com/quotes/i/1e6/andy-jassy-5580_capacity_we-feel-like-we-experienced-probably-two_2352396.jpg) [Download](https://sms4smile.com/quotes/i/1e6/andy-jassy-5580_capacity_we-feel-like-we-experienced-probably-two_2352396.jpg) [Open image](https://sms4smile.com/quotes/i/1e6/andy-jassy-5580_capacity_we-feel-like-we-experienced-probably-two_2352396.jpg) > “We feel like we experienced probably two to three years of growth in 18 months. You couldn't probably responsibly plan for a pandemic or the amount of capacity that's needed.” [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Rapid growth can feel like years in months, but planning for unprecedented crises is difficult. **In simple terms:** Growth feels fast; planning is hard. Key Takeaway Prepare flexible strategies for uncertainty. Themes business growth pandemic response capacity planning uncertainty learning Mood cautious pragmatic Type strategic analytical When to use this quote - startup scaling - public health emergencies - resource allocation - strategic forecasting Key Concepts agile management scenario planning Questions to Reflect On - What systems can adapt to sudden change? - How can organizations balance speed with resilience? A Different Perspective May overstate the inevitability of rapid growth. ★ ★ ★ ★ ★ No ratings yet [18 Months](https://sms4smile.com/quotes/about/18-months-364868/) [Capacity](https://sms4smile.com/quotes/about/capacity/) [Growth](https://sms4smile.com/quotes/about/growth/) [Growth 18](https://sms4smile.com/quotes/about/growth-18-5731028/) [Pandemic](https://sms4smile.com/quotes/about/pandemic/) [Pandemic Capacity](https://sms4smile.com/quotes/about/pandemic-capacity-5731026/) [Plan](https://sms4smile.com/quotes/about/plan/) [Plan Pandemic](https://sms4smile.com/quotes/about/plan-pandemic-5731027/) [Three years](https://sms4smile.com/quotes/about/three-years/) [Two](https://sms4smile.com/quotes/about/two/) [Years Growth](https://sms4smile.com/quotes/about/years-growth-1483613/) ## Related quotes > [The main target for the next years should be growth and job creation.](https://sms4smile.com/quotes/mariano-rajoy/the-main-target-for-the-next-years-should-be-growth-and-job-creation/) [Mariano Rajoy](https://sms4smile.com/quotes/author/mariano-rajoy/) > [ I'm not saying \[economic\] growth is wrong, but throughout the years of growth, many things didn't get better. ... If you look at America,… ](https://sms4smile.com/quotes/geoff-mulgan/i-m-not-saying-economic-growth-is-wrong-but-throughout-the-years-of/) [Geoff Mulgan](https://sms4smile.com/quotes/author/geoff-mulgan/) > [It's hard to find a way forward. When you're 18 it happens in huge chunks every day, but after 20 years, growth is much more costly.](https://sms4smile.com/quotes/james-taylor/it-s-hard-to-find-a-way-forward-when-you-re-18-it-happens-in-huge/) [James Taylor](https://sms4smile.com/quotes/author/james-taylor/) > [Well, I think that the pandemic, I mean what a crazy period. I don't think any of us have lived through anything like that…](https://sms4smile.com/quotes/andy-jassy/well-i-think-that-the-pandemic-i-mean-what-a-crazy-period-i-don-t/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [During the pandemic in our fulfillment centers, we had a system and a process around people being able to request short and long term…](https://sms4smile.com/quotes/andy-jassy/during-the-pandemic-in-our-fulfillment-centers-we-had-a-system-and-a/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [I left 'Dr Who' after 18 months, as my character was going nowhere. In truth, I wished I had never gone into it. Afterwards,…](https://sms4smile.com/quotes/carole-ann-ford/i-left-dr-who-after-18-months-as-my-character-was-going-nowhere-in/) [Carole Ann Ford](https://sms4smile.com/quotes/author/carole-ann-ford/) > [Since 1989, we have been deploying on an average of every 18 months.](https://sms4smile.com/quotes/jack-keane/since-1989-we-have-been-deploying-on-an-average-of-every-18-months/) [Jack Keane](https://sms4smile.com/quotes/author/jack-keane/) > [We have a beautiful little boy who is 18 months old and another little boy to be born in October. We are very excited…](https://sms4smile.com/quotes/drew-brees/we-have-a-beautiful-little-boy-who-is-18-months-old-and-another/) [Drew Brees](https://sms4smile.com/quotes/author/drew-brees/) > [In January 2014 I left the Department for Education and spent the next 18 months away from politics.](https://sms4smile.com/quotes/dominic-cummings/in-january-2014-i-left-the-department-for-education-and-spent-the/) [Dominic Cummings](https://sms4smile.com/quotes/author/dominic-cummings/) > [Babe Ruth didn't become her father until 18 months after he married her mother, Claire, on April 17, 1929, Opening Day of the baseball…](https://sms4smile.com/quotes/jane-leavy/babe-ruth-didn-t-become-her-father-until-18-months-after-he-married/) [Jane Leavy](https://sms4smile.com/quotes/author/jane-leavy/) > [“What make you think that if you can't finish a project in 18 months, you will be able to do that 18 months later?”](https://sms4smile.com/quotes/steve-jobs/what-make-you-think-that-if-you-can-t-finish-a-project-in-18-months/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I got to dress up in funny clothes and run around New Zealand with a bow and arrow for 18 months, how bad could…](https://sms4smile.com/quotes/orlando-bloom/i-got-to-dress-up-in-funny-clothes-and-run-around-new-zealand-with-a/) [Orlando Bloom](https://sms4smile.com/quotes/author/orlando-bloom/) > [It's been 18 months since I won on The European Tour and to win the flagship event, I could not have asked for any more.](https://sms4smile.com/quotes/rory-mcilroy/it-s-been-18-months-since-i-won-on-the-european-tour-and-to-win-the/) [Rory McIlroy](https://sms4smile.com/quotes/author/rory-mcilroy/) > [I concede that, in the first 18 months of his presidency, Obama has not accomplished all that he campaigned on.](https://sms4smile.com/quotes/neera-tanden/i-concede-that-in-the-first-18-months-of-his-presidency-obama-has-not/) [Neera Tanden](https://sms4smile.com/quotes/author/neera-tanden/) > [Ever notice your Parents spend The First 18 Months Trying To Make You Stand Up And Talk. And The Next 18 Years Trying To…](https://sms4smile.com/quotes/ritu/ever-notice-your-parents-spend-the-first-18-months-trying-to-make-you/) [Ritu](https://sms4smile.com/quotes/author/ritu/) ## More by Andy Jassy > [A lot of times in intense moments, you tend to play conservatively because you're just trying to avoid losing, as opposed to trying to…](https://sms4smile.com/quotes/andy-jassy/a-lot-of-times-in-intense-moments-you-tend-to-play-conservatively/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [I think our relationship with Seattle has had ups and downs frankly.](https://sms4smile.com/quotes/andy-jassy/i-think-our-relationship-with-seattle-has-had-ups-and-downs-frankly/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [We compete with very large companies. These are companies like Walmart and Target and Kroger and some very successful digital companies like eBay and…](https://sms4smile.com/quotes/andy-jassy/we-compete-with-very-large-companies-these-are-companies-like-walmart/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Customers will always be nervous about lock-in, and I think the experience they had particularly with a company like Oracle, where it's a really…](https://sms4smile.com/quotes/andy-jassy/customers-will-always-be-nervous-about-lock-in-and-i-think-the/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Our leadership principles often have tension in them. And I think that's actually a good thing and it makes sense.](https://sms4smile.com/quotes/andy-jassy/our-leadership-principles-often-have-tension-in-them-and-i-think-that/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Everybody at the company has the freedom - and really, the expectation - to critically look at how it can be better and then…](https://sms4smile.com/quotes/andy-jassy/everybody-at-the-company-has-the-freedom-and-really-the-expectation/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [When you have a sitting president who's willing to publicly show his disdain for a company and the leader of a company, it's very…](https://sms4smile.com/quotes/andy-jassy/when-you-have-a-sitting-president-who-s-willing-to-publicly-show-his/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [The reason Netflix chose to use AWS is because they knew they'd be treated as every bit as important a customer as Amazon the…](https://sms4smile.com/quotes/andy-jassy/the-reason-netflix-chose-to-use-aws-is-because-they-knew-they-d-be/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Some businesses take off in the first year, and others take many years.](https://sms4smile.com/quotes/andy-jassy/some-businesses-take-off-in-the-first-year-and-others-take-many-years/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [For us, employee safety is priority number one for us in our fulfillment centers.](https://sms4smile.com/quotes/andy-jassy/for-us-employee-safety-is-priority-number-one-for-us-in-our/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [You have to challenge people, often people who know a lot more about a subject than you do.](https://sms4smile.com/quotes/andy-jassy/you-have-to-challenge-people-often-people-who-know-a-lot-more-about-a/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [I think that always our focus is gonna be the customers.](https://sms4smile.com/quotes/andy-jassy/i-think-that-always-our-focus-is-gonna-be-the-customers/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Before, companies and startups had to lay up all this capital for data centers and servers, and take your scarce resource, which in most…](https://sms4smile.com/quotes/andy-jassy/before-companies-and-startups-had-to-lay-up-all-this-capital-for-data/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [These are serious problems in all of our major cities: homelessness, education, there are are a number of them. And they require hard thinking…](https://sms4smile.com/quotes/andy-jassy/these-are-serious-problems-in-all-of-our-major-cities-homelessness/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Even when we go back to having meetings in person, we will continue to incorporate a lot of the things we learned in virtual…](https://sms4smile.com/quotes/andy-jassy/even-when-we-go-back-to-having-meetings-in-person-we-will-continue-to/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) [Explore all 100 Andy Jassy quotes ](https://sms4smile.com/quotes/author/andy-jassy/) ## More Capacity quotes > [The capacity to be puzzled is the premise of all creation, be it in art or in science.](https://sms4smile.com/quotes/erich-fromm/the-capacity-to-be-puzzled-is-the-premise-of-all-creation-be-it-in/) [Erich Fromm](https://sms4smile.com/quotes/author/erich-fromm/) > [And you can't complain about kissing Emma Watson. Isn't that what everyone in the world wants to do? I've known Emma for a few…](https://sms4smile.com/quotes/eddie-redmayne/and-you-can-t-complain-about-kissing-emma-watson-isn-t-that-what/) [Eddie Redmayne](https://sms4smile.com/quotes/author/eddie-redmayne/) > [Democracy is based on the conviction that man has the moral and intellectual capacity, as well as the inalienable right, to govern himself with…](https://sms4smile.com/quotes/harry-s-truman/democracy-is-based-on-the-conviction-that-man-has-the-moral-and/) [Harry S. Truman](https://sms4smile.com/quotes/author/harry-s-truman/) > [Man has an almost infinite capacity for taking things and people for granted and thereby missing out on the pleasure of being grateful that…](https://sms4smile.com/quotes/aldous-huxley/man-has-an-almost-infinite-capacity-for-taking-things-and-people-for/) [Aldous Huxley](https://sms4smile.com/quotes/author/aldous-huxley/) > [I was only operating at about 80% of my capacity.](https://sms4smile.com/quotes/jonah-lomu/i-was-only-operating-at-about-80-of-my-capacity/) [Jonah Lomu](https://sms4smile.com/quotes/author/jonah-lomu/) > [To preserve an unclouded capacity for the enjoyment of life is an unusual moral and psychological achievement. Contrary to popular belief, it is not…](https://sms4smile.com/quotes/nathaniel-branden/to-preserve-an-unclouded-capacity-for-the-enjoyment-of-life-is-an/) [Nathaniel Branden](https://sms4smile.com/quotes/author/nathaniel-branden/) > [Assuming normal winter weather, we currently anticipate the coal markets to remain difficult through 2015; while we always strive to operate a full capacity…](https://sms4smile.com/quotes/joe-craft/assuming-normal-winter-weather-we-currently-anticipate-the-coal/) [Joe Craft](https://sms4smile.com/quotes/author/joe-craft/) > [Disappointment contains an appointment for doing much better. High expectations mean your higher capacity and belief in abilities.](https://sms4smile.com/quotes/tasneem-hameed/disappointment-contains-an-appointment-for-doing-much-better-high/) [Tasneem Hameed](https://sms4smile.com/quotes/author/tasneem-hameed/) > [For years mental health professionals taught people that they could be psychologically healthy without social support, that “unless you love yourself, no one else…](https://sms4smile.com/quotes/bruce-d-perry/for-years-mental-health-professionals-taught-people-that-they-could/) [Bruce D. Perry](https://sms4smile.com/quotes/author/bruce-d-perry/) > [I started with the belief that every person who came to the laboratory was free to accept or to reject the dictates of authority.…](https://sms4smile.com/quotes/stanley-milgram/i-started-with-the-belief-that-every-person-who-came-to-the/) [Stanley Milgram](https://sms4smile.com/quotes/author/stanley-milgram/) > [“Teach honesty by all means - you do know what it is, don't you?”](https://sms4smile.com/quotes/idries-shah/teach-honesty-by-all-means-you-do-know-what-it-is-don-t-you/) [Idries Shah](https://sms4smile.com/quotes/author/idries-shah/) > [Human freedom involves our capacity to pause between the stimulus and response and, in that pause, to choose the one response toward which we…](https://sms4smile.com/quotes/rollo-may/human-freedom-involves-our-capacity-to-pause-between-the-stimulus-and/) [Rollo May](https://sms4smile.com/quotes/author/rollo-may/) > [he cult of productivity has its place, but worshipping at its altar daily robs us of the very capacity for joy and wonder that…](https://sms4smile.com/quotes/maria-popova/he-cult-of-productivity-has-its-place-but-worshipping-at-its-altar/) [Maria Popova](https://sms4smile.com/quotes/author/maria-popova/) > [Can you understand why the Congress, most states and most cities refuse to pass legislation requiring the registration and licensing of any and all…](https://sms4smile.com/quotes/malcolm-forbes/can-you-understand-why-the-congress-most-states-and-most-cities/) [Malcolm Forbes](https://sms4smile.com/quotes/author/malcolm-forbes/) > [Bravery is the capacity to perform properly even when scared half to death.](https://sms4smile.com/quotes/anonymous/bravery-is-the-capacity-to-perform-properly-even-when-scared-half-to/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) [Browse all 3,320 Capacity quotes ](https://sms4smile.com/quotes/about/capacity/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "We feel like we experienced probably two to three years of growth in 18 months. 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