--- title: "Meaning & Key Takeaway of: It's not a surprise to us that every…" description: "\"It's not a surprise to us that every large technology company is trying to build an offering like AWS' because it's such a good value proposition for c..." image: "https://sms4smile.com/quotes/i/140/andy-jassy-5580_business_it-s-not-a-surprise-to-us-that-every-lar_2249593.jpg" --- # It's not a surprise to us that every large technology… ![“It's not a surprise to us that every large technology company is trying to build an offering like AWS' because it's such a good value proposition for customers.” quote by Andy Jassy](https://sms4smile.com/quotes/i/140/andy-jassy-5580_business_it-s-not-a-surprise-to-us-that-every-lar_2249593.jpg) [Download](https://sms4smile.com/quotes/i/140/andy-jassy-5580_business_it-s-not-a-surprise-to-us-that-every-lar_2249593.jpg) [Open image](https://sms4smile.com/quotes/i/140/andy-jassy-5580_business_it-s-not-a-surprise-to-us-that-every-lar_2249593.jpg) > “It's not a surprise to us that every large technology company is trying to build an offering like AWS' because it's such a good value proposition for customers.” [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Large tech firms chase AWS‑style services because they offer strong customer value and market advantage. **In simple terms:** Companies copy AWS for its value. Key Takeaway Consider how to differentiate your offering. Themes competition innovation value proposition Mood strategic analytical Type business industry When to use this quote - product development - business strategy - customer acquisition Key Concepts cloud computing platform strategy market dynamics Questions to Reflect On - How can you create unique value beyond existing models? - What risks arise from following trends blindly? A Different Perspective Copying may stifle originality and lead to commoditization. ★ ★ ★ ★ ★ No ratings yet [Aws Good](https://sms4smile.com/quotes/about/aws-good-5133167/) [Business](https://sms4smile.com/quotes/about/business/) [Good](https://sms4smile.com/quotes/about/good/) [Large Technology](https://sms4smile.com/quotes/about/large-technology-5133168/) [Like Aws](https://sms4smile.com/quotes/about/like-aws-4859509/) [Surprise](https://sms4smile.com/quotes/about/surprise/) [Technology](https://sms4smile.com/quotes/about/technology/) [Technology Company](https://sms4smile.com/quotes/about/technology-company-251718/) [Us](https://sms4smile.com/quotes/about/us/) [Value](https://sms4smile.com/quotes/about/value/) [Value Proposition](https://sms4smile.com/quotes/about/value-proposition-371678/) ## Related quotes > [As we thought about how to help portfolio companies grow and scale while simultaneously supporting corporate discovery and experimentation, it became clear that we…](https://sms4smile.com/quotes/meltem-demirors/as-we-thought-about-how-to-help-portfolio-companies-grow-and-scale/) [Meltem Demirors](https://sms4smile.com/quotes/author/meltem-demirors/) > [I will set big goals for this country as president - some so large that the technology to reach them does not yet exist.""I…](https://sms4smile.com/quotes/barack-obama/i-will-set-big-goals-for-this-country-as-president-some-so-large-that/) [Barack Obama](https://sms4smile.com/quotes/author/barack-obama/) > [We love serious technology innovations, and there is a strong bias towards large technology innovations that are sort of disruptive to the current market.](https://sms4smile.com/quotes/vinod-khosla/we-love-serious-technology-innovations-and-there-is-a-strong-bias/) [Vinod Khosla](https://sms4smile.com/quotes/author/vinod-khosla/) > [I think that every technology company that's more than 20 years old will break up](https://sms4smile.com/quotes/marc-andreessen/i-think-that-every-technology-company-that-s-more-than-20-years-old/) [Marc Andreessen](https://sms4smile.com/quotes/author/marc-andreessen/) > [I definitely think what drives technology companies is the people; because in a technology company it's always about what are you going to do…](https://sms4smile.com/quotes/marissa-mayer/i-definitely-think-what-drives-technology-companies-is-the-people/) [Marissa Mayer](https://sms4smile.com/quotes/author/marissa-mayer/) > [I try getting in front of as many opportunities as possible, but in the late '90s, I had no idea that I'd end up…](https://sms4smile.com/quotes/roelof-botha/i-try-getting-in-front-of-as-many-opportunities-as-possible-but-in/) [Roelof Botha](https://sms4smile.com/quotes/author/roelof-botha/) > [No other technology company other than Apple has successfully transitioned their platform. It's almost never done, and it's way harder than you realize. This…](https://sms4smile.com/quotes/jim-balsillie/no-other-technology-company-other-than-apple-has-successfully/) [Jim Balsillie](https://sms4smile.com/quotes/author/jim-balsillie/) > [Russia has to have a technology company of global meaning sooner or later. We should take the depth of technical culture we have here…](https://sms4smile.com/quotes/arkady-volozh/russia-has-to-have-a-technology-company-of-global-meaning-sooner-or/) [Arkady Volozh](https://sms4smile.com/quotes/author/arkady-volozh/) > [Every company is now a technology company.](https://sms4smile.com/quotes/gary-shapiro/every-company-is-now-a-technology-company/) [Gary Shapiro](https://sms4smile.com/quotes/author/gary-shapiro/) > [I've always loved artists - creative, spontaneous, laid-back people - but I wasn't meeting these types in real life. 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It's a total waste to have lots…](https://sms4smile.com/quotes/ben-horowitz/in-order-to-build-a-great-technology-company-you-have-to-hire-lots-of/) [Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/) > [Engineering talent is the most precious resource for any technology company - Palantir and Addepar are successful first and foremost because of their top…](https://sms4smile.com/quotes/joe-lonsdale/engineering-talent-is-the-most-precious-resource-for-any-technology/) [Joe Lonsdale](https://sms4smile.com/quotes/author/joe-lonsdale/) > [I do think there is an important artistic component in what we do. As a technology company I've tried to really stress that.](https://sms4smile.com/quotes/larry-page/i-do-think-there-is-an-important-artistic-component-in-what-we-do-as/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) ## More by Andy Jassy > [A lot of times in intense moments, you tend to play conservatively because you're just trying to avoid losing, as opposed to trying to…](https://sms4smile.com/quotes/andy-jassy/a-lot-of-times-in-intense-moments-you-tend-to-play-conservatively/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [I think our relationship with Seattle has had ups and downs frankly.](https://sms4smile.com/quotes/andy-jassy/i-think-our-relationship-with-seattle-has-had-ups-and-downs-frankly/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [We compete with very large companies. These are companies like Walmart and Target and Kroger and some very successful digital companies like eBay and…](https://sms4smile.com/quotes/andy-jassy/we-compete-with-very-large-companies-these-are-companies-like-walmart/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Customers will always be nervous about lock-in, and I think the experience they had particularly with a company like Oracle, where it's a really…](https://sms4smile.com/quotes/andy-jassy/customers-will-always-be-nervous-about-lock-in-and-i-think-the/) [Andy Jassy](https://sms4smile.com/quotes/author/andy-jassy/) > [Our leadership principles often have tension in them. 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