--- title: "Meaning & Key Takeaway of: It's all about brand exposure, building…" description: "\"It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.\" — Aljamain Sterling" image: "https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg" --- # It's all about brand exposure, building your brand… ![“It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.” quote by Aljamain Sterling](https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg) [Download](https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg) [Open image](https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg) > “It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.” [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Success in sports depends on visibility, reputation, and continual growth beyond performance alone. **In simple terms:** Winning requires visibility and constant improvement. Key Takeaway Focus on visibility and consistent development. Themes branding image growth athletics Mood ambitious determined Type motivational strategic When to use this quote - sponsorship deals - social media strategy - team negotiations - performance reviews Key Concepts personal branding marketing career development Questions to Reflect On - How do you balance brand building with skill training? - What risks arise from prioritizing exposure? A Different Perspective Overemphasis on image can neglect skill refinement. ★ ★ ★ ★ ★ No ratings yet [Athlete](https://sms4smile.com/quotes/about/athlete/) [Image](https://sms4smile.com/quotes/about/image/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Next level](https://sms4smile.com/quotes/about/next-level/) [Sports](https://sms4smile.com/quotes/about/sports/) ## Related quotes > [You might be an elite-level athlete in the room, but if no one gets to see you display your craft it doesn't matter.](https://sms4smile.com/quotes/aljamain-sterling/you-might-be-an-elite-level-athlete-in-the-room-but-if-no-one-gets-to/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I'm a national level athlete.](https://sms4smile.com/quotes/pooja-batra/i-m-a-national-level-athlete/) [Pooja Batra](https://sms4smile.com/quotes/author/pooja-batra/) > [It is not the time spent with the child at their activity that is going to produce the highest level athlete. It is in…](https://sms4smile.com/quotes/frank-shorter/it-is-not-the-time-spent-with-the-child-at-their-activity-that-is-2/) [Frank Shorter](https://sms4smile.com/quotes/author/frank-shorter/) > [There was an interview that I actually listened to with John Cena where he says that he is an elite-level athlete - he is…](https://sms4smile.com/quotes/the-miz/there-was-an-interview-that-i-actually-listened-to-with-john-cena/) [The Miz](https://sms4smile.com/quotes/author/the-miz/) > [It is not the time spent with the child at their activity that is going to produce the highest level athlete. It is in…](https://sms4smile.com/quotes/frank-shorter/it-is-not-the-time-spent-with-the-child-at-their-activity-that-is/) [Frank Shorter](https://sms4smile.com/quotes/author/frank-shorter/) > [I've been a high-level athlete since I was five years old.](https://sms4smile.com/quotes/chad-mendes/i-ve-been-a-high-level-athlete-since-i-was-five-years-old/) [Chad Mendes](https://sms4smile.com/quotes/author/chad-mendes/) > [Any top-level athlete, it's always the same. There's always that hint of arrogance there... It's hard to be humble when you're the best.](https://sms4smile.com/quotes/conor-mcgregor/any-top-level-athlete-it-s-always-the-same-there-s-always-that-hint/) [Conor McGregor](https://sms4smile.com/quotes/author/conor-mcgregor/) > [“Companies can also rent or buy equities that exist in consumers’ minds. Donald Trump no longer significantly invests in constructing new buildings, instead he…](https://sms4smile.com/quotes/greg-thain/companies-can-also-rent-or-buy-equities-that-exist-in-consumers-minds/) [Greg Thain](https://sms4smile.com/quotes/author/greg-thain/) > [The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. 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Games are…](https://sms4smile.com/quotes/craig-atkinson/the-modern-brand-builder-faces-a-difficult-issue-communications/) Craig Atkinson > [A global brand building strategy is, in reality, a local plan for every market.](https://sms4smile.com/quotes/martin-lindstrom/a-global-brand-building-strategy-is-in-reality-a-local-plan-for-every/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [I look at Twitter as brand building.](https://sms4smile.com/quotes/kevin-o-leary/i-look-at-twitter-as-brand-building/) [Kevin O'Leary](https://sms4smile.com/quotes/author/kevin-o-leary/) > [“Brand building funds itself.”](https://sms4smile.com/quotes/harjeet-khanduja/brand-building-funds-itself/) [Harjeet Khanduja](https://sms4smile.com/quotes/author/harjeet-khanduja/) > [“In the present day corporate world, it is utmost important to build a personal brand for yourself and anyone who knows the basics of…](https://sms4smile.com/quotes/abhishek-ratna/in-the-present-day-corporate-world-it-is-utmost-important-to-build-a/) [Abhishek Ratna](https://sms4smile.com/quotes/author/abhishek-ratna/) ## More by Aljamain Sterling > [If you're a top 10 guy you should pay a top 10 guy or even a top 5 guy what he deserves, whether it's…](https://sms4smile.com/quotes/aljamain-sterling/if-you-re-a-top-10-guy-you-should-pay-a-top-10-guy-or-even-a-top-5/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I got a different persona than a lot of these other guys.](https://sms4smile.com/quotes/aljamain-sterling/i-got-a-different-persona-than-a-lot-of-these-other-guys/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I'm a lot bigger than Faber, I'm pretty sure I'm a lot stronger than Faber and I'm pretty sure I'm a lot faster than…](https://sms4smile.com/quotes/aljamain-sterling/i-m-a-lot-bigger-than-faber-i-m-pretty-sure-i-m-a-lot-stronger-than/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I'm in this sport to change my life. I'm in this sport to change my parents' lives and the loved ones around me. That's…](https://sms4smile.com/quotes/aljamain-sterling/i-m-in-this-sport-to-change-my-life-i-m-in-this-sport-to-change-my/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [People can say the media stuff drains you and everything, but you set everything up accordingly to the schedule.](https://sms4smile.com/quotes/aljamain-sterling/people-can-say-the-media-stuff-drains-you-and-everything-but-you-set/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [We're all fighting for a reason. We're not fighting to just fight. There's got to be some type of reward at the end of…](https://sms4smile.com/quotes/aljamain-sterling/we-re-all-fighting-for-a-reason-we-re-not-fighting-to-just-fight/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [People can forget about you so quickly and that's not what I want. 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So I've had a very…](https://sms4smile.com/quotes/aljamain-sterling/i-mean-i-ve-had-fights-with-random-guys-i-drove-to-fights-by-myself/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [Obviously, I rep Jamaica. I'm a first generation born Jamaican-American. My parents are born and raised in Jamaica, my grandparents are born and raised…](https://sms4smile.com/quotes/aljamain-sterling/obviously-i-rep-jamaica-i-m-a-first-generation-born-jamaican-american/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I've got personality. And I can actually fight. I think that combination alone sells.](https://sms4smile.com/quotes/aljamain-sterling/i-ve-got-personality-and-i-can-actually-fight-i-think-that/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) > [I bring the funk. It's a different style.](https://sms4smile.com/quotes/aljamain-sterling/i-bring-the-funk-it-s-a-different-style/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) [Explore all 100 Aljamain Sterling quotes ](https://sms4smile.com/quotes/author/aljamain-sterling/) ## More Athlete quotes > [As a professional athlete and someone who has spent almost his entire life in boxing, not a day goes by when I don't think…](https://sms4smile.com/quotes/oscar-de-la-hoya/as-a-professional-athlete-and-someone-who-has-spent-almost-his-entire/) [Oscar De La Hoya](https://sms4smile.com/quotes/author/oscar-de-la-hoya/) > [I'd noticed him watching me for a year or so, especially when we'd play games where there was running or jumping.](https://sms4smile.com/quotes/jesse-owens/i-d-noticed-him-watching-me-for-a-year-or-so-especially-when-we-d/) [Jesse Owens](https://sms4smile.com/quotes/author/jesse-owens/) > [I have no physical genius about me. 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And they are being encouraged - sometimes even incentivized, as we recently learned…](https://sms4smile.com/quotes/naveen-jain/athletes-at-all-ages-are-bigger-and-stronger-than-ever-before-and/) [Naveen Jain](https://sms4smile.com/quotes/author/naveen-jain/) > [I think life is full of challenges and problems. I don't believe that anyone is perfect. We all make mistakes. It's not a bed…](https://sms4smile.com/quotes/nigel-mansell/i-think-life-is-full-of-challenges-and-problems-i-don-t-believe-that/) [Nigel Mansell](https://sms4smile.com/quotes/author/nigel-mansell/) > [I'd never been much of an athlete, due to a physical condition I'd had since birth (unathleticism). Perhaps if there were a sport centered…](https://sms4smile.com/quotes/colson-whitehead/i-d-never-been-much-of-an-athlete-due-to-a-physical-condition-i-d-had/) [Colson Whitehead](https://sms4smile.com/quotes/author/colson-whitehead/) > [I didn't set out to be the first openly gay athlete playing in a major American team sport.](https://sms4smile.com/quotes/jason-collins/i-didn-t-set-out-to-be-the-first-openly-gay-athlete-playing-in-a/) [Jason Collins](https://sms4smile.com/quotes/author/jason-collins/) > [I like to push characters to extremes so they have to make really tough decisions and there is no life more extreme than that…](https://sms4smile.com/quotes/chris-cleave/i-like-to-push-characters-to-extremes-so-they-have-to-make-really/) [Chris Cleave](https://sms4smile.com/quotes/author/chris-cleave/) > [I don't want to say names, but there are certain companies I won't work with because of previous people they've worked with. I don't…](https://sms4smile.com/quotes/alex-morgan/i-don-t-want-to-say-names-but-there-are-certain-companies-i-won-t/) [Alex Morgan](https://sms4smile.com/quotes/author/alex-morgan/) > [We are like highly trained athletes, who never run a race.](https://sms4smile.com/quotes/paul-samuelson/we-are-like-highly-trained-athletes-who-never-run-a-race/) [Paul Samuelson](https://sms4smile.com/quotes/author/paul-samuelson/) > [There are only two options regarding commitment; you’re either in or you’re out.](https://sms4smile.com/quotes/pat-riley/there-are-only-two-options-regarding-commitment-you-re-either-in-or/) [Pat Riley](https://sms4smile.com/quotes/author/pat-riley/) > [I didn't aspire to be a good sport; 'champion' was good enough for me.](https://sms4smile.com/quotes/fred-perry/i-didn-t-aspire-to-be-a-good-sport-champion-was-good-enough-for-me/) [Fred Perry](https://sms4smile.com/quotes/author/fred-perry/) > [Treat yourself like an overweight, out of shape person and that's what you will be. Why not train and treat yourself like an athlete?](https://sms4smile.com/quotes/chalene-johnson/treat-yourself-like-an-overweight-out-of-shape-person-and-that-s-what/) [Chalene Johnson](https://sms4smile.com/quotes/author/chalene-johnson/) [Browse all 2,455 Athlete quotes ](https://sms4smile.com/quotes/about/athlete/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.", "creator": { "@type": "Person", "name": "Aljamain Sterling" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/aljamain-sterling/it-s-all-about-brand-exposure-building-your-brand-building-your-image/", "about": { "@type": "Thing", "name": "Athlete" }, "@id": "https://sms4smile.com/quotes/aljamain-sterling/it-s-all-about-brand-exposure-building-your-brand-building-your-image/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg", "contentUrl": "https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg", "url": "https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg", "width": 1080, "height": 1080, "caption": "“It's all about brand exposure, building your brand, building your image and just getting to that next level…” — Aljamain Sterling", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Aljamain Sterling", "item": "https://sms4smile.com/quotes/author/aljamain-sterling/" }, { "@type": "ListItem", "position": 4, "name": "It's all about brand exposure, building...", "item": "https://sms4smile.com/quotes/aljamain-sterling/it-s-all-about-brand-exposure-building-your-brand-building-your-image/" } ], "@id": "https://sms4smile.com/quotes/aljamain-sterling/it-s-all-about-brand-exposure-building-your-brand-building-your-image/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```