---
title: "Meaning & Key Takeaway of: An enemy of innovation could be your own…"
description: "\"An enemy of innovation could be your own sales force.\" — Akio Morita"
image: "https://sms4smile.com/quotes/i/aa6/akio-morita-11021_business_an-enemy-of-innovation-could-be-your-own_636823.png"
---

#  An enemy of innovation could be your own sales force.

![“An enemy of innovation could be your own sales force.” quote by Akio Morita](https://sms4smile.com/quotes/i/aa6/akio-morita-11021_business_an-enemy-of-innovation-could-be-your-own_636823.png)   [Download](https://sms4smile.com/quotes/i/aa6/akio-morita-11021_business_an-enemy-of-innovation-could-be-your-own_636823.png) [Open image](https://sms4smile.com/quotes/i/aa6/akio-morita-11021_business_an-enemy-of-innovation-could-be-your-own_636823.png)

> “An enemy of innovation could be your own sales force.”

[Akio Morita](https://sms4smile.com/quotes/author/akio-morita/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Your own sales team may resist innovation, becoming the biggest obstacle to progress.

**In simple terms:** Internal resistance can hinder new ideas.

Key Takeaway

Identify and address internal barriers early.

Themes

business innovation leadership

Mood

strategic pragmatic

Type

business motivational

When to use this quote

- product launch
- company restructuring
- team training

Key Concepts

organizational behavior change management

Questions to Reflect On

- How can you align sales incentives with innovation?
- What methods reduce internal resistance?

A Different Perspective

Sales may fear loss of relevance, blocking change.

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