--- title: "Meaning & Key Takeaway of: If you're going to build a business…" description: "\"If you're going to build a business that's based on community, your business has to have community in it.\" — Adam Neumann" image: "https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg" --- # If you're going to build a business that's based on… ![“If you're going to build a business that's based on community, your business has to have community in it.” quote by Adam Neumann](https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg) [Download](https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg) [Open image](https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg) > “If you're going to build a business that's based on community, your business has to have community in it.” [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. A community‑centric business must embed social interaction into its core products and culture. **In simple terms:** Business must integrate community. Key Takeaway Design products that foster connection. Themes community business collaboration Mood strategic pragmatic Type entrepreneurial inspirational When to use this quote - startup launch - co‑working spaces - online platforms - non‑profits Key Concepts social capital network effects shared value creation Questions to Reflect On - How will you measure community impact? - What incentives sustain participation? A Different Perspective Community alone cannot guarantee profit. ★ ★ ★ ★ ★ No ratings yet [Based Community](https://sms4smile.com/quotes/about/based-community-747071/) [Build](https://sms4smile.com/quotes/about/build/) [Build Business](https://sms4smile.com/quotes/about/build-business/) [Business](https://sms4smile.com/quotes/about/business/) [Business Based](https://sms4smile.com/quotes/about/business-based-1305614/) [Business community](https://sms4smile.com/quotes/about/business-community/) [Community](https://sms4smile.com/quotes/about/community/) [Community Business](https://sms4smile.com/quotes/about/community-business-3891246/) [Going](https://sms4smile.com/quotes/about/going/) [Your](https://sms4smile.com/quotes/about/your/) ## Related quotes > [It had always made sense to me to build a business based on what people really wanted, rather than guess what we thought they…](https://sms4smile.com/quotes/michael-dell/it-had-always-made-sense-to-me-to-build-a-business-based-on-what/) [Michael Dell](https://sms4smile.com/quotes/author/michael-dell/) > [Everything needs to work at the same time. But what keeps society vibrant permanently is jobs, industry, business, and stuff like that. It pays…](https://sms4smile.com/quotes/jamie-dimon/everything-needs-to-work-at-the-same-time-but-what-keeps-society/) [Jamie Dimon](https://sms4smile.com/quotes/author/jamie-dimon/) > [Who besides guys like me are part of the reality-based community?](https://sms4smile.com/quotes/ron-suskind/who-besides-guys-like-me-are-part-of-the-reality-based-community/) [Ron Suskind](https://sms4smile.com/quotes/author/ron-suskind/) > [It is only by participation in a rational, practice-based community that one becomes rational.](https://sms4smile.com/quotes/alasdair-macintyre/it-is-only-by-participation-in-a-rational-practice-based-community/) [Alasdair MacIntyre](https://sms4smile.com/quotes/author/alasdair-macintyre/) > [If we build the people, they'll build the business](https://sms4smile.com/quotes/brownie-wise/if-we-build-the-people-they-ll-build-the-business/) [Brownie Wise](https://sms4smile.com/quotes/author/brownie-wise/) > [I really want to work for myself and build a business from nowhere.](https://sms4smile.com/quotes/ieva-laguna/i-really-want-to-work-for-myself-and-build-a-business-from-nowhere/) [Ieva Laguna](https://sms4smile.com/quotes/author/ieva-laguna/) > [Our aim was to insure repeat business based on the system's reputation rather than on the quality of a single store or operator.](https://sms4smile.com/quotes/ray-kroc/our-aim-was-to-insure-repeat-business-based-on-the-system-s/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [A business based on brand is, very simply, a business primed for success.](https://sms4smile.com/quotes/david-f-d-alessandro/a-business-based-on-brand-is-very-simply-a-business-primed-for-success/) [David F. D'Alessandro](https://sms4smile.com/quotes/author/david-f-d-alessandro/) > [You can't run a business based on sympathies; otherwise our business would be hampered.](https://sms4smile.com/quotes/marc-rich/you-can-t-run-a-business-based-on-sympathies-otherwise-our-business/) [Marc Rich](https://sms4smile.com/quotes/author/marc-rich/) > [A network marketing business is based upon the leaders pulling people up, while a traditional corporate or government business is based upon only promoting…](https://sms4smile.com/quotes/robert-kiyosaki/a-network-marketing-business-is-based-upon-the-leaders-pulling-people/) [Robert Kiyosaki](https://sms4smile.com/quotes/author/robert-kiyosaki/) > [So much business is based on the belief that we should do whatever we can within legal limits to make as much money as…](https://sms4smile.com/quotes/jerry-greenfield/so-much-business-is-based-on-the-belief-that-we-should-do-whatever-we/) [Jerry Greenfield](https://sms4smile.com/quotes/author/jerry-greenfield/) > [Here's what I know about the business I am in. It's all based on money. It's all based on ratings.](https://sms4smile.com/quotes/carlos-mencia/here-s-what-i-know-about-the-business-i-am-in-it-s-all-based-on-money/) [Carlos Mencia](https://sms4smile.com/quotes/author/carlos-mencia/) > [You can take my factories, burn up my buildings, but give me my people and I'll build the business right back again.](https://sms4smile.com/quotes/henry-ford/you-can-take-my-factories-burn-up-my-buildings-but-give-me-my-people/) [Henry Ford](https://sms4smile.com/quotes/author/henry-ford/) > [“Don’t Reinvent the Wheel You may feel like you’re discovering new, uncharted territory as you build your business. However, business is not new. There…](https://sms4smile.com/quotes/liesha-petrovich/don-t-reinvent-the-wheel-you-may-feel-like-you-re-discovering-new/) [Liesha Petrovich](https://sms4smile.com/quotes/author/liesha-petrovich/) > [Absence of defects does not necessarily build business... Something more is required.](https://sms4smile.com/quotes/w-edwards-deming/absence-of-defects-does-not-necessarily-build-business-something-more/) [W. Edwards Deming](https://sms4smile.com/quotes/author/w-edwards-deming/) ## More by Adam Neumann > [Life is about being present. Sometimes your home will demand more attention, and you should be there. Sometimes your work is more demanding. But…](https://sms4smile.com/quotes/adam-neumann/life-is-about-being-present-sometimes-your-home-will-demand-more/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [I remember how much fun it was to be a child in the kibbutz.](https://sms4smile.com/quotes/adam-neumann/i-remember-how-much-fun-it-was-to-be-a-child-in-the-kibbutz/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [You never know who you're talking to. Don't limit a young student's dream, because that's how we change the world.](https://sms4smile.com/quotes/adam-neumann/you-never-know-who-you-re-talking-to-don-t-limit-a-young-student-s/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [The '90s and early 2000s were the 'I' decade. iPhone, the iPod - everything was about me. Look where that got us? In a…](https://sms4smile.com/quotes/adam-neumann/the-90s-and-early-2000s-were-the-i-decade-iphone-the-ipod-everything/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [It takes courage to be an entrepreneur.](https://sms4smile.com/quotes/adam-neumann/it-takes-courage-to-be-an-entrepreneur/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [I happen to love buildings, and my passion is bringing people together.](https://sms4smile.com/quotes/adam-neumann/i-happen-to-love-buildings-and-my-passion-is-bringing-people-together/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [Huge success is very hard to come by.](https://sms4smile.com/quotes/adam-neumann/huge-success-is-very-hard-to-come-by/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [Let's not look at working hard as a negative; let's look at it as an uplifting opportunity for us to be better.](https://sms4smile.com/quotes/adam-neumann/let-s-not-look-at-working-hard-as-a-negative-let-s-look-at-it-as-an/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [I do believe that mentorship is something I did not get in school, and I don't think it exists in school in a sufficient…](https://sms4smile.com/quotes/adam-neumann/i-do-believe-that-mentorship-is-something-i-did-not-get-in-school-and/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [Technology has made it possible to order food, buy clothes, get a ride - anything you can think of, really - at the touch…](https://sms4smile.com/quotes/adam-neumann/technology-has-made-it-possible-to-order-food-buy-clothes-get-a-ride/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [It's one thing to change regulations on the city level, another on the state, and still another on the federal. The higher the levels…](https://sms4smile.com/quotes/adam-neumann/it-s-one-thing-to-change-regulations-on-the-city-level-another-on-the/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [We always wanted to create a business that makes a difference in the world.](https://sms4smile.com/quotes/adam-neumann/we-always-wanted-to-create-a-business-that-makes-a-difference-in-the/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [When I moved to New York City from Israel, I came here with the idea to get a great job, have tons of fun,…](https://sms4smile.com/quotes/adam-neumann/when-i-moved-to-new-york-city-from-israel-i-came-here-with-the-idea/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [Globalisation for a startup is exciting; you have to learn so fast about the different cultures of the world.](https://sms4smile.com/quotes/adam-neumann/globalisation-for-a-startup-is-exciting-you-have-to-learn-so-fast/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) > [Anybody that wants to be something greater than themselves, that understands that bringing meaning and intention into work and bringing those two things together,…](https://sms4smile.com/quotes/adam-neumann/anybody-that-wants-to-be-something-greater-than-themselves-that/) [Adam Neumann](https://sms4smile.com/quotes/author/adam-neumann/) [Explore all 66 Adam Neumann quotes ](https://sms4smile.com/quotes/author/adam-neumann/) ## More Build quotes > [It's really fun and challenging to build things that have never been built before.](https://sms4smile.com/quotes/hilary-mason/it-s-really-fun-and-challenging-to-build-things-that-have-never-been/) [Hilary Mason](https://sms4smile.com/quotes/author/hilary-mason/) > [I build on Christ, the rock of ages; on his sure mercies described in his word, and on his promises, all which I know…](https://sms4smile.com/quotes/john-wesley/i-build-on-christ-the-rock-of-ages-on-his-sure-mercies-described-in/) [John Wesley](https://sms4smile.com/quotes/author/john-wesley/) > [The way you get wickets is, you've got to build pressure.](https://sms4smile.com/quotes/mickey-arthur/the-way-you-get-wickets-is-you-ve-got-to-build-pressure/) [Mickey Arthur](https://sms4smile.com/quotes/author/mickey-arthur/) > [For rich children, it'd be very easy and convenient never to take any steps to build an identity outside of your association with your…](https://sms4smile.com/quotes/jamie-johnson/for-rich-children-it-d-be-very-easy-and-convenient-never-to-take-any/) [Jamie Johnson](https://sms4smile.com/quotes/author/jamie-johnson/) > [The millennials were raised in a cocoon, their anxious parents afraid to let them go out in the park to play. So should we…](https://sms4smile.com/quotes/nancy-gibbs/the-millennials-were-raised-in-a-cocoon-their-anxious-parents-afraid/) [Nancy Gibbs](https://sms4smile.com/quotes/author/nancy-gibbs/) > [You have to build what the market needs.](https://sms4smile.com/quotes/jamie-s-miller/you-have-to-build-what-the-market-needs/) [Jamie S. Miller](https://sms4smile.com/quotes/author/jamie-s-miller/) > [I oppose any proposal for the federal government to build and operate a nationwide 5G network.](https://sms4smile.com/quotes/ajit-pai/i-oppose-any-proposal-for-the-federal-government-to-build-and-operate/) [Ajit Pai](https://sms4smile.com/quotes/author/ajit-pai/) > [“Create with the heart; build with the mind.”](https://sms4smile.com/quotes/criss-jami/create-with-the-heart-build-with-the-mind/) [Criss Jami](https://sms4smile.com/quotes/author/criss-jami/) > [Since, however, it is immaterial whether the work is done by assistants or a machine, I decided to build a machine equivalent to an…](https://sms4smile.com/quotes/anonymous/since-however-it-is-immaterial-whether-the-work-is-done-by-assistants/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [For 'Inhuman,' it's a 'chess game' series. You have a lot of pieces moving different ways at once, and it's about what they do…](https://sms4smile.com/quotes/charles-soule/for-inhuman-it-s-a-chess-game-series-you-have-a-lot-of-pieces-moving/) [Charles Soule](https://sms4smile.com/quotes/author/charles-soule/) > [What we need to make sure we do as a team is build the quickest car on the grid - if we have the…](https://sms4smile.com/quotes/valtteri-bottas/what-we-need-to-make-sure-we-do-as-a-team-is-build-the-quickest-car/) [Valtteri Bottas](https://sms4smile.com/quotes/author/valtteri-bottas/) > [Always build. If you start at fever pitch, there's nowhere to go.](https://sms4smile.com/quotes/jane-goldman/always-build-if-you-start-at-fever-pitch-there-s-nowhere-to-go/) [Jane Goldman](https://sms4smile.com/quotes/author/jane-goldman/) > [I have spent my career helping to build and grow businesses, and if I've learned one thing, it's that being pro-business and pro-consumer are…](https://sms4smile.com/quotes/dean-phillips/i-have-spent-my-career-helping-to-build-and-grow-businesses-and-if-i/) [Dean Phillips](https://sms4smile.com/quotes/author/dean-phillips/) > [If you can build it, you can unbuild it](https://sms4smile.com/quotes/jake-pitts/if-you-can-build-it-you-can-unbuild-it/) [Jake Pitts](https://sms4smile.com/quotes/author/jake-pitts/) > [You don't build your character by doing what everybody else is doing.](https://sms4smile.com/quotes/carlos-ghosn/you-don-t-build-your-character-by-doing-what-everybody-else-is-doing/) [Carlos Ghosn](https://sms4smile.com/quotes/author/carlos-ghosn/) [Browse all 1,564 Build quotes ](https://sms4smile.com/quotes/about/build/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "If you're going to build a business that's based on community, your business has to have community in it.", "creator": { "@type": "Person", "name": "Adam Neumann" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/adam-neumann/if-you-re-going-to-build-a-business-that-s-based-on-community-your/", "about": { "@type": "Thing", "name": "Build" }, "@id": "https://sms4smile.com/quotes/adam-neumann/if-you-re-going-to-build-a-business-that-s-based-on-community-your/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg", "contentUrl": "https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg", "url": "https://sms4smile.com/quotes/i/74f/adam-neumann-10258_build_if-you-re-going-to-build-a-business-that_444443.jpg", "width": 1080, "height": 1080, "caption": "“If you're going to build a business that's based on community, your business has to have community in it.” — Adam Neumann", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Adam Neumann", "item": "https://sms4smile.com/quotes/author/adam-neumann/" }, { "@type": "ListItem", "position": 4, "name": "If you're going to build a...", "item": "https://sms4smile.com/quotes/adam-neumann/if-you-re-going-to-build-a-business-that-s-based-on-community-your/" } ], "@id": "https://sms4smile.com/quotes/adam-neumann/if-you-re-going-to-build-a-business-that-s-based-on-community-your/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```