---
title: "27 You Quotes By Ben Horowitz"
description: "27 You quotes by Ben Horowitz. Plus more from Ben Horowitz and more You sayings from other authors."
image: "https://sms4smile.com/quotes/i/7e2/ben-horowitz-1791_communication_the-key-to-high-quality-communication-is_2362949.png"
---

> [The key to high-quality communication is trust, and it's hard to trust somebody that you don't know.](https://sms4smile.com/quotes/ben-horowitz/the-key-to-high-quality-communication-is-trust-and-it-s-hard-to-trust/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/7e2/ben-horowitz-1791_communication_the-key-to-high-quality-communication-is_2362949.png)

> [You can't worry about the mistakes, because you're going to make a lot of them. You've got to be thinking about your…](https://sms4smile.com/quotes/ben-horowitz/you-can-t-worry-about-the-mistakes-because-you-re-going-to-make-a-lot/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/066/ben-horowitz-1791_about_you-can-t-worry-about-the-mistakes-becau_734508.png)

> [Many of the people that you lay off will have closer relationships with the people who stay than you do, so treat…](https://sms4smile.com/quotes/ben-horowitz/many-of-the-people-that-you-lay-off-will-have-closer-relationships/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/c98/ben-horowitz-1791_appropriate_many-of-the-people-that-you-lay-off-will_446918.png)

> [It helps to have founded and run a company if you're going to help somebody run a company who is a founder.](https://sms4smile.com/quotes/ben-horowitz/it-helps-to-have-founded-and-run-a-company-if-you-re-going-to-help/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/ec1/ben-horowitz-1791_business_it-helps-to-have-founded-and-run-a-compa_1034819.png)

> [Do you have a real interest in people who work for you? Most good leaders have that - it's hard to get…](https://sms4smile.com/quotes/ben-horowitz/do-you-have-a-real-interest-in-people-who-work-for-you-most-good/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/2f5/ben-horowitz-1791_feel_do-you-have-a-real-interest-in-people-wh_2673827.png)

> [As long as people are clear on what they need to do and what's going on, you're very likely to succeed. When…](https://sms4smile.com/quotes/ben-horowitz/as-long-as-people-are-clear-on-what-they-need-to-do-and-what-s-going/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/c4e/ben-horowitz-1791_clear_as-long-as-people-are-clear-on-what-they_1627902.png)

> [In boxing, you get hit, it's painful, then you sit on the stool when the adrenaline is gone and you feel that…](https://sms4smile.com/quotes/ben-horowitz/in-boxing-you-get-hit-it-s-painful-then-you-sit-on-the-stool-when-the/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/f1e/ben-horowitz-1791_adrenaline_in-boxing-you-get-hit-it-s-painful-then_1649678.png)

> [Nobody knows how to be a CEO. It's something you have to learn. It's a very lonely job.](https://sms4smile.com/quotes/ben-horowitz/nobody-knows-how-to-be-a-ceo-it-s-something-you-have-to-learn-it-s-a/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/d6f/ben-horowitz-1791_ceo_nobody-knows-how-to-be-a-ceo-it-s-someth_2144332.png)

> [As a company gets big, the information that informs decision-making gets massive. Depending upon the prism through which you view the business,…](https://sms4smile.com/quotes/ben-horowitz/as-a-company-gets-big-the-information-that-informs-decision-making/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/24d/ben-horowitz-1791_big_as-a-company-gets-big-the-information-th_1421402.png)

> [The hardest thing about starting a company and running a company is, there's just so many expectations on you, and there are…](https://sms4smile.com/quotes/ben-horowitz/the-hardest-thing-about-starting-a-company-and-running-a-company-is/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/367/ben-horowitz-1791_about_the-hardest-thing-about-starting-a-compa_464420.png)

> [I had a terrible time hiring rich people. It sounds funny, but the problem is when things go wrong they can ask,…](https://sms4smile.com/quotes/ben-horowitz/i-had-a-terrible-time-hiring-rich-people-it-sounds-funny-but-the/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/ba7/ben-horowitz-1791_am_i-had-a-terrible-time-hiring-rich-people_1260009.jpg)

> [Look - this is the terror of being a founder & CEO. It is all your fault. Every decision, every person you…](https://sms4smile.com/quotes/ben-horowitz/look-this-is-the-terror-of-being-a-founder-ceo-it-is-all-your-fault/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/2d3/ben-horowitz-1791_being_look-this-is-the-terror-of-being-a-found_2261389.png)

> [The laws of business physics have been broken in terms of how many customers you can acquire and how fast. No one…](https://sms4smile.com/quotes/ben-horowitz/the-laws-of-business-physics-have-been-broken-in-terms-of-how-many/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/246/ben-horowitz-1791_acquire_the-laws-of-business-physics-have-been-b_2682598.png)

> [In order to build a great technology company, you have to hire lots of incredibly smart people. It's a total waste to…](https://sms4smile.com/quotes/ben-horowitz/in-order-to-build-a-great-technology-company-you-have-to-hire-lots-of/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/6a1/ben-horowitz-1791_big_in-order-to-build-a-great-technology-com_253737.png)

> [Going public today is fraught with peril on many levels. One is earnings guidance. If you miss guidance, the stock price becomes…](https://sms4smile.com/quotes/ben-horowitz/going-public-today-is-fraught-with-peril-on-many-levels-one-is/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/3be/ben-horowitz-1791_becomes_going-public-today-is-fraught-with-peril_1257594.png)

> [You read these management books that say, 'These are the hard things about running a company.' But those aren't really the hard…](https://sms4smile.com/quotes/ben-horowitz/you-read-these-management-books-that-say-these-are-the-hard-things/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/38b/ben-horowitz-1791_about_you-read-these-management-books-that-say_2987867.jpg)

> [If somebody's going on your board, and you're going to be C.E.O., it will help if that person knows how to be…](https://sms4smile.com/quotes/ben-horowitz/if-somebody-s-going-on-your-board-and-you-re-going-to-be-c-e-o-it/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/370/ben-horowitz-1791_before_if-somebody-s-going-on-your-board-and-yo_2322981.png)

> [You have to be responsible when you're running an organization, and firing people who are your friends is part of that responsibility.](https://sms4smile.com/quotes/ben-horowitz/you-have-to-be-responsible-when-you-re-running-an-organization-and/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/b0d/ben-horowitz-1791_firing_you-have-to-be-responsible-when-you-re-r_1176037.png)

> [The bad thing about young people starting a company is that sometimes they do it for the wrong reasons or because they…](https://sms4smile.com/quotes/ben-horowitz/the-bad-thing-about-young-people-starting-a-company-is-that-sometimes/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/586/ben-horowitz-1791_about_the-bad-thing-about-young-people-startin_2296583.jpg)

> [I described the CEO job as knowing what to do and getting the company to do what you want. Designing a proper…](https://sms4smile.com/quotes/ben-horowitz/i-described-the-ceo-job-as-knowing-what-to-do-and-getting-the-company/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/289/ben-horowitz-1791_areas_i-described-the-ceo-job-as-knowing-what_2396989.png)

> [Some libertarians say, 'Well, if people work harder, they can make more money.' But, you know, my mother is a nurse and…](https://sms4smile.com/quotes/ben-horowitz/some-libertarians-say-well-if-people-work-harder-they-can-make-more/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/01a/ben-horowitz-1791_am_some-libertarians-say-well-if-people-wor_959254.jpg)

> [When I was a CEO, the books on management that I read weren't very much help after the first few months on…](https://sms4smile.com/quotes/ben-horowitz/when-i-was-a-ceo-the-books-on-management-that-i-read-weren-t-very/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/6c0/ben-horowitz-1791_after_when-i-was-a-ceo-the-books-on-management_634164.png)

> [When you found a company, you have the original vision, you make all the original decisions, you know every employee, you kind…](https://sms4smile.com/quotes/ben-horowitz/when-you-found-a-company-you-have-the-original-vision-you-make-all/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/1fc/ben-horowitz-1791_architecture_when-you-found-a-company-you-have-the-or_1128522.jpg)

> [When you look at a company that's already succeeded or is at the very top of its game, it isn't necessarily when…](https://sms4smile.com/quotes/ben-horowitz/when-you-look-at-a-company-that-s-already-succeeded-or-is-at-the-very/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/471/ben-horowitz-1791_business_when-you-look-at-a-company-that-s-alread_400367.png)

> [Most companies that go through layoffs are never the same. They don't recover because trust is broken. And if you're not honest…](https://sms4smile.com/quotes/ben-horowitz/most-companies-that-go-through-layoffs-are-never-the-same-they-don-t/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/707/ben-horowitz-1791_anyway_most-companies-that-go-through-layoffs-a_1908519.png)

> [With communication technology in general, there's a kind of certain critical mass of people. Once you get to 15% of the world's…](https://sms4smile.com/quotes/ben-horowitz/with-communication-technology-in-general-there-s-a-kind-of-certain/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/0cb/ben-horowitz-1791_attention_with-communication-technology-in-general_2774133.png)

> [I think when companies are struggling, they don't want to talk to the press. The guys who write business books aren't interested…](https://sms4smile.com/quotes/ben-horowitz/i-think-when-companies-are-struggling-they-don-t-want-to-talk-to-the/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

[Image](https://sms4smile.com/quotes/i/b96/ben-horowitz-1791_because_i-think-when-companies-are-struggling-th_1358413.png)

## Other authors on You

## More by Ben Horowitz

> [There is no silver bullet. There are always options and the options have consequences.](https://sms4smile.com/quotes/ben-horowitz/there-is-no-silver-bullet-there-are-always-options-and-the-options/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [Groupon looked like a very high valuation, but any investment in a great company at any stage is almost always a good investment.](https://sms4smile.com/quotes/ben-horowitz/groupon-looked-like-a-very-high-valuation-but-any-investment-in-a/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [By far the most difficult skill I learned as a C.E.O. was the ability to manage my own psychology. Organizational design, process design, metrics,…](https://sms4smile.com/quotes/ben-horowitz/by-far-the-most-difficult-skill-i-learned-as-a-c-e-o-was-the-ability/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“The hard thing is when those “great people” develop a sense of entitlement and start demanding unreasonable things. The hard thing isn’t setting up…](https://sms4smile.com/quotes/ben-horowitz/the-hard-thing-is-when-those-great-people-develop-a-sense-of/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“As painful as it might be, I knew that we had to get into the broader market in order to understand it well enough…](https://sms4smile.com/quotes/ben-horowitz/as-painful-as-it-might-be-i-knew-that-we-had-to-get-into-the-broader/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“On my grandfather’s tombstone, you will find his favorite Marx quote: “Life is struggle.” I believe that within that quote lies the most important…](https://sms4smile.com/quotes/ben-horowitz/on-my-grandfather-s-tombstone-you-will-find-his-favorite-marx-quote/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“Bill Campbell: "It's not about the money." Ben Horowitz: "What's it about, Bill?" Bill: "It's about the FUCKING money.”](https://sms4smile.com/quotes/ben-horowitz/bill-campbell-it-s-not-about-the-money-ben-horowitz-what-s-it-about/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [When the value of the company clearly has fallen below what its assets are worth, having a shareholder who says, 'Let's get a better…](https://sms4smile.com/quotes/ben-horowitz/when-the-value-of-the-company-clearly-has-fallen-below-what-its/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [One person is never as stupid as a group of people. That's why they have lynch mobs, not lynch individuals.](https://sms4smile.com/quotes/ben-horowitz/one-person-is-never-as-stupid-as-a-group-of-people-that-s-why-they/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“out the right product is the innovator’s job, not the customer’s job.”](https://sms4smile.com/quotes/ben-horowitz/out-the-right-product-is-the-innovator-s-job-not-the-customer-s-job/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [As companies move to web-based computing they get a lot more servers, which are difficult to manage and control. All kinds of problems can…](https://sms4smile.com/quotes/ben-horowitz/as-companies-move-to-web-based-computing-they-get-a-lot-more-servers/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [Breakthrough ideas usually come from guys who look like they're hallucinating](https://sms4smile.com/quotes/ben-horowitz/breakthrough-ideas-usually-come-from-guys-who-look-like-they-re/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [When screening engineers from other companies, its smart to value engineers from great companies more than those from mediocre companies.](https://sms4smile.com/quotes/ben-horowitz/when-screening-engineers-from-other-companies-its-smart-to-value/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“No matter who you are, you need two kinds of friends in your life. The first kind is one you can call when something…](https://sms4smile.com/quotes/ben-horowitz/no-matter-who-you-are-you-need-two-kinds-of-friends-in-your-life-the/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [“The difference between being mediocre and magical is often the difference between letting people take creative risk and holding them too tightly accountable. Accountability…](https://sms4smile.com/quotes/ben-horowitz/the-difference-between-being-mediocre-and-magical-is-often-the/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

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                        "text": "The hardest thing about starting a company and running a company is, there's just so many expectations on you, and there are so many people who have things that they want you to do. It's a lot like life about that.",
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                        "text": "I had a terrible time hiring rich people. It sounds funny, but the problem is when things go wrong they can ask, 'Why am I doing this?' You don't ever want anybody asking that question. You want them to say, 'I know why I'm doing it, I need the money, let's go' or whatever it is that draws them.",
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                        "text": "The laws of business physics have been broken in terms of how many customers you can acquire and how fast. No one in history has ever acquired 450 million customers in the same amount of time that WhatsApp did.",
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                        "text": "In order to build a great technology company, you have to hire lots of incredibly smart people. It's a total waste to have lots of big brains but not let them work on your biggest problems.",
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                        "text": "You read these management books that say, 'These are the hard things about running a company.' But those aren't really the hard things. The hard things are when you have to layoff half your company, or you have to fire your best friend. Or you have to figure out a way not to go bankrupt.",
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                        "text": "The bad thing about young people starting a company is that sometimes they do it for the wrong reasons or because they have the wrong skill set, but the good thing is that they don't have any of the old paradigms baked into them, so they have a lot of the bright new ideas that are harder to come by as you get older.",
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                        "text": "I described the CEO job as knowing what to do and getting the company to do what you want. Designing a proper company culture will help you get your company to do what you want in certain important areas for a very long time.",
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