--- title: "16 Want Quotes By Anita Roddick" description: "16 Want quotes by Anita Roddick. Plus more from Anita Roddick and more Want sayings from other authors." image: "https://sms4smile.com/quotes/i/35e/anita-roddick-2286_body_i-don-t-want-to-be-defined-by-being-the_2571306.png" --- > [I don't want to be defined by being the founder of the Body Shop, and I don't want to be defined as…](https://sms4smile.com/quotes/anita-roddick/i-don-t-want-to-be-defined-by-being-the-founder-of-the-body-shop-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/35e/anita-roddick-2286_body_i-don-t-want-to-be-defined-by-being-the_2571306.png) > [A Sense Of Outrage Is Essential For The Entrepreneurial Spirit. I Think Discontentment Drives You To Want To Do Something About It.…](https://sms4smile.com/quotes/anita-roddick/a-sense-of-outrage-is-essential-for-the-entrepreneurial-spirit-i/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/2e1/anita-roddick-2286_customer_a-sense-of-outrage-is-essential-for-the_1762376.png) > [Make heroes out of the employees who personify what you want to see in the organization.](https://sms4smile.com/quotes/anita-roddick/make-heroes-out-of-the-employees-who-personify-what-you-want-to-see/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/932/anita-roddick-2286_employee_make-heroes-out-of-the-employees-who-per_1238295.png) > [If you really didn't ever want to get wrinkles, then you should have stopped smiling years ago!](https://sms4smile.com/quotes/anita-roddick/if-you-really-didn-t-ever-want-to-get-wrinkles-then-you-should-have/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/83d/anita-roddick-2286_ifs_if-you-really-didn-t-ever-want-to-get-wr_1128461.png) > [I want to work for a company that contributes to and is part of the community. I want something not just to…](https://sms4smile.com/quotes/anita-roddick/i-want-to-work-for-a-company-that-contributes-to-and-is-part-of-the/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/717/anita-roddick-2286_believe_i-want-to-work-for-a-company-that-contri_2490479.png) > [People don't want simply to buy the product, they want to have sympathy with the company too.](https://sms4smile.com/quotes/anita-roddick/people-don-t-want-simply-to-buy-the-product-they-want-to-have/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/850/anita-roddick-2286_business_people-don-t-want-simply-to-buy-the-prod_3043976.png) > [Women want to be free to choose from the same range of options that men take for granted. In our quest for…](https://sms4smile.com/quotes/anita-roddick/women-want-to-be-free-to-choose-from-the-same-range-of-options-that/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/f8d/anita-roddick-2286_access_women-want-to-be-free-to-choose-from-the_530332.png) > [There are no rules or formulas for success. You just have to live it and do it. knowing this gives us enormous…](https://sms4smile.com/quotes/anita-roddick/there-are-no-rules-or-formulas-for-success-you-just-have-to-live-it/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/6c9/anita-roddick-2286_believe_there-are-no-rules-or-formulas-for-succe_2070108.png) > [Women are networkers, women hate hierarchy and especially entrepreneurs hate hierarchy because when they see hierarchy structured in they see rules and…](https://sms4smile.com/quotes/anita-roddick/women-are-networkers-women-hate-hierarchy-and-especially/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/468/anita-roddick-2286_business_women-are-networkers-women-hate-hierarch_499372.png) > [The beauty and the fashion industry want to control you. And the way that they do it through your body. So once…](https://sms4smile.com/quotes/anita-roddick/the-beauty-and-the-fashion-industry-want-to-control-you-and-the-way/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/e4a/anita-roddick-2286_beauty_the-beauty-and-the-fashion-industry-want_350578.jpg) > [I don't want our success to be measured only by financial yardsticks, or by our distribution or number of shops. What I…](https://sms4smile.com/quotes/anita-roddick/i-don-t-want-our-success-to-be-measured-only-by-financial-yardsticks/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/a81/anita-roddick-2286_benefits_i-don-t-want-our-success-to-be-measured_1677589.png) > [I want to define success by redefining it. For me it isn't that solely mythical definition glamour, allure, power of wealth, and…](https://sms4smile.com/quotes/anita-roddick/i-want-to-define-success-by-redefining-it-for-me-it-isn-t-that-solely/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/eae/anita-roddick-2286_allure_i-want-to-define-success-by-redefining-i_1045699.png) > [You have to look at leadership through the eyes of the followers and you have to live the message. What I have…](https://sms4smile.com/quotes/anita-roddick/you-have-to-look-at-leadership-through-the-eyes-of-the-followers-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/c39/anita-roddick-2286_employee_you-have-to-look-at-leadership-through-t_1371391.png) > [But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from…](https://sms4smile.com/quotes/anita-roddick/but-if-you-can-create-an-honorable-livelihood-where-you-take-your/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/e1b/anita-roddick-2286_balance_but-if-you-can-create-an-honorable-livel_33559.png) > [My goal was livelihood. We don't use that word often enough. If I could give one piece of advice to anyone it's…](https://sms4smile.com/quotes/anita-roddick/my-goal-was-livelihood-we-don-t-use-that-word-often-enough-if-i-could/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/1af/anita-roddick-2286_advice_my-goal-was-livelihood-we-don-t-use-that_3042590.jpg) > [I have no interest in being the biggest, the most profitable or the largest retailer. I just want The Body Shop to…](https://sms4smile.com/quotes/anita-roddick/i-have-no-interest-in-being-the-biggest-the-most-profitable-or-the/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) [Image](https://sms4smile.com/quotes/i/8f5/anita-roddick-2286_being-the-best_i-have-no-interest-in-being-the-biggest_2762642.png) ## Other authors on Want ## More by Anita Roddick > [There are a lot of dark sides to success, but the light side of it is the ability to be opportunistic, and to be…](https://sms4smile.com/quotes/anita-roddick/there-are-a-lot-of-dark-sides-to-success-but-the-light-side-of-it-is/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a…](https://sms4smile.com/quotes/anita-roddick/what-we-are-trying-to-do-is-to-create-a-new-business-paradigm-simply/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from it, it…](https://sms4smile.com/quotes/anita-roddick/but-if-you-can-create-an-honorable-livelihood-where-you-take-your/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Creativity comes by breaking the rules, by saying that you're in love with the anarchist.](https://sms4smile.com/quotes/anita-roddick/creativity-comes-by-breaking-the-rules-by-saying-that-you-re-in-love/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [I'd have opened a bloody library if I'd wanted to be quiet.](https://sms4smile.com/quotes/anita-roddick/i-d-have-opened-a-bloody-library-if-i-d-wanted-to-be-quiet/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [You educate people, especially young people, by stirring their passions, so you take every opportunity to grab the imagination of your employees, you get…](https://sms4smile.com/quotes/anita-roddick/you-educate-people-especially-young-people-by-stirring-their-passions/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [The predominant idea behind globalization, in its most virulent form, is an unpleasant kind of social Darwinism - that the world is for winners…](https://sms4smile.com/quotes/anita-roddick/the-predominant-idea-behind-globalization-in-its-most-virulent-form/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [You can't change t he wor ld f rom t he rear view mir ror.](https://sms4smile.com/quotes/anita-roddick/you-can-t-change-t-he-wor-ld-f-rom-t-he-rear-view-mir-ror/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Business is not financial science, it's about trading.. buying and selling. It's about creating a product or service so good that people will pay…](https://sms4smile.com/quotes/anita-roddick/business-is-not-financial-science-it-s-about-trading-buying-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [The freedom that comes with globalization is freedom for the rich and powerful nations to further exploit and further marginalize those at the bottom…](https://sms4smile.com/quotes/anita-roddick/the-freedom-that-comes-with-globalization-is-freedom-for-the-rich-and/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [if companies are in business solely to make money, no consumer can fully trust what they do or say.](https://sms4smile.com/quotes/anita-roddick/if-companies-are-in-business-solely-to-make-money-no-consumer-can/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.](https://sms4smile.com/quotes/anita-roddick/consumers-have-not-been-told-effectively-enough-that-they-have-huge/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [But the minute we went public on the stock market, which is how our wealth was created, it was no longer how many people…](https://sms4smile.com/quotes/anita-roddick/but-the-minute-we-went-public-on-the-stock-market-which-is-how-our/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [Travel is like a university without walls.](https://sms4smile.com/quotes/anita-roddick/travel-is-like-a-university-without-walls/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) > [First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite…](https://sms4smile.com/quotes/anita-roddick/first-you-have-to-have-fun-second-you-have-to-put-love-where-your/) [Anita Roddick](https://sms4smile.com/quotes/author/anita-roddick/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/want/anita-roddick/#itemlist", "name": "16 Want Quotes By Anita Roddick", "numberOfItems": 16, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "I don't want to be defined by being the founder of the Body Shop, and I don't want to be defined as a woman suffering from Hepatitis C. 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I want something not just to invest in. I want something to believe in.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/i-want-to-work-for-a-company-that-contributes-to-and-is-part-of-the/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/717/anita-roddick-2286_believe_i-want-to-work-for-a-company-that-contri_2490479.png", "contentUrl": "https://sms4smile.com/quotes/i/717/anita-roddick-2286_believe_i-want-to-work-for-a-company-that-contri_2490479.png", "url": "https://sms4smile.com/quotes/i/717/anita-roddick-2286_believe_i-want-to-work-for-a-company-that-contri_2490479.png", "width": 1080, "height": 1080, "caption": "“I want to work for a company that contributes to and is part of the community. I want something not just to…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 6, "item": { "@type": "Quotation", "text": "People don't want simply to buy the product, they want to have sympathy with the company too.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/people-don-t-want-simply-to-buy-the-product-they-want-to-have/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/850/anita-roddick-2286_business_people-don-t-want-simply-to-buy-the-prod_3043976.png", "contentUrl": "https://sms4smile.com/quotes/i/850/anita-roddick-2286_business_people-don-t-want-simply-to-buy-the-prod_3043976.png", "url": "https://sms4smile.com/quotes/i/850/anita-roddick-2286_business_people-don-t-want-simply-to-buy-the-prod_3043976.png", "width": 1080, "height": 1080, "caption": "“People don't want simply to buy the product, they want to have sympathy with the company too.” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 7, "item": { "@type": "Quotation", "text": "Women want to be free to choose from the same range of options that men take for granted. In our quest for equal pay, equal access to education and opportunities, we have made great strides. But until women can move freely and think freely in their homes, on the streets, in the workplace without the fear of violence, there can be no real freedom.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/women-want-to-be-free-to-choose-from-the-same-range-of-options-that/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/f8d/anita-roddick-2286_access_women-want-to-be-free-to-choose-from-the_530332.png", "contentUrl": "https://sms4smile.com/quotes/i/f8d/anita-roddick-2286_access_women-want-to-be-free-to-choose-from-the_530332.png", "url": "https://sms4smile.com/quotes/i/f8d/anita-roddick-2286_access_women-want-to-be-free-to-choose-from-the_530332.png", "width": 1080, "height": 1080, "caption": "“Women want to be free to choose from the same range of options that men take for granted. In our quest for…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 8, "item": { "@type": "Quotation", "text": "There are no rules or formulas for success. You just have to live it and do it. knowing this gives us enormous freedom to experiment toward what we want. Believe me, it's a crazy, complicated journey. It's trial and error. It's opportunism. It's quite literally, \"Let's try lots of this stuff and see how it works.\"", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/there-are-no-rules-or-formulas-for-success-you-just-have-to-live-it/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/6c9/anita-roddick-2286_believe_there-are-no-rules-or-formulas-for-succe_2070108.png", "contentUrl": "https://sms4smile.com/quotes/i/6c9/anita-roddick-2286_believe_there-are-no-rules-or-formulas-for-succe_2070108.png", "url": "https://sms4smile.com/quotes/i/6c9/anita-roddick-2286_believe_there-are-no-rules-or-formulas-for-succe_2070108.png", "width": 1080, "height": 1080, "caption": "“There are no rules or formulas for success. You just have to live it and do it. knowing this gives us…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 9, "item": { "@type": "Quotation", "text": "Women are networkers, women hate hierarchy and especially entrepreneurs hate hierarchy because when they see hierarchy structured in they see rules and regulations are commonplace, and they want to tear it down.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/women-are-networkers-women-hate-hierarchy-and-especially/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/468/anita-roddick-2286_business_women-are-networkers-women-hate-hierarch_499372.png", "contentUrl": "https://sms4smile.com/quotes/i/468/anita-roddick-2286_business_women-are-networkers-women-hate-hierarch_499372.png", "url": "https://sms4smile.com/quotes/i/468/anita-roddick-2286_business_women-are-networkers-women-hate-hierarch_499372.png", "width": 1080, "height": 1080, "caption": "“Women are networkers, women hate hierarchy and especially entrepreneurs hate hierarchy because when they see…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 10, "item": { "@type": "Quotation", "text": "The beauty and the fashion industry want to control you. And the way that they do it through your body. So once they control your body they control your purse and the products you buy. Its a fantastic strategy and it's working.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/the-beauty-and-the-fashion-industry-want-to-control-you-and-the-way/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/e4a/anita-roddick-2286_beauty_the-beauty-and-the-fashion-industry-want_350578.jpg", "contentUrl": "https://sms4smile.com/quotes/i/e4a/anita-roddick-2286_beauty_the-beauty-and-the-fashion-industry-want_350578.jpg", "url": "https://sms4smile.com/quotes/i/e4a/anita-roddick-2286_beauty_the-beauty-and-the-fashion-industry-want_350578.jpg", "width": 1080, "height": 1080, "caption": "“The beauty and the fashion industry want to control you. And the way that they do it through your body. So…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 11, "item": { "@type": "Quotation", "text": "I don't want our success to be measured only by financial yardsticks, or by our distribution or number of shops. What I want to be celebrated for - and it's going to be tough in a business environment - is how good we are to our employees and how we benefit our community. It's a different bottom line.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/i-don-t-want-our-success-to-be-measured-only-by-financial-yardsticks/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/a81/anita-roddick-2286_benefits_i-don-t-want-our-success-to-be-measured_1677589.png", "contentUrl": "https://sms4smile.com/quotes/i/a81/anita-roddick-2286_benefits_i-don-t-want-our-success-to-be-measured_1677589.png", "url": "https://sms4smile.com/quotes/i/a81/anita-roddick-2286_benefits_i-don-t-want-our-success-to-be-measured_1677589.png", "width": 1080, "height": 1080, "caption": "“I don't want our success to be measured only by financial yardsticks, or by our distribution or number of…” — Anita Roddick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 12, "item": { "@type": "Quotation", "text": "I want to define success by redefining it. For me it isn't that solely mythical definition glamour, allure, power of wealth, and the privilege from care. Any definition of success should be personal because its so transitory. Its about shaping my own destiny.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/i-want-to-define-success-by-redefining-it-for-me-it-isn-t-that-solely/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/eae/anita-roddick-2286_allure_i-want-to-define-success-by-redefining-i_1045699.png", "contentUrl": "https://sms4smile.com/quotes/i/eae/anita-roddick-2286_allure_i-want-to-define-success-by-redefining-i_1045699.png", "url": "https://sms4smile.com/quotes/i/eae/anita-roddick-2286_allure_i-want-to-define-success-by-redefining-i_1045699.png", "width": 1080, "height": 1080, "caption": "“I want to define success by redefining it. 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What I have learned is that people become motivated when you guide them to the source of their own power and when you make heroes out of employees who personify what you want to see in the organization.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/you-have-to-look-at-leadership-through-the-eyes-of-the-followers-and/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/c39/anita-roddick-2286_employee_you-have-to-look-at-leadership-through-t_1371391.png", "contentUrl": "https://sms4smile.com/quotes/i/c39/anita-roddick-2286_employee_you-have-to-look-at-leadership-through-t_1371391.png", "url": "https://sms4smile.com/quotes/i/c39/anita-roddick-2286_employee_you-have-to-look-at-leadership-through-t_1371391.png", "width": 1080, "height": 1080, "caption": "“You have to look at leadership through the eyes of the followers and you have to live the message. 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We don't use that word often enough. If I could give one piece of advice to anyone it's don't obsess with this notion that you have to turn everything you do into a business, because that ends up being a small version of a large company. But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from it, it gives you a sense of freedom and allows you to balance your life the way you want.", "creator": { "@type": "Person", "name": "Anita Roddick" }, "url": "https://sms4smile.com/quotes/anita-roddick/my-goal-was-livelihood-we-don-t-use-that-word-often-enough-if-i-could/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/1af/anita-roddick-2286_advice_my-goal-was-livelihood-we-don-t-use-that_3042590.jpg", "contentUrl": "https://sms4smile.com/quotes/i/1af/anita-roddick-2286_advice_my-goal-was-livelihood-we-don-t-use-that_3042590.jpg", "url": "https://sms4smile.com/quotes/i/1af/anita-roddick-2286_advice_my-goal-was-livelihood-we-don-t-use-that_3042590.jpg", "width": 1080, "height": 1080, "caption": "“My goal was livelihood. We don't use that word often enough. 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