---
title: "1 Traditional Media Quotes By Jim Stengel"
description: "1 Traditional Media quotes by Jim Stengel. Plus more from Jim Stengel and more Traditional Media sayings from other authors."
image: "https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg"
---

> [Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they are marketed to.](https://sms4smile.com/quotes/jim-stengel/consumers-today-are-less-responsive-to-traditional-media-they-are/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

[Image](https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg)

## More by Jim Stengel

> [What we really need is a mindset shift that will make us relevant to todays consumers, a mindset shift from telling to selling to…](https://sms4smile.com/quotes/jim-stengel/what-we-really-need-is-a-mindset-shift-that-will-make-us-relevant-to/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [Maximum growth and high ideals are not incompatible. They’re inseparable.](https://sms4smile.com/quotes/jim-stengel/maximum-growth-and-high-ideals-are-not-incompatible-they-re/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [We are an industry that has historically been at the forefront of defining new media environments in ways that benefit consumers and move our…](https://sms4smile.com/quotes/jim-stengel/we-are-an-industry-that-has-historically-been-at-the-forefront-of/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [The traditional model we all grew up with is obsolete.](https://sms4smile.com/quotes/jim-stengel/the-traditional-model-we-all-grew-up-with-is-obsolete/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they…](https://sms4smile.com/quotes/jim-stengel/consumers-today-are-less-responsive-to-traditional-media-they-are/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [Warren Berger’s book is a cure for a disease in large enterprises. A More Beautiful Question provides a framework to help leaders ask the…](https://sms4smile.com/quotes/jim-stengel/warren-berger-s-book-is-a-cure-for-a-disease-in-large-enterprises-a/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [Our legacy is how we spend our time and who we spend it with.](https://sms4smile.com/quotes/jim-stengel/our-legacy-is-how-we-spend-our-time-and-who-we-spend-it-with/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

> [If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle.](https://sms4smile.com/quotes/jim-stengel/if-you-want-to-understand-how-a-lion-hunts-don-t-go-to-the-zoo-go-to/)

[Jim Stengel](https://sms4smile.com/quotes/author/jim-stengel/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "ItemList",
            "@id": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/#itemlist",
            "name": "1 Traditional Media Quotes By Jim Stengel",
            "numberOfItems": 1,
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "item": {
                        "@type": "Quotation",
                        "text": "Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they are marketed to.",
                        "creator": {
                            "@type": "Person",
                            "name": "Jim Stengel"
                        },
                        "url": "https://sms4smile.com/quotes/jim-stengel/consumers-today-are-less-responsive-to-traditional-media-they-are/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg",
                            "url": "https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Consumers today are less responsive to traditional media. They are embracing new technologies that empower…” — Jim Stengel",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                }
            ]
        },
        {
            "@type": "CollectionPage",
            "@id": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/#webpage",
            "url": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/",
            "name": "Traditional Media Quotes by Jim Stengel",
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "mainEntity": {
                "@id": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/#itemlist"
            },
            "primaryImageOfPage": {
                "@id": "https://sms4smile.com/quotes/i/683/jim-stengel-47906_business_consumers-today-are-less-responsive-to-t_2132697.jpg"
            },
            "description": "1 Traditional Media quotes by Jim Stengel. Plus more from Jim Stengel and more Traditional Media sayings from other authors.",
            "breadcrumb": {
                "@id": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/#breadcrumb"
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Topics",
                    "item": "https://sms4smile.com/quotes/categories/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Traditional Media",
                    "item": "https://sms4smile.com/quotes/about/traditional-media/"
                },
                {
                    "@type": "ListItem",
                    "position": 5,
                    "name": "Jim Stengel",
                    "item": "https://sms4smile.com/quotes/about/traditional-media/jim-stengel/"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
