---
title: "1 Tag Authenticity Quotes By Tom Hayes"
description: "1 Tag Authenticity quotes by Tom Hayes. Plus more from Tom Hayes and more Tag Authenticity sayings from other authors."
image: "https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg"
---

> [“Too many companies— and individuals— are befuddled by delusion when it comes to identifying their authentic strengths and projecting those strengths through their brand. It’s as if they live in Opposite Land. If their service is wretched, they tell people…](https://sms4smile.com/quotes/tom-hayes/too-many-companies-and-individuals-are-befuddled-by-delusion-when-it/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

[Image](https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg)

## More by Tom Hayes

> [“We each carry with us unique gifts, recognized and unrecognized. We long to harness those gifts in a way that gives life significance and…](https://sms4smile.com/quotes/tom-hayes/we-each-carry-with-us-unique-gifts-recognized-and-unrecognized-we/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Claiming that you are what you are not will obscure the strengths you do have while destroying your credibility.”](https://sms4smile.com/quotes/tom-hayes/claiming-that-you-are-what-you-are-not-will-obscure-the-strengths-you/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“We don't experience our professional and personal lives as separate worlds; they are intertwined and holistic.”](https://sms4smile.com/quotes/tom-hayes/we-don-t-experience-our-professional-and-personal-lives-as-separate/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Unless individuals have the power to defy commoditization and define their own lives, their potential is vulnerable to the crushing forces of objectification.”](https://sms4smile.com/quotes/tom-hayes/unless-individuals-have-the-power-to-defy-commoditization-and-define/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“We have a fundamental imperative in our lives to matter to others, to serve others, and to support each other in mattering more.”](https://sms4smile.com/quotes/tom-hayes/we-have-a-fundamental-imperative-in-our-lives-to-matter-to-others-to/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Nothing limits you like not knowing your limitations.”](https://sms4smile.com/quotes/tom-hayes/nothing-limits-you-like-not-knowing-your-limitations/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Without authenticity, we are only a poor imitation of someone else.”](https://sms4smile.com/quotes/tom-hayes/without-authenticity-we-are-only-a-poor-imitation-of-someone-else/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Too many companies— and individuals— are befuddled by delusion when it comes to identifying their authentic strengths and projecting those strengths through their brand.…](https://sms4smile.com/quotes/tom-hayes/too-many-companies-and-individuals-are-befuddled-by-delusion-when-it/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Commoditization is the enemy of meaning. In ages dominated by the forces of commoditization, individuals pay the price with devalued lives. by contrast, unique…](https://sms4smile.com/quotes/tom-hayes/commoditization-is-the-enemy-of-meaning-in-ages-dominated-by-the/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“We believe that it is the job of each of us to step outside of ourselves, look beyond the shadows, and seek reality. If…](https://sms4smile.com/quotes/tom-hayes/we-believe-that-it-is-the-job-of-each-of-us-to-step-outside-of/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“The Wizard of Oz teaches us a valuable lesson about what makes a journey meaningful. It is not mere possession, but also awareness of…](https://sms4smile.com/quotes/tom-hayes/the-wizard-of-oz-teaches-us-a-valuable-lesson-about-what-makes-a/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Authenticity is a continual process of building self-awareness, a journey through which we acknowledge both our strengths and our limitations, and come to identify…](https://sms4smile.com/quotes/tom-hayes/authenticity-is-a-continual-process-of-building-self-awareness-a/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“With honesty and a little digging, we have the opportunity to identify our gifts and harness them in the service of our best self—our…](https://sms4smile.com/quotes/tom-hayes/with-honesty-and-a-little-digging-we-have-the-opportunity-to-identify/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

> [“Nothing has been as instructive in exploring the notion of authenticity as relearning the work of the great philosophers Aristotle and Plato. We are…](https://sms4smile.com/quotes/tom-hayes/nothing-has-been-as-instructive-in-exploring-the-notion-of/)

[Tom Hayes](https://sms4smile.com/quotes/author/tom-hayes/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "ItemList",
            "@id": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/#itemlist",
            "name": "1 Tag Authenticity Quotes By Tom Hayes",
            "numberOfItems": 1,
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "item": {
                        "@type": "Quotation",
                        "text": "“Too many companies— and individuals— are befuddled by delusion when it comes to identifying their authentic strengths and projecting those strengths through their brand. It’s as if they live in Opposite Land. If their service is wretched, they tell people that they are great at service. If they are selling a mediocre car, they expound on its hip sportiness. Claiming that you are what you are not will obscure the strengths you do have while destroying your credibility. It’s a lose-lose proposition. In order to hunt down and accurately tag authenticity, we must first pop the balloon of self-delusion.”",
                        "creator": {
                            "@type": "Person",
                            "name": "Tom Hayes"
                        },
                        "url": "https://sms4smile.com/quotes/tom-hayes/too-many-companies-and-individuals-are-befuddled-by-delusion-when-it/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg",
                            "url": "https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Too many companies— and individuals— are befuddled by delusion when it comes to identifying their authentic…” — Tom Hayes",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                }
            ]
        },
        {
            "@type": "CollectionPage",
            "@id": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/#webpage",
            "url": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/",
            "name": "Tag Authenticity Quotes by Tom Hayes",
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "mainEntity": {
                "@id": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/#itemlist"
            },
            "primaryImageOfPage": {
                "@id": "https://sms4smile.com/quotes/i/bd2/tom-hayes-34389_accurate-observation_too-many-companies-and-individuals-are-b_1997554.jpg"
            },
            "description": "1 Tag Authenticity quotes by Tom Hayes. Plus more from Tom Hayes and more Tag Authenticity sayings from other authors.",
            "breadcrumb": {
                "@id": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/#breadcrumb"
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Topics",
                    "item": "https://sms4smile.com/quotes/categories/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Tag Authenticity",
                    "item": "https://sms4smile.com/quotes/about/tag-authenticity/"
                },
                {
                    "@type": "ListItem",
                    "position": 5,
                    "name": "Tom Hayes",
                    "item": "https://sms4smile.com/quotes/about/tag-authenticity/tom-hayes/"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
