---
title: "1 Resistant Change Quotes By Marty Neumeier"
description: "1 Resistant Change quotes by Marty Neumeier. Plus more from Marty Neumeier and more Resistant Change sayings from other authors."
image: "https://sms4smile.com/quotes/i/4f8/marty-neumeier-21400_culture_cultures-are-naturally-resistant-to-chan_385817.png"
---

> [Cultures are naturally resistant to change. The same shared mental models that allow large numbers of people to work together efficiently can also keep people from imagining new ways of working together. In many corporate cultures, new ideas are viewed…](https://sms4smile.com/quotes/marty-neumeier/cultures-are-naturally-resistant-to-change-the-same-shared-mental/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

[Image](https://sms4smile.com/quotes/i/4f8/marty-neumeier-21400_culture_cultures-are-naturally-resistant-to-chan_385817.png)

## More by Marty Neumeier

> [The best design tool is a long eraser with a pencil at one end.](https://sms4smile.com/quotes/marty-neumeier/the-best-design-tool-is-a-long-eraser-with-a-pencil-at-one-end/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [Brand is not what you say it is. It’s what they say it is.](https://sms4smile.com/quotes/marty-neumeier/brand-is-not-what-you-say-it-is-it-s-what-they-say-it-is/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [You can't be a leader by following a leader.](https://sms4smile.com/quotes/marty-neumeier/you-can-t-be-a-leader-by-following-a-leader/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [A brand is a person’s gut feeling about a product, service or organization](https://sms4smile.com/quotes/marty-neumeier/a-brand-is-a-person-s-gut-feeling-about-a-product-service-or/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [“Sift through threats for hidden possibilities. Every threat carries with it the potential for innovation. The problem of obesity contains the possibility of new…](https://sms4smile.com/quotes/marty-neumeier/sift-through-threats-for-hidden-possibilities-every-threat-carries/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [Cultures are naturally resistant to change. The same shared mental models that allow large numbers of people to work together efficiently can also keep…](https://sms4smile.com/quotes/marty-neumeier/cultures-are-naturally-resistant-to-change-the-same-shared-mental/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [A brand is a person's perception. Of course, it makes marketers nervous to think that marketing is out of their control, but that's why…](https://sms4smile.com/quotes/marty-neumeier/a-brand-is-a-person-s-perception-of-course-it-makes-marketers-nervous/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [“Make a sketch, construct a model, or assemble a prototype. Then another. And another. With each attempt, you’ll reveal new possibilities for innovation. Your…](https://sms4smile.com/quotes/marty-neumeier/make-a-sketch-construct-a-model-or-assemble-a-prototype-then-another/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [“Creativity is the discipline you use when you don’t know the answers, when you’re traveling to parts unknown. On this type of journey, missteps…](https://sms4smile.com/quotes/marty-neumeier/creativity-is-the-discipline-you-use-when-you-don-t-know-the-answers/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [I see "demand creation" as a 20th-century construct that's bound up with advertising. It's an outmoded view of marketing that says, "First, we build…](https://sms4smile.com/quotes/marty-neumeier/i-see-demand-creation-as-a-20th-century-construct-that-s-bound-up/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [To achieve originality we need to abandon the comforts of habit, reason, and the approval of our peers, and strike out in new directions.](https://sms4smile.com/quotes/marty-neumeier/to-achieve-originality-we-need-to-abandon-the-comforts-of-habit/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [“The cave you fear to enter, goes the ancient proverb, holds the treasure you seek.”](https://sms4smile.com/quotes/marty-neumeier/the-cave-you-fear-to-enter-goes-the-ancient-proverb-holds-the/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [Convincing isn't really possible in an age of customer control. Customers hold most of the cards today. They have good visibility into their choices,…](https://sms4smile.com/quotes/marty-neumeier/convincing-isn-t-really-possible-in-an-age-of-customer-control/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [The most innovative designers consciously reject the standard option box and cultivate an appetite for thinking wrong.](https://sms4smile.com/quotes/marty-neumeier/the-most-innovative-designers-consciously-reject-the-standard-option/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

> [Designers don't actually solve problems. They work through them.](https://sms4smile.com/quotes/marty-neumeier/designers-don-t-actually-solve-problems-they-work-through-them/)

[Marty Neumeier](https://sms4smile.com/quotes/author/marty-neumeier/)

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