---
title: "249 Preserve Quotes by 218 authors"
description: "Browse 249 Preserve quotes by 218 authors. Discover the best Preserve sayings and thoughts."
image: "https://sms4smile.com/quotes/i/044/nikos-kazantzakis-1116_god_the-lord-preserve-us-from-sainthood-6533_65338.jpg"
---

> [“The Lord preserve us from sainthood”](https://sms4smile.com/quotes/nikos-kazantzakis/the-lord-preserve-us-from-sainthood/)

[Nikos Kazantzakis](https://sms4smile.com/quotes/author/nikos-kazantzakis/)

[Image](https://sms4smile.com/quotes/i/044/nikos-kazantzakis-1116_god_the-lord-preserve-us-from-sainthood-6533_65338.jpg)

> [Preserve your memories, they're all that's left of you.](https://sms4smile.com/quotes/simon-and-garfunkel/preserve-your-memories-they-re-all-that-s-left-of-you/)

[Simon And Garfunkel](https://sms4smile.com/quotes/author/simon-and-garfunkel/)

[Image](https://sms4smile.com/quotes/i/bc1/simon-and-garfunkel-19154_memories_preserve-your-memories-they-re-all-that_1035969.jpg)

> [It is harder to preserve than to obtain liberty.](https://sms4smile.com/quotes/john-c-calhoun/it-is-harder-to-preserve-than-to-obtain-liberty/)

[John C. Calhoun](https://sms4smile.com/quotes/author/john-c-calhoun/)

[Image](https://sms4smile.com/quotes/i/56e/john-c-calhoun-4136_freedom_it-is-harder-to-preserve-than-to-obtain_1932455.png)

> [My mission in life is to preserve craftsmanship.](https://sms4smile.com/quotes/waris-ahluwalia/my-mission-in-life-is-to-preserve-craftsmanship/)

[Waris Ahluwalia](https://sms4smile.com/quotes/author/waris-ahluwalia/)

[Image](https://sms4smile.com/quotes/i/3d7/waris-ahluwalia-11765_craftsmanship_my-mission-in-life-is-to-preserve-crafts_687283.png)

> [We will preserve the environment.](https://sms4smile.com/quotes/jair-bolsonaro/we-will-preserve-the-environment/)

[Jair Bolsonaro](https://sms4smile.com/quotes/author/jair-bolsonaro/)

[Image](https://sms4smile.com/quotes/i/44b/jair-bolsonaro-8307_environment_we-will-preserve-the-environment-2155614_2155614.jpg)

> [Preserve substance; modify form; know the difference.](https://sms4smile.com/quotes/dee-hock/preserve-substance-modify-form-know-the-difference/)

[Dee Hock](https://sms4smile.com/quotes/author/dee-hock/)

[Image](https://sms4smile.com/quotes/i/dec/dee-hock-11001_difference_preserve-substance-modify-form-know-the_2546957.jpg)

> [The knowledge of yourself will preserve you from vanity.](https://sms4smile.com/quotes/miguel-de-cervantes/the-knowledge-of-yourself-will-preserve-you-from-vanity/)

[Miguel de Cervantes](https://sms4smile.com/quotes/author/miguel-de-cervantes/)

[Image](https://sms4smile.com/quotes/i/79b/miguel-de-cervantes-715_knowledge_the-knowledge-of-yourself-will-preserve_231718.png)

> [For children preserve the fame of a man after his death.](https://sms4smile.com/quotes/aeschylus/for-children-preserve-the-fame-of-a-man-after-his-death/)

[Aeschylus](https://sms4smile.com/quotes/author/aeschylus/)

[Image](https://sms4smile.com/quotes/i/ad9/aeschylus-749_children_for-children-preserve-the-fame-of-a-man_895536.png)

> [You have to take it upon yourself and preserve and can foods that you'll want for the winter.](https://sms4smile.com/quotes/alice-waters/you-have-to-take-it-upon-yourself-and-preserve-and-can-foods-that-you/)

[Alice Waters](https://sms4smile.com/quotes/author/alice-waters/)

[Image](https://sms4smile.com/quotes/i/10a/alice-waters-3447_food_you-have-to-take-it-upon-yourself-and-pr_1662261.png)

> [Theres no environment I can think of that would have remained constant enough to preserve dinosaur DNA.](https://sms4smile.com/quotes/hendrik-poinar/theres-no-environment-i-can-think-of-that-would-have-remained/)

[Hendrik Poinar](https://sms4smile.com/quotes/author/hendrik-poinar/)

[Image](https://sms4smile.com/quotes/i/1be/hendrik-poinar-31814_constant_theres-no-environment-i-can-think-of-tha_2062619.jpg)

> [What I believe to be true I must therefore preserve. What seems to me so obvious, even against me, I must support.](https://sms4smile.com/quotes/albert-camus/what-i-believe-to-be-true-i-must-therefore-preserve-what-seems-to-me/)

[Albert Camus](https://sms4smile.com/quotes/author/albert-camus/)

[Image](https://sms4smile.com/quotes/i/bcd/albert-camus-47_being-true_what-i-believe-to-be-true-i-must-therefo_379869.jpg)

> [“If you really want to grow great, you need to avoid costly pleasures and preserve your future treasures.”](https://sms4smile.com/quotes/israelmore-ayivor/if-you-really-want-to-grow-great-you-need-to-avoid-costly-pleasures/)

[Israelmore Ayivor](https://sms4smile.com/quotes/author/israelmore-ayivor/)

[Image](https://sms4smile.com/quotes/i/76f/israelmore-ayivor-79_avoid_if-you-really-want-to-grow-great-you-nee_2971191.jpg)

> [The easiest way to be happy is to preserve whay you've and forget what you lost.](https://sms4smile.com/quotes/senoraroy/the-easiest-way-to-be-happy-is-to-preserve-whay-you-ve-and-forget/)

Senoraroy

[Image](https://sms4smile.com/quotes/i/22f/senoraroy-77_happy-life_the-easiest-way-to-be-happy-is-to-preser_930483.jpg)

> [It is our collective and individual responsibility to preserve and tend to the environment in which we all live.](https://sms4smile.com/quotes/dalai-lama/it-is-our-collective-and-individual-responsibility-to-preserve-and/)

[Dalai Lama](https://sms4smile.com/quotes/author/dalai-lama/)

[Image](https://sms4smile.com/quotes/i/21c/dalai-lama-89_climate_it-is-our-collective-and-individual-resp_3194943.jpg)

> [It is not enough to understand the natural world; the point is to defend and preserve it.](https://sms4smile.com/quotes/edward-abbey/it-is-not-enough-to-understand-the-natural-world-the-point-is-to/)

[Edward Abbey](https://sms4smile.com/quotes/author/edward-abbey/)

[Image](https://sms4smile.com/quotes/i/f9a/edward-abbey-254_defend_it-is-not-enough-to-understand-the-natur_1602785.png)

> [I am I plus my surroundings; and if I do not preserve the latter, I do not preserve myself.](https://sms4smile.com/quotes/jose-ortega-y-gasset/i-am-i-plus-my-surroundings-and-if-i-do-not-preserve-the-latter-i-do/)

[Jose Ortega y Gasset](https://sms4smile.com/quotes/author/jose-ortega-y-gasset/)

[Image](https://sms4smile.com/quotes/i/e87/jose-ortega-y-gasset-1688_environment_i-am-i-plus-my-surroundings-and-if-i-do_3006042.jpg)

> [It is a commitment to our children and grandchildren to preserve a statewide network of land and water resources, prime agricultural and…](https://sms4smile.com/quotes/sonny-perdue/it-is-a-commitment-to-our-children-and-grandchildren-to-preserve-a/)

[Sonny Perdue](https://sms4smile.com/quotes/author/sonny-perdue/)

[Image](https://sms4smile.com/quotes/i/256/sonny-perdue-11444_children_it-is-a-commitment-to-our-children-and-g_360751.png)

> [“But that's a way to go on loving--a place, or a person. To miss it. In fact, to go away, to put…](https://sms4smile.com/quotes/shirley-hazzard/but-that-s-a-way-to-go-on-loving-a-place-or-a-person-to-miss-it-in/)

[Shirley Hazzard](https://sms4smile.com/quotes/author/shirley-hazzard/)

[Image](https://sms4smile.com/quotes/i/0c8/shirley-hazzard-9123_away_but-that-s-a-way-to-go-on-loving-a-place_217052.jpg)

> [It is a wonderful honor to receive the Audubon Medal from the National Audubon Society, which for more than a century has…](https://sms4smile.com/quotes/louis-bacon/it-is-a-wonderful-honor-to-receive-the-audubon-medal-from-the/)

[Louis Bacon](https://sms4smile.com/quotes/author/louis-bacon/)

[Image](https://sms4smile.com/quotes/i/4b0/louis-bacon-38502_audubon_it-is-a-wonderful-honor-to-receive-the-a_2378390.png)

> [I'm anti-globalisation. There is nothing more enriching than to go out into the world and meet people different to you. We must…](https://sms4smile.com/quotes/alain-ducasse/i-m-anti-globalisation-there-is-nothing-more-enriching-than-to-go-out/)

[Alain Ducasse](https://sms4smile.com/quotes/author/alain-ducasse/)

[Image](https://sms4smile.com/quotes/i/f7e/alain-ducasse-7775_cultural_i-m-anti-globalisation-there-is-nothing_2343933.png)

> [You can keep your memory intact, preserve your brain's health, and minimize the risk of aging and senile dementia, things that are…](https://sms4smile.com/quotes/deepak-chopra/you-can-keep-your-memory-intact-preserve-your-brain-s-health-and/)

[Deepak Chopra](https://sms4smile.com/quotes/author/deepak-chopra/)

[Image](https://sms4smile.com/quotes/i/0e6/deepak-chopra-63_aging_you-can-keep-your-memory-intact-preserve_500882.jpg)

> [Ever since I had my first child I have been passionate in my commitment to preserve our precious resources for my children…](https://sms4smile.com/quotes/kyra-sedgwick/ever-since-i-had-my-first-child-i-have-been-passionate-in-my/)

[Kyra Sedgwick](https://sms4smile.com/quotes/author/kyra-sedgwick/)

[Image](https://sms4smile.com/quotes/i/cc0/kyra-sedgwick-15473_children_ever-since-i-had-my-first-child-i-have-b_1139826.jpg)

> [Everybody wants to support his own region and economy and farming. If we can preserve the land and if we can preserve…](https://sms4smile.com/quotes/eric-ripert/everybody-wants-to-support-his-own-region-and-economy-and-farming-if/)

[Eric Ripert](https://sms4smile.com/quotes/author/eric-ripert/)

[Image](https://sms4smile.com/quotes/i/ce4/eric-ripert-8689_deep_everybody-wants-to-support-his-own-regio_3152420.jpg)

> [It is quite understandable that Puerto Ricans seek to preserve a cultural sense of identity without separating politically from U.S. national sovereignty.](https://sms4smile.com/quotes/dick-thornburgh/it-is-quite-understandable-that-puerto-ricans-seek-to-preserve-a/)

[Dick Thornburgh](https://sms4smile.com/quotes/author/dick-thornburgh/)

[Image](https://sms4smile.com/quotes/i/148/dick-thornburgh-26389_cultural_it-is-quite-understandable-that-puerto-r_1015247.jpg)

> [A good youth ought to have a fear of God, to be subject to his parents, to give honor to his elders,…](https://sms4smile.com/quotes/anonymous/a-good-youth-ought-to-have-a-fear-of-god-to-be-subject-to-his-parents/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

[Image](https://sms4smile.com/quotes/i/23f/anonymous-1_aging_a-good-youth-ought-to-have-a-fear-of-god_2810511.jpg)

> [Evangelical Christian politicians who cheat often raise questions about hypocrisy, especially if they preached piety in public and disregarded it in private.…](https://sms4smile.com/quotes/jodi-kantor/evangelical-christian-politicians-who-cheat-often-raise-questions/)

[Jodi Kantor](https://sms4smile.com/quotes/author/jodi-kantor/)

[Image](https://sms4smile.com/quotes/i/65a/jodi-kantor-20229_about_evangelical-christian-politicians-who-ch_1395442.jpg)

> [Instead of using new technologies to preserve for ready discovery material that might in the past never have been stored, or deleting…](https://sms4smile.com/quotes/jonathan-zittrain/instead-of-using-new-technologies-to-preserve-for-ready-discovery/)

[Jonathan Zittrain](https://sms4smile.com/quotes/author/jonathan-zittrain/)

[Image](https://sms4smile.com/quotes/i/cf1/jonathan-zittrain-12491_amount_instead-of-using-new-technologies-to-pre_193473.png)

> [Performing comedy in San Francisco to begin with is pretty wild. You've got to - you've got the human game preserve to…](https://sms4smile.com/quotes/robin-williams/performing-comedy-in-san-francisco-to-begin-with-is-pretty-wild-you/)

[Robin Williams](https://sms4smile.com/quotes/author/robin-williams/)

[Image](https://sms4smile.com/quotes/i/7fc/robin-williams-682_begin_performing-comedy-in-san-francisco-to-be_317044.jpg)

> [I only wash my jeans every eight months. I've got a pair by Nudie, and you're not supposed to wash them for…](https://sms4smile.com/quotes/jonas-armstrong/i-only-wash-my-jeans-every-eight-months-i-ve-got-a-pair-by-nudie-and/)

[Jonas Armstrong](https://sms4smile.com/quotes/author/jonas-armstrong/)

[Image](https://sms4smile.com/quotes/i/d86/jonas-armstrong-26547_bit_i-only-wash-my-jeans-every-eight-months_973585.jpg)

> [In 1978, we adopted a new Bankruptcy Code in the United States, and a principal part of this was designed to adjust…](https://sms4smile.com/quotes/elizabeth-warren/in-1978-we-adopted-a-new-bankruptcy-code-in-the-united-states-and-a/)

[Elizabeth Warren](https://sms4smile.com/quotes/author/elizabeth-warren/)

[Image](https://sms4smile.com/quotes/i/001/elizabeth-warren-879_adjust_in-1978-we-adopted-a-new-bankruptcy-code_900769.png)

> [“…Preserve my eyes, which are irreplaceable. Preserve my heart, veins, bones, Against the slow death building in them like hornets until the…](https://sms4smile.com/quotes/w-s-merwin-2/preserve-my-eyes-which-are-irreplaceable-preserve-my-heart-veins/)

[W.S. Merwin](https://sms4smile.com/quotes/author/w-s-merwin-2/)

[Image](https://sms4smile.com/quotes/i/dcc/w-s-merwin-2-23725_death_preserve-my-eyes-which-are-irreplaceable_87108.jpg)

> ['Jurassic World' takes place in a fully functional park on Isla Nublar. It sees more than 20,000 visitors every day. You arrive…](https://sms4smile.com/quotes/colin-trevorrow/jurassic-world-takes-place-in-a-fully-functional-park-on-isla-nublar/)

[Colin Trevorrow](https://sms4smile.com/quotes/author/colin-trevorrow/)

[Image](https://sms4smile.com/quotes/i/d3b/colin-trevorrow-21367_arrive_jurassic-world-takes-place-in-a-fully-fu_2574054.jpg)

> [To preserve wild animals implies generally the creation of a forest for them to dwell in or resort to. So it is…](https://sms4smile.com/quotes/henry-david-thoreau/to-preserve-wild-animals-implies-generally-the-creation-of-a-forest/)

[Henry David Thoreau](https://sms4smile.com/quotes/author/henry-david-thoreau/)

[Image](https://sms4smile.com/quotes/i/1d0/henry-david-thoreau-20_animal_to-preserve-wild-animals-implies-general_2184159.jpg)

> [If it's wild to your own heart, protect it. Preserve it. Love it. And fight for it, and dedicate yourself to it,…](https://sms4smile.com/quotes/rick-bass/if-it-s-wild-to-your-own-heart-protect-it-preserve-it-love-it-and/)

[Rick Bass](https://sms4smile.com/quotes/author/rick-bass/)

[Image](https://sms4smile.com/quotes/i/9c8/rick-bass-14544_fighting_if-it-s-wild-to-your-own-heart-protect-i_811004.jpg)

> [“We, of all the beings that we know of, can think. We can eat, write, build, save. We can predict, estimate, and…](https://sms4smile.com/quotes/tarun-betala/we-of-all-the-beings-that-we-know-of-can-think-we-can-eat-write-build/)

[Tarun Betala](https://sms4smile.com/quotes/author/tarun-betala/)

[Image](https://sms4smile.com/quotes/i/498/tarun-betala-42752_beings_we-of-all-the-beings-that-we-know-of-can_345293.jpg)

> [“Tiger-orange, and so dreamy and evocative of name, cloudberries had been on my mind for years. The first time I ever came…](https://sms4smile.com/quotes/caroline-eden/tiger-orange-and-so-dreamy-and-evocative-of-name-cloudberries-had/)

[Caroline Eden](https://sms4smile.com/quotes/author/caroline-eden/)

[Image](https://sms4smile.com/quotes/i/1c3/caroline-eden-44880_baltic_tiger-orange-and-so-dreamy-and-evocative_1964525.jpg)

> [“Failure to put the relationship on a slower timetable may result in an act that was never intended in the first place.…](https://sms4smile.com/quotes/james-c-dobson/failure-to-put-the-relationship-on-a-slower-timetable-may-result-in/)

[James C. Dobson](https://sms4smile.com/quotes/author/james-c-dobson/)

[Image](https://sms4smile.com/quotes/i/b52/james-c-dobson-23459_1corinthians_failure-to-put-the-relationship-on-a-slo_1235739.jpg)

> [Design and the urgency to preserve it - not as a museum relic, as a living experience. And for me, something that…](https://sms4smile.com/quotes/waris-ahluwalia/design-and-the-urgency-to-preserve-it-not-as-a-museum-relic-as-a/)

[Waris Ahluwalia](https://sms4smile.com/quotes/author/waris-ahluwalia/)

[Image](https://sms4smile.com/quotes/i/33d/waris-ahluwalia-11765_accountability_design-and-the-urgency-to-preserve-it-no_887819.png)

> [Preserve the core, and let the rest flux. In their wonderful bestseller Built to Last, authors James Collins and Jerry Porras make…](https://sms4smile.com/quotes/kevin-kelly/preserve-the-core-and-let-the-rest-flux-in-their-wonderful-bestseller/)

[Kevin Kelly](https://sms4smile.com/quotes/author/kevin-kelly/)

[Image](https://sms4smile.com/quotes/i/83f/kevin-kelly-2418_able_preserve-the-core-and-let-the-rest-flux_2289776.png)

> [We must preserve our cultural identity.](https://sms4smile.com/quotes/sushma-swaraj/we-must-preserve-our-cultural-identity/)

[Sushma Swaraj](https://sms4smile.com/quotes/author/sushma-swaraj/)

[Image](https://sms4smile.com/quotes/i/a21/sushma-swaraj-4702_cultural_we-must-preserve-our-cultural-identity-2_2932588.jpg)

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                        "text": "It is a commitment to our children and grandchildren to preserve a statewide network of land and water resources, prime agricultural and forestry lands, and natural, historic, and recreational areas for them to enjoy.",
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                        "text": "“But that's a way to go on loving--a place, or a person. To miss it. In fact, to go away, to put yourself in the state of missing, is sometimes the simplest way to preserve love. [p. 56]”",
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                        "text": "It is a wonderful honor to receive the Audubon Medal from the National Audubon Society, which for more than a century has fought tirelessly to protect and preserve our natural resources and environment for future generations.",
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                        "text": "You can keep your memory intact, preserve your brain's health, and minimize the risk of aging and senile dementia, things that are greatly feared as people grow older.",
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                        "text": "Ever since I had my first child I have been passionate in my commitment to preserve our precious resources for my children and their children's children. This is the obligation of all of us visiting this planet for a limited time.",
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                        "text": "Everybody wants to support his own region and economy and farming. If we can preserve the land and if we can preserve the ocean, we all know, deep inside that we're doing the right thing.",
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                        "text": "It is quite understandable that Puerto Ricans seek to preserve a cultural sense of identity without separating politically from U.S. national sovereignty.",
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                        "text": "A good youth ought to have a fear of God, to be subject to his parents, to give honor to his elders, to preserve his purity; he ought not to despise humility, but should love forbearance and modesty. All these are an ornament to youthful years.",
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                        "text": "Evangelical Christian politicians who cheat often raise questions about hypocrisy, especially if they preached piety in public and disregarded it in private. When Jewish politicians fall, they shatter different expectations, particularly that American Jews need to work together to preserve respectability and fireproof against anti-Semitism.",
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                        "text": "Instead of using new technologies to preserve for ready discovery material that might in the past never have been stored, or deleting everything as soon as possible, we can develop systems that place sensitive information beyond reach until a specified amount of time has passed or other conditions are met.",
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                        "text": "Performing comedy in San Francisco to begin with is pretty wild. You've got to - you've got the human game preserve to play off of. And it's a lot of great characters everywhere. You work off that, and then you play the rooms, and eventually you get to a point where you're playing a club that is a comedy club, with other comics.",
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                        "text": "I only wash my jeans every eight months. I've got a pair by Nudie, and you're not supposed to wash them for eight months at a time to preserve the colour. They're really dark denim. Instead of washing, I just hang them out from time to time. It sounds a bit weird, but they're great jeans. Either those or Diesel is what you'll usually find me in.",
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                        "text": "In 1978, we adopted a new Bankruptcy Code in the United States, and a principal part of this was designed to adjust to the new corporation, to find ways to let a corporation that had gotten into financial trouble reorganize itself. A big part of the selling point on this bankruptcy law was, 'It will preserve jobs.'",
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                        "text": "“…Preserve my eyes, which are irreplaceable. Preserve my heart, veins, bones, Against the slow death building in them like hornets until the place is entirely theirs. Preserve my tongue and I will bless you again and again…” ―W.S. Merwin”",
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                        "text": "'Jurassic World' takes place in a fully functional park on Isla Nublar. It sees more than 20,000 visitors every day. You arrive by ferry from Costa Rica. It has elements of a biological preserve, a safari, a zoo, and a theme park. There is a luxury resort with hotels, restaurants, nightlife and a golf course. And there are dinosaurs.",
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                        "text": "To preserve wild animals implies generally the creation of a forest for them to dwell in or resort to. So it is with man. A hundred years ago they sold bark in our streets peeled from our own woods. In the very aspect of those primitive and rugged trees there was, methinks, a tanning principle which hardened and consolidated the fibres of men's thoughts. Ah! already I shudder for these comparatively degenerate days of my native village, when you cannot collect a load of bark of good thickness, and we no longer produce tar and turpentine.",
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                        "text": "If it's wild to your own heart, protect it. Preserve it. Love it. And fight for it, and dedicate yourself to it, whether it's a mountain range, your wife, your husband, or even (god forbid) your job. It doesn't matter if it's wild to anyone else: if it's what makes your heart sing, if it's what makes your days soar like a hawk in the summertime, then focus on it. Because for sure, it's wild, and if it's wild, it'll mean you're still free. No matter where you are.",
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                        "text": "“We, of all the beings that we know of, can think. We can eat, write, build, save. We can predict, estimate, and count. We can preserve food for lifetimes, and in times of crisis, we can find ways to ensure our survival. With each passing generation, our sphere of control of our existence is larger. What if the earth is hit by an asteroid or there is no way to stop global warming? We look to colonize other planets. The fate of our species, in a few years, will not be tied to the fate of the earth. Our home planet must be cared for ... but as we go interplanetary and then interstellar, our control on our lives and the evolution of our species grows. As far as we know, we are the only species that has a say in the development of its future.”",
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                        "text": "“Tiger-orange, and so dreamy and evocative of name, cloudberries had been on my mind for years. The first time I ever came across them on a menu, rather than in a field guide, was in a bistro on Estonia's Baltic Coast, in Pärnu, as a jam to accompany cake. As I was curious to try the preserve, the waiter agreed to bring me a spoonful, despite the cake being off the menu. Golden and precious as the amber torn from rocks at the bottom of the Baltic Sea, it gleamed.”",
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                        "text": "“Failure to put the relationship on a slower timetable may result in an act that was never intended in the first place. Another important principle is to avoid the circumstances where compromise is likely. A girl who wants to preserve her virginity should not find herself in a house or dorm room alone with someone to whom she is attracted. Nor should she single-date with someone she has reason not to trust. A guy who wants to be moral should stay away from the girl he knows would go to bed with him. Remember the words of Solomon to his son, “Keep to a path far from her, do not go near the door of her house” (Proverbs 5:8). I know this advice sounds very narrow in a day when virginity is mocked and chastity is considered old-fashioned. But I don’t apologize for it. The Scriptures are eternal, and God’s standards of right and wrong do not change with the whims of culture. He will honor and help those who are trying to follow His commandments. In fact, the apostle Paul said, “He will not let you be tempted beyond what you can bear” (1Corinthians 10:13). Hold that promise and continue to use your head. You’ll be glad you did.”",
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                        "text": "Design and the urgency to preserve it - not as a museum relic, as a living experience. And for me, something that lives alongside mass-produced goods. I'm not saying get away from it. My battle is there is a marketplace for what people wear and what they eat and care about how things are made and not just that they were made, and that's the core focus. I know where things come from, I know their families. I do that throughout my life - I know who makes my suits, and I know where my eggs come from. Everyone and everything is accounted for and has accountability.",
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                        "text": "Preserve the core, and let the rest flux. In their wonderful bestseller Built to Last, authors James Collins and Jerry Porras make a convincing argument that long-lived companies are able to thrive 50 years or more by retaining a very small heart of unchanging values, and then stimulating progress in everything else. At times \"everything\" includes changing the business the company operates in, migrating, say, from mining to insurance. Outside the core of values, nothing should be exempt from flux. Nothing.",
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