---
title: "Popular Planning Quotes"
description: "Browse 1,995 Planning quotes by 1,479 authors. Discover the best Planning sayings and thoughts."
image: "https://sms4smile.com/quotes/i/106/michelle-wu-5796_big-picture_food-justice-must-be-incorporated-into-t_2683923.jpg"
---

> [Food justice must be incorporated into the city's long term and big picture planning efforts.](https://sms4smile.com/quotes/michelle-wu/food-justice-must-be-incorporated-into-the-city-s-long-term-and-big/)

[Michelle Wu](https://sms4smile.com/quotes/author/michelle-wu/)

[Image](https://sms4smile.com/quotes/i/106/michelle-wu-5796_big-picture_food-justice-must-be-incorporated-into-t_2683923.jpg)

> [I wasn't planning on being a comedian; I just liked to laugh. Somebody said I should do it and that's how I…](https://sms4smile.com/quotes/jamie-kennedy/i-wasn-t-planning-on-being-a-comedian-i-just-liked-to-laugh-somebody/)

[Jamie Kennedy](https://sms4smile.com/quotes/author/jamie-kennedy/)

[Image](https://sms4smile.com/quotes/i/0fe/jamie-kennedy-32198_being_i-wasn-t-planning-on-being-a-comedian-i_2199631.jpg)

> [The journey of life is not meant to be feared and planned, it is meant to be traveled and enjoyed.](https://sms4smile.com/quotes/anonymous/the-journey-of-life-is-not-meant-to-be-feared-and-planned-it-is-meant/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

[Image](https://sms4smile.com/quotes/i/3e6/anonymous-1_appreciate-life_the-journey-of-life-is-not-meant-to-be-f_2257714.jpg)

> [The idea of working in films came after I passed class ten. I was planning to set up a restaurant and manage…](https://sms4smile.com/quotes/prabhas/the-idea-of-working-in-films-came-after-i-passed-class-ten-i-was/)

[Prabhas](https://sms4smile.com/quotes/author/prabhas/)

[Image](https://sms4smile.com/quotes/i/255/prabhas-7913_business_the-idea-of-working-in-films-came-after_130352.jpg)

> [I'm planning to go watch tape to see what D-Wade did when he played with LeBron. I need to learn how to…](https://sms4smile.com/quotes/dion-waiters/i-m-planning-to-go-watch-tape-to-see-what-d-wade-did-when-he-played/)

[Dion Waiters](https://sms4smile.com/quotes/author/dion-waiters/)

[Image](https://sms4smile.com/quotes/i/cc8/dion-waiters-9295_go_i-m-planning-to-go-watch-tape-to-see-wha_1043171.jpg)

> [We must kill the street. We shall truly enter into modern town planning only after we have accepted this preliminary determination.](https://sms4smile.com/quotes/le-corbusier/we-must-kill-the-street-we-shall-truly-enter-into-modern-town/)

[Le Corbusier](https://sms4smile.com/quotes/author/le-corbusier/)

[Image](https://sms4smile.com/quotes/i/905/le-corbusier-13818_accepted_we-must-kill-the-street-we-shall-truly-e_912541.jpg)

> [In the Army, we address a crisis by identifying critical objectives, planning a response, marshaling resources and communicating the plan clearly.](https://sms4smile.com/quotes/cal-cunningham/in-the-army-we-address-a-crisis-by-identifying-critical-objectives/)

[Cal Cunningham](https://sms4smile.com/quotes/author/cal-cunningham/)

[Image](https://sms4smile.com/quotes/i/d16/cal-cunningham-16414_army_in-the-army-we-address-a-crisis-by-ident_2825467.jpg)

> [As much as you want to plan your life, it has a way of surprising you with unexpected things that will make…](https://sms4smile.com/quotes/anonymous/as-much-as-you-want-to-plan-your-life-it-has-a-way-of-surprising-you-2/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

[Image](https://sms4smile.com/quotes/i/600/anonymous-1_expectations_as-much-as-you-want-to-plan-your-life-it_2110562.jpg)

> [Rich and successful people are solution-oriented; they spend their time and energy strategizing and planning the answers to challenges that come up,…](https://sms4smile.com/quotes/t-harv-eker/rich-and-successful-people-are-solution-oriented-they-spend-their/)

[T. Harv Eker](https://sms4smile.com/quotes/author/t-harv-eker/)

[Image](https://sms4smile.com/quotes/i/40a/t-harv-eker-1285_answers_rich-and-successful-people-are-solution_562937.png)

> [Neighborhood is a word that has come to sound like a Valentine. As a sentimental concept, 'neighborhood' is harmful to city planning.…](https://sms4smile.com/quotes/jane-jacobs/neighborhood-is-a-word-that-has-come-to-sound-like-a-valentine-as-a/)

[Jane Jacobs](https://sms4smile.com/quotes/author/jane-jacobs/)

[Image](https://sms4smile.com/quotes/i/1f0/jane-jacobs-1991_cities_neighborhood-is-a-word-that-has-come-to_782102.png)

> [Design is the patterning and planning of any act toward a desired, foreseeable end... any attempt to separate design, to make it…](https://sms4smile.com/quotes/victor-papanek/design-is-the-patterning-and-planning-of-any-act-toward-a-desired/)

[Victor Papanek](https://sms4smile.com/quotes/author/victor-papanek/)

[Image](https://sms4smile.com/quotes/i/9a7/victor-papanek-36469_design_design-is-the-patterning-and-planning-of_497542.png)

> [“Be positive with every idea surrounding your dreams. Think about the possibility of what you plan to do and approach it with…](https://sms4smile.com/quotes/israelmore-ayivor/be-positive-with-every-idea-surrounding-your-dreams-think-about-the/)

[Israelmore Ayivor](https://sms4smile.com/quotes/author/israelmore-ayivor/)

[Image](https://sms4smile.com/quotes/i/08b/israelmore-ayivor-79_act_be-positive-with-every-idea-surrounding_2721019.jpg)

> [My personal view is that such total planning by the state is an absolute good and not simply a relative good... I…](https://sms4smile.com/quotes/john-grierson/my-personal-view-is-that-such-total-planning-by-the-state-is-an/)

[John Grierson](https://sms4smile.com/quotes/author/john-grierson/)

[Image](https://sms4smile.com/quotes/i/a88/john-grierson-25902_absolute_my-personal-view-is-that-such-total-plan_894299.png)

> [I don't plan stuff. I don't believe in planning. I just believe in doing your best at what you do best at…](https://sms4smile.com/quotes/burna-boy/i-don-t-plan-stuff-i-don-t-believe-in-planning-i-just-believe-in/)

[Burna Boy](https://sms4smile.com/quotes/author/burna-boy/)

[Image](https://sms4smile.com/quotes/i/2bf/burna-boy-23665_believe_i-don-t-plan-stuff-i-don-t-believe-in-pl_2653201.jpg)

> [The vulgarity of inanimate things requires time to get accustomed to; but living, breathing, bustling, plotting, planning, human vulgarity is a species…](https://sms4smile.com/quotes/thomas-carlyle/the-vulgarity-of-inanimate-things-requires-time-to-get-accustomed-to/)

[Thomas Carlyle](https://sms4smile.com/quotes/author/thomas-carlyle/)

[Image](https://sms4smile.com/quotes/i/ef0/thomas-carlyle-207_accustomed_the-vulgarity-of-inanimate-things-requir_1216815.png)

> [Serena and I have done some great career planning, and we're playing really at the peak of our tennis right now. I…](https://sms4smile.com/quotes/venus-williams/serena-and-i-have-done-some-great-career-planning-and-we-re-playing/)

[Venus Williams](https://sms4smile.com/quotes/author/venus-williams/)

[Image](https://sms4smile.com/quotes/i/339/venus-williams-1365_careers_serena-and-i-have-done-some-great-career_2034346.jpg)

> [“To generate exuberant diversity in a city's streets and districts four conditions are indispensable: 1. The district, and indeed as many of…](https://sms4smile.com/quotes/jane-jacobs/to-generate-exuberant-diversity-in-a-city-s-streets-and-districts/)

[Jane Jacobs](https://sms4smile.com/quotes/author/jane-jacobs/)

[Image](https://sms4smile.com/quotes/i/5c1/jane-jacobs-1991_151_to-generate-exuberant-diversity-in-a-cit_571454.jpg)

> [There's a small movement of teacher-led schools across the country. These are schools that don't have a traditional principal, teachers come together…](https://sms4smile.com/quotes/dana-goldstein/there-s-a-small-movement-of-teacher-led-schools-across-the-country/)

[Dana Goldstein](https://sms4smile.com/quotes/author/dana-goldstein/)

[Image](https://sms4smile.com/quotes/i/321/dana-goldstein-18041_country_there-s-a-small-movement-of-teacher-led_73809.jpg)

> [When I started out in business, I spent a great deal of time researching every detail that might be pertinent to the…](https://sms4smile.com/quotes/donald-trump/when-i-started-out-in-business-i-spent-a-great-deal-of-time/)

[Donald Trump](https://sms4smile.com/quotes/author/donald-trump/)

[Image](https://sms4smile.com/quotes/i/b8d/donald-trump-18_backgrounds_when-i-started-out-in-business-i-spent-a_1827349.jpg)

> [Non-Islamic, non-foreign-motivated terrorist actions have killed at least as many Americans on American soil as those who were promoted by jihadists. But…](https://sms4smile.com/quotes/barack-obama/non-islamic-non-foreign-motivated-terrorist-actions-have-killed-at/)

[Barack Obama](https://sms4smile.com/quotes/author/barack-obama/)

[Image](https://sms4smile.com/quotes/i/a64/barack-obama-17_action_non-islamic-non-foreign-motivated-terror_414395.jpg)

> [We call it keeping up with the Joneses. They buy a boat and we buy a bigger one. They get a new…](https://sms4smile.com/quotes/melody-beattie/we-call-it-keeping-up-with-the-joneses-they-buy-a-boat-and-we-buy-a/)

[Melody Beattie](https://sms4smile.com/quotes/author/melody-beattie/)

[Image](https://sms4smile.com/quotes/i/b7b/melody-beattie-1895_articles_we-call-it-keeping-up-with-the-joneses-t_3078140.png)

> [I have always thought that one man of tolerable abilities may work great changes, and accomplish great affairs among mankind, if he…](https://sms4smile.com/quotes/benjamin-franklin/i-have-always-thought-that-one-man-of-tolerable-abilities-may-work/)

[Benjamin Franklin](https://sms4smile.com/quotes/author/benjamin-franklin/)

[Image](https://sms4smile.com/quotes/i/349/benjamin-franklin-65_ability_i-have-always-thought-that-one-man-of-to_2586417.png)

> [I can tell you who's planning terroris attacks. The leaders of ISIL. And I can tell you where they're at. They're in…](https://sms4smile.com/quotes/rand-paul/i-can-tell-you-who-s-planning-terroris-attacks-the-leaders-of-isil/)

[Rand Paul](https://sms4smile.com/quotes/author/rand-paul/)

[Image](https://sms4smile.com/quotes/i/09f/rand-paul-606_advice_i-can-tell-you-who-s-planning-terroris-a_15312.jpg)

> [It will take a massive effort to move society from corporate domination, in which industry's rights to pollute and damage health and…](https://sms4smile.com/quotes/lois-gibbs/it-will-take-a-massive-effort-to-move-society-from-corporate/)

[Lois Gibbs](https://sms4smile.com/quotes/author/lois-gibbs/)

[Image](https://sms4smile.com/quotes/i/84a/lois-gibbs-53184_building_it-will-take-a-massive-effort-to-move-so_236312.jpg)

> [We must stop planning, plotting and scheming, and let Infinite Intelligence solve the problem in its own way.](https://sms4smile.com/quotes/florence-scovel-shinn/we-must-stop-planning-plotting-and-scheming-and-let-infinite/)

[Florence Scovel Shinn](https://sms4smile.com/quotes/author/florence-scovel-shinn/)

[Image](https://sms4smile.com/quotes/i/f97/florence-scovel-shinn-8155_infinite_we-must-stop-planning-plotting-and-schem_766319.png)

> [Are you really questioning the wisdom of central planning? Because the happy citizens of Cuba and North Korea beg to differ.](https://sms4smile.com/quotes/jonathan-gruber/are-you-really-questioning-the-wisdom-of-central-planning-because-the/)

[Jonathan Gruber](https://sms4smile.com/quotes/author/jonathan-gruber/)

[Image](https://sms4smile.com/quotes/i/5dd/jonathan-gruber-34346_central-planning_are-you-really-questioning-the-wisdom-of_316701.jpg)

> [I hope that none of the countries in the Middle East are planning anything but the peaceful utilization of nuclear energy.](https://sms4smile.com/quotes/anonymous/i-hope-that-none-of-the-countries-in-the-middle-east-are-planning/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

[Image](https://sms4smile.com/quotes/i/5f3/anonymous-1_country_i-hope-that-none-of-the-countries-in-the_1437975.jpg)

> [In preparing for battle I have always found that plans are useless, but planning is indispensable.](https://sms4smile.com/quotes/dwight-d-eisenhower/in-preparing-for-battle-i-have-always-found-that-plans-are-useless/)

[Dwight D. Eisenhower](https://sms4smile.com/quotes/author/dwight-d-eisenhower/)

[Image](https://sms4smile.com/quotes/i/bd3/dwight-d-eisenhower-499_battle_in-preparing-for-battle-i-have-always-fo_2625875.jpg)

> [I'm only 49 years old. I'm still in the middle of this whole thing. I don't feel like it's finished at all.…](https://sms4smile.com/quotes/paul-mccartney/i-m-only-49-years-old-i-m-still-in-the-middle-of-this-whole-thing-i/)

[Paul McCartney](https://sms4smile.com/quotes/author/paul-mccartney/)

[Image](https://sms4smile.com/quotes/i/b1b/paul-mccartney-987_feel_i-m-only-49-years-old-i-m-still-in-the-m_3235793.png)

> [I'm worried about John Kerry, he's so confident now that he's already planning his White House sex scandal.](https://sms4smile.com/quotes/david-letterman/i-m-worried-about-john-kerry-he-s-so-confident-now-that-he-s-already/)

[David Letterman](https://sms4smile.com/quotes/author/david-letterman/)

[Image](https://sms4smile.com/quotes/i/454/david-letterman-378_confident_i-m-worried-about-john-kerry-he-s-so-con_50606.jpg)

> [Obviously it's my job, a coach's job to start giving the players a platform and start preparing, start planning.](https://sms4smile.com/quotes/ryan-mason/obviously-it-s-my-job-a-coach-s-job-to-start-giving-the-players-a/)

[Ryan Mason](https://sms4smile.com/quotes/author/ryan-mason/)

[Image](https://sms4smile.com/quotes/i/a11/ryan-mason-7202_coach_obviously-it-s-my-job-a-coach-s-job-to-s_1193047.jpg)

> [When schemes are laid in advance, it is surprising how often the circumstances will fit in with them.](https://sms4smile.com/quotes/william-osler/when-schemes-are-laid-in-advance-it-is-surprising-how-often-the/)

[William Osler](https://sms4smile.com/quotes/author/william-osler/)

[Image](https://sms4smile.com/quotes/i/c71/william-osler-2992_circumstances_when-schemes-are-laid-in-advance-it-is-s_2173468.png)

> [The reality about transportation is that it's future-oriented. If we're planning for what we have, we're behind the curve.](https://sms4smile.com/quotes/anthony-foxx/the-reality-about-transportation-is-that-it-s-future-oriented-if-we/)

[Anthony Foxx](https://sms4smile.com/quotes/author/anthony-foxx/)

[Image](https://sms4smile.com/quotes/i/5a1/anthony-foxx-16064_about_the-reality-about-transportation-is-that_1504077.jpg)

> [About Antrax by Terry Brooks: I wonder if he's planning a book called SRS? Or F'lu?](https://sms4smile.com/quotes/james-nicoll/about-antrax-by-terry-brooks-i-wonder-if-he-s-planning-a-book-called/)

[James Nicoll](https://sms4smile.com/quotes/author/james-nicoll/)

[Image](https://sms4smile.com/quotes/i/a9a/james-nicoll-22913_book_about-antrax-by-terry-brooks-i-wonder-if_1167140.jpg)

> [Starbucks is planning to close down all the restrooms in its New York locations. Which explains the most popular new Starbucks order:…](https://sms4smile.com/quotes/jimmy-fallon/starbucks-is-planning-to-close-down-all-the-restrooms-in-its-new-york/)

[Jimmy Fallon](https://sms4smile.com/quotes/author/jimmy-fallon/)

[Image](https://sms4smile.com/quotes/i/3d6/jimmy-fallon-656_cups_starbucks-is-planning-to-close-down-all_886884.jpg)

> [There were no Latin people on 'Star Trek,' that this was proof that they weren't planning to have us around for the…](https://sms4smile.com/quotes/john-leguizamo/there-were-no-latin-people-on-star-trek-that-this-was-proof-that-they/)

[John Leguizamo](https://sms4smile.com/quotes/author/john-leguizamo/)

[Image](https://sms4smile.com/quotes/i/cfd/john-leguizamo-3025_astronomy_there-were-no-latin-people-on-star-trek_2098138.jpg)

> [The agreement to place the binational planning group at our new Northern Command was also signed in December.](https://sms4smile.com/quotes/paul-cellucci/the-agreement-to-place-the-binational-planning-group-at-our-new/)

[Paul Cellucci](https://sms4smile.com/quotes/author/paul-cellucci/)

[Image](https://sms4smile.com/quotes/i/e3c/paul-cellucci-18012_agreement_the-agreement-to-place-the-binational-pl_2034110.jpg)

> [Life is a series of choices. The choices we make now affect the options available for the next round of choices.](https://sms4smile.com/quotes/t-jay-taylor/life-is-a-series-of-choices-the-choices-we-make-now-affect-the/)

[T Jay Taylor](https://sms4smile.com/quotes/author/t-jay-taylor/)

[Image](https://sms4smile.com/quotes/i/594/t-jay-taylor-5289_choice_life-is-a-series-of-choices-the-choices_2722386.jpg)

> [Everything takes meticulous planning and nothing works out the way it's supposed to.](https://sms4smile.com/quotes/courtney-solomon/everything-takes-meticulous-planning-and-nothing-works-out-the-way-it/)

[Courtney Solomon](https://sms4smile.com/quotes/author/courtney-solomon/)

[Image](https://sms4smile.com/quotes/i/66c/courtney-solomon-55565_meticulous_everything-takes-meticulous-planning-and_3233506.jpg)

> [I'm like the queen of planning and scheduling and I'm trying very hard to stop it.](https://sms4smile.com/quotes/ryan-reynolds/i-m-like-the-queen-of-planning-and-scheduling-and-i-m-trying-very-2/)

[Ryan Reynolds](https://sms4smile.com/quotes/author/ryan-reynolds/)

[Image](https://sms4smile.com/quotes/i/58e/ryan-reynolds-1923_hard_i-m-like-the-queen-of-planning-and-sched_2343430.jpg)

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                        "text": "I'm planning to go watch tape to see what D-Wade did when he played with LeBron. I need to learn how to be effective out there with him.",
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                        "text": "We must kill the street. We shall truly enter into modern town planning only after we have accepted this preliminary determination.",
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                        "text": "As much as you want to plan your life, it has a way of surprising you with unexpected things that will make you happier than you originally planned.",
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                        "text": "Rich and successful people are solution-oriented; they spend their time and energy strategizing and planning the answers to challenges that come up, and creating systems to make certain that problem doesn't occur again.",
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                        "text": "Neighborhood is a word that has come to sound like a Valentine. As a sentimental concept, 'neighborhood' is harmful to city planning. It leads to attempts at warping city life into imitations of town or suburban life. Sentimentality plays with sweet intentions in place of good sense.",
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                        "text": "Design is the patterning and planning of any act toward a desired, foreseeable end... any attempt to separate design, to make it a thing-by-itself works, counter to the fact that design is the primary underlying matrix of life.",
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                        "text": "“Be positive with every idea surrounding your dreams. Think about the possibility of what you plan to do and approach it with an optimistic action. Stay positively.”",
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                        "text": "My personal view is that such total planning by the state is an absolute good and not simply a relative good... I do not myself think of the attitude I take as deriving from Marx - though this undoubtedly will be suggested - but from Fichte and Hegel.",
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                        "text": "I don't plan stuff. I don't believe in planning. I just believe in doing your best at what you do best at all times and everything else is everything else. Everything else is a plus.",
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                        "text": "The vulgarity of inanimate things requires time to get accustomed to; but living, breathing, bustling, plotting, planning, human vulgarity is a species of moral ipecacuanha, enough to destroy any comfort.",
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                        "text": "Serena and I have done some great career planning, and we're playing really at the peak of our tennis right now. I think tennis has been a sport where people play this insane schedule from 14 years old, so of course at 26, it's over. We've really paced ourselves.",
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                        "text": "“To generate exuberant diversity in a city's streets and districts four conditions are indispensable: 1. The district, and indeed as many of its internal parts as possible, must serve more than one primary function; preferably more than two... 2. Most blocks must be short; that is, streets and opportunities to turn corners must be frequent. 3. The district must mingle buildings that vary in age and condition, including a good proportion of old ones so that they vary in the economic yield they must produce. This mingling must be fairly close-grained. 4. There must be a sufficiently dense concentration of people, for whatever purposes they may be there...”",
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                        "text": "There's a small movement of teacher-led schools across the country. These are schools that don't have a traditional principal, teachers come together and actually run the school themselves. That's kind of the most radical way, but I think something that's more doable across the board is just creating career ladders for teachers that allow certain teachers after a certain number of years to inhabit new roles. Roles mentoring their peers, helping train novice teachers to be better at their jobs, roles writing the curriculum, leading on lesson planning.",
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                        "text": "When I started out in business, I spent a great deal of time researching every detail that might be pertinent to the deal I was interested in making. I still do the same today. People often comment on how quickly I operate, but the reason I can move quickly is that I've done the background work first, which no one usually sees. I prepare myself thoroughly, and then when it is time to move ahead, I am ready to sprint.",
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                        "text": "Non-Islamic, non-foreign-motivated terrorist actions have killed at least as many Americans on American soil as those who were promoted by jihadists. But what we have also seen is ISIL evolve, because of the sophistication of their social media, to a point where they may be inspiring more attacks - even if they're self-initiated, even if they don't involve complex planning - than we would have seen some time ago.",
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                        "text": "We call it keeping up with the Joneses. They buy a boat and we buy a bigger one. They get a new TV and we get a big screen. They start a business and we start planning our articles of incorporation and the first stock release. And while we're so busy keeping up, we ignore our soul, the inner voice, that's telling us that it really wants to teach children to read. While it helps to identify with each other, we're not the same. So why compare ourselves on the basis of material things? Are you walking a path with heart in your own life, regardless of what others have?",
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                        "text": "I have always thought that one man of tolerable abilities may work great changes, and accomplish great affairs among mankind, if he first forms a good plan, and, cutting off all amusements or other employments that would divert his attention, make the execution of that same plan his sole study and business.",
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                        "text": "I can tell you who's planning terroris attacks. The leaders of ISIL. And I can tell you where they're at. They're in Raqqa, Syria. So for God's sakes, Mr. President Barack Obama , change your strategy. Come up with a ground force to go in and destroy the caliphate before we get hit here at home. That would be my advice to you.",
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                        "text": "It will take a massive effort to move society from corporate domination, in which industry's rights to pollute and damage health and the environment supersede the public's right to live, work, and play in safety. This is a political fight. The science is already there, showing that people's health is at risk. To win, we will need to keep building the movement, networking with one another, planning, strategizing, and moving forward. Our children's futures, and those of their unborn children, are at stake.",
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                        "@type": "Quotation",
                        "text": "We must stop planning, plotting and scheming, and let Infinite Intelligence solve the problem in its own way.",
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                        "@type": "Quotation",
                        "text": "Are you really questioning the wisdom of central planning? Because the happy citizens of Cuba and North Korea beg to differ.",
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                        "@type": "Quotation",
                        "text": "I hope that none of the countries in the Middle East are planning anything but the peaceful utilization of nuclear energy.",
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                        "@type": "Quotation",
                        "text": "In preparing for battle I have always found that plans are useless, but planning is indispensable.",
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                        "@type": "Quotation",
                        "text": "I'm only 49 years old. I'm still in the middle of this whole thing. I don't feel like it's finished at all. I'm still planning to write better songs.",
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                        "text": "I'm worried about John Kerry, he's so confident now that he's already planning his White House sex scandal.",
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                        "text": "Obviously it's my job, a coach's job to start giving the players a platform and start preparing, start planning.",
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                        "text": "When schemes are laid in advance, it is surprising how often the circumstances will fit in with them.",
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                        "text": "The reality about transportation is that it's future-oriented. If we're planning for what we have, we're behind the curve.",
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