---
title: "12 Ought Quotes By William James"
description: "12 Ought quotes by William James. Plus more from William James and more Ought sayings from other authors."
image: "https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png"
---

> [Compared to what we ought to be, we are half awake.](https://sms4smile.com/quotes/william-james/compared-to-what-we-ought-to-be-we-are-half-awake/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png)

> [Psychology ought certainly to give the teacher radical help.](https://sms4smile.com/quotes/william-james/psychology-ought-certainly-to-give-the-teacher-radical-help/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/0a8/william-james-228_art_psychology-ought-certainly-to-give-the-t_3120040.png)

> [No reception without reaction, no impression without correlative expression, -this is the great maxim which the teacher ought never to forget.](https://sms4smile.com/quotes/william-james/no-reception-without-reaction-no-impression-without-correlative/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/2c5/william-james-228_education_no-reception-without-reaction-no-impress_132345.png)

> [Compared with what we ought to be, we are only half awake. Our fires are damped, our drafts are checked. We are…](https://sms4smile.com/quotes/william-james/compared-with-what-we-ought-to-be-we-are-only-half-awake-our-fires/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/07d/william-james-228_awake_compared-with-what-we-ought-to-be-we-are_799869.jpg)

> [In the dim background of our mind we know meanwhile what we ought to be doing: getting up, dressing ourselves, answering the…](https://sms4smile.com/quotes/william-james/in-the-dim-background-of-our-mind-we-know-meanwhile-what-we-ought-to/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/cda/william-james-228_backgrounds_in-the-dim-background-of-our-mind-we-kno_11464.png)

> [Everyone knows that on any given day there are energies slumbering in him which the incitement's of that day do not call…](https://sms4smile.com/quotes/william-james/everyone-knows-that-on-any-given-day-there-are-energies-slumbering-in/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/2f8/william-james-228_awake_everyone-knows-that-on-any-given-day-the_697053.jpg)

> [In this real world of sweat and dirt, it seems to me that when a view of things is 'noble,' that ought…](https://sms4smile.com/quotes/william-james/in-this-real-world-of-sweat-and-dirt-it-seems-to-me-that-when-a-view/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/ba5/william-james-228_darkness_in-this-real-world-of-sweat-and-dirt-it_1355444.jpg)

> [Habit is the enormous flywheel of society, its most precious conservative agent. There is no more miserable human being than one in…](https://sms4smile.com/quotes/william-james/habit-is-the-enormous-flywheel-of-society-its-most-precious/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/11f/william-james-228_agents_habit-is-the-enormous-flywheel-of-societ_754894.png)

> [Most of us can learn to live in perfect comfort on higher levels of power. Everyone knows that on any given day…](https://sms4smile.com/quotes/william-james/most-of-us-can-learn-to-live-in-perfect-comfort-on-higher-levels-of/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/37f/william-james-228_achievement_most-of-us-can-learn-to-live-in-perfect_2459045.png)

> [It is true that so far as wealth gives time for ideal ends and exercise to ideal energies, wealth is better than…](https://sms4smile.com/quotes/william-james/it-is-true-that-so-far-as-wealth-gives-time-for-ideal-ends-and/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/069/william-james-228_be-a-slave_it-is-true-that-so-far-as-wealth-gives-t_3027804.jpg)

> [The attitude of unhappiness is not only painful, it is mean and ugly. What can be more base and unworthy than the…](https://sms4smile.com/quotes/william-james/the-attitude-of-unhappiness-is-not-only-painful-it-is-mean-and-ugly-2/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/777/william-james-228_attitude_the-attitude-of-unhappiness-is-not-only_2311815.png)

> [We are all potentially such sick men. The sanest and best of us are of one clay with lunatics and prison-inmates. And…](https://sms4smile.com/quotes/william-james/we-are-all-potentially-such-sick-men-the-sanest-and-best-of-us-are-of/)

[William James](https://sms4smile.com/quotes/author/william-james/)

[Image](https://sms4smile.com/quotes/i/b70/william-james-228_alas_we-are-all-potentially-such-sick-men-the_10681.jpg)

## Other authors on Ought

## More by William James

> [Effort is the one strictly undervalued and original contribution we make to this world.](https://sms4smile.com/quotes/william-james/effort-is-the-one-strictly-undervalued-and-original-contribution-we/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [We are all potentially such sick men. The sanest and best of us are of one clay with lunatics and prison-inmates. And whenever we…](https://sms4smile.com/quotes/william-james/we-are-all-potentially-such-sick-men-the-sanest-and-best-of-us-are-of/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [In the dim background of our mind we know meanwhile what we ought to be doing: getting up, dressing ourselves, answering the person who…](https://sms4smile.com/quotes/william-james/in-the-dim-background-of-our-mind-we-know-meanwhile-what-we-ought-to/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [“Our minds thus grow in spots; and like grease-spots, the spots spread. But we let them spread as little as possible: we keep unaltered…](https://sms4smile.com/quotes/william-james/our-minds-thus-grow-in-spots-and-like-grease-spots-the-spots-spread/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [Circumstance does not make me, it reveals me.](https://sms4smile.com/quotes/william-james/circumstance-does-not-make-me-it-reveals-me/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> ['Facts' are the bounds of human knowledge, set for it, not by it.](https://sms4smile.com/quotes/william-james/facts-are-the-bounds-of-human-knowledge-set-for-it-not-by-it/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [Woe to him whose beliefs play fast and loose with the order which realities follow in his experience; they will lead him nowhere or…](https://sms4smile.com/quotes/william-james/woe-to-him-whose-beliefs-play-fast-and-loose-with-the-order-which/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [We never fully grasp the import of any true statement until we have a clear notion of what the opposite untrue statement would be.](https://sms4smile.com/quotes/william-james/we-never-fully-grasp-the-import-of-any-true-statement-until-we-have-a/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [It is your friends who make your world.](https://sms4smile.com/quotes/william-james/it-is-your-friends-who-make-your-world/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [Human beings can alter their lives by altering their attitudes of mind.](https://sms4smile.com/quotes/william-james/human-beings-can-alter-their-lives-by-altering-their-attitudes-of-mind/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [Most people, probably, are in doubt about certain matters ascribed to their past. They may have seen them, may have said them, done them,…](https://sms4smile.com/quotes/william-james/most-people-probably-are-in-doubt-about-certain-matters-ascribed-to/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [“How soon, indeed, are human things forgotten! As we meet here this morning, the Southern sun is shining on their place of burial, and…](https://sms4smile.com/quotes/william-james/how-soon-indeed-are-human-things-forgotten-as-we-meet-here-this/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [There can be no difference anywhere that does not make a difference somewhere.](https://sms4smile.com/quotes/william-james/there-can-be-no-difference-anywhere-that-does-not-make-a-difference/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [It is wrong always, everywhere, and for everyone, to believe anything upon insufficient evidence.](https://sms4smile.com/quotes/william-james/it-is-wrong-always-everywhere-and-for-everyone-to-believe-anything/)

[William James](https://sms4smile.com/quotes/author/william-james/)

> [The pragmatist turns away from abstraction and insufficiency, from verbal solutions, from bad a priori reasons, from fixed principles, closed systems, and pretended absolutes…](https://sms4smile.com/quotes/william-james/the-pragmatist-turns-away-from-abstraction-and-insufficiency-from/)

[William James](https://sms4smile.com/quotes/author/william-james/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "ItemList",
            "@id": "https://sms4smile.com/quotes/about/ought/william-james/#itemlist",
            "name": "12 Ought Quotes By William James",
            "numberOfItems": 12,
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "item": {
                        "@type": "Quotation",
                        "text": "Compared to what we ought to be, we are half awake.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/compared-to-what-we-ought-to-be-we-are-half-awake/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png",
                            "url": "https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Compared to what we ought to be, we are half awake.” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "item": {
                        "@type": "Quotation",
                        "text": "Psychology ought certainly to give the teacher radical help.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/psychology-ought-certainly-to-give-the-teacher-radical-help/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/0a8/william-james-228_art_psychology-ought-certainly-to-give-the-t_3120040.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/0a8/william-james-228_art_psychology-ought-certainly-to-give-the-t_3120040.png",
                            "url": "https://sms4smile.com/quotes/i/0a8/william-james-228_art_psychology-ought-certainly-to-give-the-t_3120040.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Psychology ought certainly to give the teacher radical help.” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "item": {
                        "@type": "Quotation",
                        "text": "No reception without reaction, no impression without correlative expression, -this is the great maxim which the teacher ought never to forget.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/no-reception-without-reaction-no-impression-without-correlative/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/2c5/william-james-228_education_no-reception-without-reaction-no-impress_132345.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/2c5/william-james-228_education_no-reception-without-reaction-no-impress_132345.png",
                            "url": "https://sms4smile.com/quotes/i/2c5/william-james-228_education_no-reception-without-reaction-no-impress_132345.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“No reception without reaction, no impression without correlative expression, -this is the great maxim which…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "item": {
                        "@type": "Quotation",
                        "text": "Compared with what we ought to be, we are only half awake. Our fires are damped, our drafts are checked. We are making use of only a small part of our possible mental and physical resources.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/compared-with-what-we-ought-to-be-we-are-only-half-awake-our-fires/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/07d/william-james-228_awake_compared-with-what-we-ought-to-be-we-are_799869.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/07d/william-james-228_awake_compared-with-what-we-ought-to-be-we-are_799869.jpg",
                            "url": "https://sms4smile.com/quotes/i/07d/william-james-228_awake_compared-with-what-we-ought-to-be-we-are_799869.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Compared with what we ought to be, we are only half awake. Our fires are damped, our drafts are checked. We…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 5,
                    "item": {
                        "@type": "Quotation",
                        "text": "In the dim background of our mind we know meanwhile what we ought to be doing: getting up, dressing ourselves, answering the person who has spoken to us, trying to make the next step in our reasoning. But somehow we cannot start.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/in-the-dim-background-of-our-mind-we-know-meanwhile-what-we-ought-to/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/cda/william-james-228_backgrounds_in-the-dim-background-of-our-mind-we-kno_11464.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/cda/william-james-228_backgrounds_in-the-dim-background-of-our-mind-we-kno_11464.png",
                            "url": "https://sms4smile.com/quotes/i/cda/william-james-228_backgrounds_in-the-dim-background-of-our-mind-we-kno_11464.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“In the dim background of our mind we know meanwhile what we ought to be doing: getting up, dressing…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 6,
                    "item": {
                        "@type": "Quotation",
                        "text": "Everyone knows that on any given day there are energies slumbering in him which the incitement's of that day do not call forth. Compared with what we ought to be, we are only half awake. The human individual usually lives far within his limits.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/everyone-knows-that-on-any-given-day-there-are-energies-slumbering-in/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/2f8/william-james-228_awake_everyone-knows-that-on-any-given-day-the_697053.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/2f8/william-james-228_awake_everyone-knows-that-on-any-given-day-the_697053.jpg",
                            "url": "https://sms4smile.com/quotes/i/2f8/william-james-228_awake_everyone-knows-that-on-any-given-day-the_697053.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Everyone knows that on any given day there are energies slumbering in him which the incitement's of that day…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 7,
                    "item": {
                        "@type": "Quotation",
                        "text": "In this real world of sweat and dirt, it seems to me that when a view of things is 'noble,' that ought to count as presumption against its truth, and as a philosophic disqualification. The prince of darkness may be a gentleman, as we are told he is, but whatever the God of earth and heaven is, he can surely be no gentleman.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/in-this-real-world-of-sweat-and-dirt-it-seems-to-me-that-when-a-view/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/ba5/william-james-228_darkness_in-this-real-world-of-sweat-and-dirt-it_1355444.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/ba5/william-james-228_darkness_in-this-real-world-of-sweat-and-dirt-it_1355444.jpg",
                            "url": "https://sms4smile.com/quotes/i/ba5/william-james-228_darkness_in-this-real-world-of-sweat-and-dirt-it_1355444.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“In this real world of sweat and dirt, it seems to me that when a view of things is 'noble,' that ought to…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 8,
                    "item": {
                        "@type": "Quotation",
                        "text": "Habit is the enormous flywheel of society, its most precious conservative agent. There is no more miserable human being than one in whom nothing is habitual but indecision. Full half the time of such a man goes to the deciding, or regretting, of matters which ought to be so ingrained in him as practically not to exist for his consciousness at all.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/habit-is-the-enormous-flywheel-of-society-its-most-precious/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/11f/william-james-228_agents_habit-is-the-enormous-flywheel-of-societ_754894.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/11f/william-james-228_agents_habit-is-the-enormous-flywheel-of-societ_754894.png",
                            "url": "https://sms4smile.com/quotes/i/11f/william-james-228_agents_habit-is-the-enormous-flywheel-of-societ_754894.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Habit is the enormous flywheel of society, its most precious conservative agent. There is no more miserable…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 9,
                    "item": {
                        "@type": "Quotation",
                        "text": "Most of us can learn to live in perfect comfort on higher levels of power. Everyone knows that on any given day there are energies slumbering in him which the incitements of that day do not call forth. Compared with what we ought to be, we are only half awake. It is evident that our organism has stored-up reserves of energy that are ordinarily not called upon - deeper and deeper strata of explosible material, ready for use by anyone who probes so deep. The human individual usually lives far within his limits.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/most-of-us-can-learn-to-live-in-perfect-comfort-on-higher-levels-of/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/37f/william-james-228_achievement_most-of-us-can-learn-to-live-in-perfect_2459045.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/37f/william-james-228_achievement_most-of-us-can-learn-to-live-in-perfect_2459045.png",
                            "url": "https://sms4smile.com/quotes/i/37f/william-james-228_achievement_most-of-us-can-learn-to-live-in-perfect_2459045.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“Most of us can learn to live in perfect comfort on higher levels of power. Everyone knows that on any given…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 10,
                    "item": {
                        "@type": "Quotation",
                        "text": "It is true that so far as wealth gives time for ideal ends and exercise to ideal energies, wealth is better than poverty and ought to be chosen. But wealth does this in only a portion of the actual cases. Elsewhere the desire to gain wealth and the fear to lose it are our chief breeders of cowardice and propagators of corruption. There must be thousands of conjunctures in which a wealth-bound man must be a slave, whilst a man for whom poverty has no terrors becomes a freeman.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/it-is-true-that-so-far-as-wealth-gives-time-for-ideal-ends-and/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/069/william-james-228_be-a-slave_it-is-true-that-so-far-as-wealth-gives-t_3027804.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/069/william-james-228_be-a-slave_it-is-true-that-so-far-as-wealth-gives-t_3027804.jpg",
                            "url": "https://sms4smile.com/quotes/i/069/william-james-228_be-a-slave_it-is-true-that-so-far-as-wealth-gives-t_3027804.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“It is true that so far as wealth gives time for ideal ends and exercise to ideal energies, wealth is better…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 11,
                    "item": {
                        "@type": "Quotation",
                        "text": "The attitude of unhappiness is not only painful, it is mean and ugly. What can be more base and unworthy than the pining, puling, mumping mood, no matter by what outward ills it may have been engendered? What is more injurious to others? What less helpful as a way out of the difficulty? It but fastens and perpetuates the trouble which occasioned it, and increases the total evil of the situation. At all costs, then, we ought to reduce the sway of that mood; we ought to scout it in ourselves and others, and never show it tolerance.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/the-attitude-of-unhappiness-is-not-only-painful-it-is-mean-and-ugly-2/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/777/william-james-228_attitude_the-attitude-of-unhappiness-is-not-only_2311815.png",
                            "contentUrl": "https://sms4smile.com/quotes/i/777/william-james-228_attitude_the-attitude-of-unhappiness-is-not-only_2311815.png",
                            "url": "https://sms4smile.com/quotes/i/777/william-james-228_attitude_the-attitude-of-unhappiness-is-not-only_2311815.png",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“The attitude of unhappiness is not only painful, it is mean and ugly. What can be more base and unworthy…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                },
                {
                    "@type": "ListItem",
                    "position": 12,
                    "item": {
                        "@type": "Quotation",
                        "text": "We are all potentially such sick men. The sanest and best of us are of one clay with lunatics and prison-inmates. And whenever we feel this, such a sense of the vanity of our voluntary career comes over us, that all our morality appears but as a plaster hiding a sore it can never cure, and all our well-doing as the hollowest substitute for that well-being that our lives ought to be grounded in, but alas! are not.",
                        "creator": {
                            "@type": "Person",
                            "name": "William James"
                        },
                        "url": "https://sms4smile.com/quotes/william-james/we-are-all-potentially-such-sick-men-the-sanest-and-best-of-us-are-of/",
                        "image": {
                            "@type": "ImageObject",
                            "@id": "https://sms4smile.com/quotes/i/b70/william-james-228_alas_we-are-all-potentially-such-sick-men-the_10681.jpg",
                            "contentUrl": "https://sms4smile.com/quotes/i/b70/william-james-228_alas_we-are-all-potentially-such-sick-men-the_10681.jpg",
                            "url": "https://sms4smile.com/quotes/i/b70/william-james-228_alas_we-are-all-potentially-such-sick-men-the_10681.jpg",
                            "width": 1080,
                            "height": 1080,
                            "caption": "“We are all potentially such sick men. The sanest and best of us are of one clay with lunatics and…” — William James",
                            "creditText": "SMS4Smile Quotes",
                            "creator": {
                                "@id": "https://sms4smile.com/quotes/#organization"
                            }
                        }
                    }
                }
            ]
        },
        {
            "@type": "CollectionPage",
            "@id": "https://sms4smile.com/quotes/about/ought/william-james/#webpage",
            "url": "https://sms4smile.com/quotes/about/ought/william-james/",
            "name": "Ought Quotes by William James",
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "mainEntity": {
                "@id": "https://sms4smile.com/quotes/about/ought/william-james/#itemlist"
            },
            "primaryImageOfPage": {
                "@id": "https://sms4smile.com/quotes/i/524/william-james-228_awake_compared-to-what-we-ought-to-be-we-are-h_729455.png"
            },
            "description": "12 Ought quotes by William James. Plus more from William James and more Ought sayings from other authors.",
            "breadcrumb": {
                "@id": "https://sms4smile.com/quotes/about/ought/william-james/#breadcrumb"
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://sms4smile.com/quotes/about/ought/william-james/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Topics",
                    "item": "https://sms4smile.com/quotes/categories/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Ought",
                    "item": "https://sms4smile.com/quotes/about/ought/"
                },
                {
                    "@type": "ListItem",
                    "position": 5,
                    "name": "William James",
                    "item": "https://sms4smile.com/quotes/about/ought/william-james/"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
