---
title: "2 Messages Better Quotes by 2 authors"
description: "Browse 2 Messages Better quotes by 2 authors. Discover the best Messages Better sayings and thoughts."
image: "https://sms4smile.com/quotes/i/8cd/ben-yagoda-50137_ability_thomas-gordon-founder-of-p-e-t-parent-ef_1405557.jpg"
---

> [Thomas Gordon, founder of P.E.T. (Parent Effectiveness Training), observed that when children are behaving in a way that interferes with your ability to meet your needs, shouting direct orders to them doesn't work very well. So, he advised sending I…](https://sms4smile.com/quotes/ben-yagoda/thomas-gordon-founder-of-p-e-t-parent-effectiveness-training-observed/)

[Ben Yagoda](https://sms4smile.com/quotes/author/ben-yagoda/)

[Image](https://sms4smile.com/quotes/i/8cd/ben-yagoda-50137_ability_thomas-gordon-founder-of-p-e-t-parent-ef_1405557.jpg)

> [I know that shorter messages are better in terms of reply rate. The optimal length is something like 50 characters. Characters, not words.](https://sms4smile.com/quotes/christian-rudder/i-know-that-shorter-messages-are-better-in-terms-of-reply-rate-the/)

[Christian Rudder](https://sms4smile.com/quotes/author/christian-rudder/)

[Image](https://sms4smile.com/quotes/i/11a/christian-rudder-24686_character_i-know-that-shorter-messages-are-better_1525151.jpg)

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