---
title: "1 Investment Strategy Quotes By John Kay"
description: "1 Investment Strategy quotes by John Kay. Plus more from John Kay and more Investment Strategy sayings from other authors."
image: "https://sms4smile.com/quotes/i/04f/john-kay-54748_conventional-wisdom_there-is-probably-no-worse-investment-st_2121014.jpg"
---

> [“There is probably no worse investment strategy than following the conventional wisdom with a time-lag, and that is precisely what many small investors do - often with the encouragement of their advisers.”](https://sms4smile.com/quotes/john-kay/there-is-probably-no-worse-investment-strategy-than-following-the/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

[Image](https://sms4smile.com/quotes/i/04f/john-kay-54748_conventional-wisdom_there-is-probably-no-worse-investment-st_2121014.jpg)

## More by John Kay

> [“What was true was what was believed, and what was believed was true. And when the bubbles burst, what had once been believed and…](https://sms4smile.com/quotes/john-kay/what-was-true-was-what-was-believed-and-what-was-believed-was-true/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

> [“Three simple rules - pay less, diversify more and be contrarian - will serve almost everyone well.”](https://sms4smile.com/quotes/john-kay/three-simple-rules-pay-less-diversify-more-and-be-contrarian-will/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

> [“There is probably no worse investment strategy than following the conventional wisdom with a time-lag, and that is precisely what many small investors do…](https://sms4smile.com/quotes/john-kay/there-is-probably-no-worse-investment-strategy-than-following-the/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

> [“Value investing was once the purchase of tangible assets at levels below their market value. Value investing today is buying sustainable competitive advantages at…](https://sms4smile.com/quotes/john-kay/value-investing-was-once-the-purchase-of-tangible-assets-at-levels/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

> [“An asset is worth what someone is willing to pay for it; and the value of an asset is the cash it will generate…](https://sms4smile.com/quotes/john-kay/an-asset-is-worth-what-someone-is-willing-to-pay-for-it-and-the-value/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

> [“To win the lottery once may be evidence of luck or skill; to win it repeatedly is evidence of skill.”](https://sms4smile.com/quotes/john-kay/to-win-the-lottery-once-may-be-evidence-of-luck-or-skill-to-win-it/)

[John Kay](https://sms4smile.com/quotes/author/john-kay/)

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