---
title: "1 Improve Ranking Quotes By Matt Cutts"
description: "1 Improve Ranking quotes by Matt Cutts. Plus more from Matt Cutts and more Improve Ranking sayings from other authors."
image: "https://sms4smile.com/quotes/i/003/matt-cutts-33714_algorithms_we-want-people-doing-white-hat-search-en_1640665.png"
---

> [We want people doing white hat search engine optimization (or even no search engine optimization at all) to be free to focus on creating amazing, compelling web sites. As always, we’ll keep our ears open for feedback on ways to…](https://sms4smile.com/quotes/matt-cutts/we-want-people-doing-white-hat-search-engine-optimization-or-even-no/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

[Image](https://sms4smile.com/quotes/i/003/matt-cutts-33714_algorithms_we-want-people-doing-white-hat-search-en_1640665.png)

## More by Matt Cutts

> [Thirty days is just about the right amount of time to add a new habit or subtract a habit - like watching the news…](https://sms4smile.com/quotes/matt-cutts/thirty-days-is-just-about-the-right-amount-of-time-to-add-a-new-habit/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [I'm a bit of a connoisseur of Google criticism.](https://sms4smile.com/quotes/matt-cutts/i-m-a-bit-of-a-connoisseur-of-google-criticism/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Mobile is important, and coming faster than most people in this room realize.](https://sms4smile.com/quotes/matt-cutts/mobile-is-important-and-coming-faster-than-most-people-in-this-room/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Everybody thinks their website is above average.](https://sms4smile.com/quotes/matt-cutts/everybody-thinks-their-website-is-above-average/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [We want people doing white hat search engine optimization (or even no search engine optimization at all) to be free to focus on creating…](https://sms4smile.com/quotes/matt-cutts/we-want-people-doing-white-hat-search-engine-optimization-or-even-no/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [SEO is not synonymous to JUNK E-MAIL.](https://sms4smile.com/quotes/matt-cutts/seo-is-not-synonymous-to-junk-e-mail/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Google (and pretty much every other major search engine) uses hyperlinks to help determine reputation. Links are usually editorial votes given by choice, and…](https://sms4smile.com/quotes/matt-cutts/google-and-pretty-much-every-other-major-search-engine-uses/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [If you have an outstanding product, world class content, or something else that sets you apart, then you can step back and start thinking…](https://sms4smile.com/quotes/matt-cutts/if-you-have-an-outstanding-product-world-class-content-or-something/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Make your links from blog comments genuine.](https://sms4smile.com/quotes/matt-cutts/make-your-links-from-blog-comments-genuine/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [The objective is not to "make your links appear natural"; the objective is that your links are natural.](https://sms4smile.com/quotes/matt-cutts/the-objective-is-not-to-make-your-links-appear-natural-the-objective/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Guest blogging is probably the sort of thing that you should be thinking about doing in moderation.](https://sms4smile.com/quotes/matt-cutts/guest-blogging-is-probably-the-sort-of-thing-that-you-should-be/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [Think about what a user is going to type.](https://sms4smile.com/quotes/matt-cutts/think-about-what-a-user-is-going-to-type/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [When you've got 5 minutes to fill, Twitter is a great way to fill 35 minutes.](https://sms4smile.com/quotes/matt-cutts/when-you-ve-got-5-minutes-to-fill-twitter-is-a-great-way-to-fill-35/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

> [In principle, there’s nothing wrong with the concept of an infographic. What concerns me is the types of things that people are doing with…](https://sms4smile.com/quotes/matt-cutts/in-principle-there-s-nothing-wrong-with-the-concept-of-an-infographic/)

[Matt Cutts](https://sms4smile.com/quotes/author/matt-cutts/)

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