--- title: "11 Ifs Quotes By Steve Ballmer" description: "11 Ifs quotes by Steve Ballmer. Plus more from Steve Ballmer and more Ifs sayings from other authors." image: "https://sms4smile.com/quotes/i/752/steve-ballmer-3273_business_in-terms-of-the-public-positioning-of-th_1451879.jpg" --- > [ In terms of the public positioning of the company, Satya's \[Nadella\] done a very good job. He sort of pivoted in a… ](https://sms4smile.com/quotes/steve-ballmer/in-terms-of-the-public-positioning-of-the-company-satya-s-nadella/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/752/steve-ballmer-3273_business_in-terms-of-the-public-positioning-of-th_1451879.jpg) > [In many ways I think the company's doing quite a good job. If you look at the transition to Office 365 we…](https://sms4smile.com/quotes/steve-ballmer/in-many-ways-i-think-the-company-s-doing-quite-a-good-job-if-you-look/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/4ec/steve-ballmer-3273_business_in-many-ways-i-think-the-company-s-doing_203131.png) > [ \[Apple and RIM\] are probably restricted, in some sense, to a certain maximum. ... If you want to reach more people than… ](https://sms4smile.com/quotes/steve-ballmer/apple-and-rim-are-probably-restricted-in-some-sense-to-a-certain/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/a34/steve-ballmer-3273_apple_apple-and-rim-are-probably-restricted-in_174230.png) > [If the CEO doesn’t see the playing field, nobody else can. The team may need to see it too, but the CEO…](https://sms4smile.com/quotes/steve-ballmer/if-the-ceo-doesn-t-see-the-playing-field-nobody-else-can-the-team-may/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/85c/steve-ballmer-3273_able_if-the-ceo-doesn-t-see-the-playing-field_668564.png) > [Any idea that turns out to be truly great can be harvested for tens of years. On the other hand, if you…](https://sms4smile.com/quotes/steve-ballmer/any-idea-that-turns-out-to-be-truly-great-can-be-harvested-for-tens/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/ce5/steve-ballmer-3273_bets_any-idea-that-turns-out-to-be-truly-grea_1621454.png) > [If you look at companies with upside potential, Twitter's right there. They've established a brand in a world where it's extremely difficult…](https://sms4smile.com/quotes/steve-ballmer/if-you-look-at-companies-with-upside-potential-twitter-s-right-there/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/cfa/steve-ballmer-3273_brands_if-you-look-at-companies-with-upside-pot_937409.png) > [ We'll get a chance to go through this \[Apple versus Microsoft debate\] again in phones and music players. There's no chance that… ](https://sms4smile.com/quotes/steve-ballmer/we-ll-get-a-chance-to-go-through-this-apple-versus-microsoft-debate/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/d92/steve-ballmer-3273_apple_we-ll-get-a-chance-to-go-through-this-ap_1693500.png) > [ The company \[Microsoft\] really has to chart a direction in mobile devices. Because if you're going to be mobile-first, cloud-first you really… ](https://sms4smile.com/quotes/steve-ballmer/the-company-microsoft-really-has-to-chart-a-direction-in-mobile/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/6c7/steve-ballmer-3273_boards_the-company-microsoft-really-has-to-char_2087634.png) > [I don't have a lot of experience running basketball teams.I'm just trying to get smart enough even to understand everything going on.…](https://sms4smile.com/quotes/steve-ballmer/i-don-t-have-a-lot-of-experience-running-basketball-teams-i-m-just/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/c3b/steve-ballmer-3273_basketball_i-don-t-have-a-lot-of-experience-running_1889064.jpg) > ["There's no CEO for the government." But if you were CEO for a day at the government, would you have tools and…](https://sms4smile.com/quotes/steve-ballmer/there-s-no-ceo-for-the-government-but-if-you-were-ceo-for-a-day-at/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/2ef/steve-ballmer-3273_and-off_there-s-no-ceo-for-the-government-but-if_1273297.png) > [The one thing that I think separates Microsoft from a lot of other people is we make bold bets. We're persistent about…](https://sms4smile.com/quotes/steve-ballmer/the-one-thing-that-i-think-separates-microsoft-from-a-lot-of-other/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) [Image](https://sms4smile.com/quotes/i/09d/steve-ballmer-3273_bets_the-one-thing-that-i-think-separates-mic_335525.jpg) ## Other authors on Ifs ## More by Steve Ballmer > [I think PCs are going to continue to shift in form factor. The real question is: What's a PC?](https://sms4smile.com/quotes/steve-ballmer/i-think-pcs-are-going-to-continue-to-shift-in-form-factor-the-real/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [There's a lot of Google fascination out there and we share it, and we're going to compete, we're going to compete very, very hard.](https://sms4smile.com/quotes/steve-ballmer/there-s-a-lot-of-google-fascination-out-there-and-we-share-it-and-we/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [I’d like to own Microsoft shares until I either give something to charity or I die.](https://sms4smile.com/quotes/steve-ballmer/i-d-like-to-own-microsoft-shares-until-i-either-give-something-to/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [Every NBA arena has six cameras in the ceiling. The question is what does the software do with video feeds? How to surface that…](https://sms4smile.com/quotes/steve-ballmer/every-nba-arena-has-six-cameras-in-the-ceiling-the-question-is-what/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [I think there are lots of opportunities to improve the product. When you read the press, people say, "Oh, the product needs improvement." I…](https://sms4smile.com/quotes/steve-ballmer/i-think-there-are-lots-of-opportunities-to-improve-the-product-when/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [The way I do things I usually always prefer to have a very clear strategy and be very focused. At the same time to…](https://sms4smile.com/quotes/steve-ballmer/the-way-i-do-things-i-usually-always-prefer-to-have-a-very-clear/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [Accessible design is good design.](https://sms4smile.com/quotes/steve-ballmer/accessible-design-is-good-design/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [At Microsoft I had many years of experience and history and seeing connections. With my direct reports, the job at Microsoft was to delegate…](https://sms4smile.com/quotes/steve-ballmer/at-microsoft-i-had-many-years-of-experience-and-history-and-seeing/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [ \[Apple and RIM\] are probably restricted, in some sense, to a certain maximum. ... If you want to reach more people than that, you… ](https://sms4smile.com/quotes/steve-ballmer/apple-and-rim-are-probably-restricted-in-some-sense-to-a-certain/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [This is all about having great leaders who can drive agile innovation and agile decision-making.](https://sms4smile.com/quotes/steve-ballmer/this-is-all-about-having-great-leaders-who-can-drive-agile-innovation/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [I think the biggest mistake most people make when they pick their first job is they don't worry enough about whether they'll love the…](https://sms4smile.com/quotes/steve-ballmer/i-think-the-biggest-mistake-most-people-make-when-they-pick-their/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [ I don't think there is one size that fits all \[\] I've been to too many meetings with journalists who spent the first 10… ](https://sms4smile.com/quotes/steve-ballmer/i-don-t-think-there-is-one-size-that-fits-all-i-ve-been-to-too-many/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [In many ways I think the company's doing quite a good job. If you look at the transition to Office 365 we started when…](https://sms4smile.com/quotes/steve-ballmer/in-many-ways-i-think-the-company-s-doing-quite-a-good-job-if-you-look/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [The lifeblood of our business is that R&D spend. There's nothing that flows through a pipe or down a wire or anything else. We…](https://sms4smile.com/quotes/steve-ballmer/the-lifeblood-of-our-business-is-that-r-d-spend-there-s-nothing-that/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) > [Certainly, we continue to bring in new people. We'll hire, net new, over 4,000 people this year, and attract great people into the company.…](https://sms4smile.com/quotes/steve-ballmer/certainly-we-continue-to-bring-in-new-people-we-ll-hire-net-new-over/) [Steve Ballmer](https://sms4smile.com/quotes/author/steve-ballmer/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/ifs/steve-ballmer/#itemlist", "name": "11 Ifs Quotes By Steve Ballmer", "numberOfItems": 11, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "In terms of the public positioning of the company, Satya's [Nadella] done a very good job. 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If you want to reach more people than that, you sort-of have to separate the hardware and the software issue.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/apple-and-rim-are-probably-restricted-in-some-sense-to-a-certain/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/a34/steve-ballmer-3273_apple_apple-and-rim-are-probably-restricted-in_174230.png", "contentUrl": "https://sms4smile.com/quotes/i/a34/steve-ballmer-3273_apple_apple-and-rim-are-probably-restricted-in_174230.png", "url": "https://sms4smile.com/quotes/i/a34/steve-ballmer-3273_apple_apple-and-rim-are-probably-restricted-in_174230.png", "width": 1080, "height": 1080, "caption": "“[Apple and RIM] are probably restricted, in some sense, to a certain maximum. ... 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The team may need to see it too, but the CEO really needs to be able to see the entire competitive space.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/if-the-ceo-doesn-t-see-the-playing-field-nobody-else-can-the-team-may/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/85c/steve-ballmer-3273_able_if-the-ceo-doesn-t-see-the-playing-field_668564.png", "contentUrl": "https://sms4smile.com/quotes/i/85c/steve-ballmer-3273_able_if-the-ceo-doesn-t-see-the-playing-field_668564.png", "url": "https://sms4smile.com/quotes/i/85c/steve-ballmer-3273_able_if-the-ceo-doesn-t-see-the-playing-field_668564.png", "width": 1080, "height": 1080, "caption": "“If the CEO doesn’t see the playing field, nobody else can. 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On the other hand, if you want to continue to be great, you've got to bet on new things, big, bold bets.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/any-idea-that-turns-out-to-be-truly-great-can-be-harvested-for-tens/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/ce5/steve-ballmer-3273_bets_any-idea-that-turns-out-to-be-truly-grea_1621454.png", "contentUrl": "https://sms4smile.com/quotes/i/ce5/steve-ballmer-3273_bets_any-idea-that-turns-out-to-be-truly-grea_1621454.png", "url": "https://sms4smile.com/quotes/i/ce5/steve-ballmer-3273_bets_any-idea-that-turns-out-to-be-truly-grea_1621454.png", "width": 1080, "height": 1080, "caption": "“Any idea that turns out to be truly great can be harvested for tens of years. On the other hand, if you want…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 6, "item": { "@type": "Quotation", "text": "If you look at companies with upside potential, Twitter's right there. They've established a brand in a world where it's extremely difficult to establish a brand. It's a global brand, people recognize it, people want to let you know what their Twitter handles are, etc.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/if-you-look-at-companies-with-upside-potential-twitter-s-right-there/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/cfa/steve-ballmer-3273_brands_if-you-look-at-companies-with-upside-pot_937409.png", "contentUrl": "https://sms4smile.com/quotes/i/cfa/steve-ballmer-3273_brands_if-you-look-at-companies-with-upside-pot_937409.png", "url": "https://sms4smile.com/quotes/i/cfa/steve-ballmer-3273_brands_if-you-look-at-companies-with-upside-pot_937409.png", "width": 1080, "height": 1080, "caption": "“If you look at companies with upside potential, Twitter's right there. They've established a brand in a…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 7, "item": { "@type": "Quotation", "text": "We'll get a chance to go through this [Apple versus Microsoft debate] again in phones and music players. There's no chance that the iPhone is going to get any significant market share. No chance. It's a $500 subsidized item. They may make a lot of money. But if you actually take a look at the 1.3 billion phones that get sold, I'd prefer to have our software in 60% or 70% or 80% of them, than I would to have 2% or 3%, which is what Apple might get.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/we-ll-get-a-chance-to-go-through-this-apple-versus-microsoft-debate/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/d92/steve-ballmer-3273_apple_we-ll-get-a-chance-to-go-through-this-ap_1693500.png", "contentUrl": "https://sms4smile.com/quotes/i/d92/steve-ballmer-3273_apple_we-ll-get-a-chance-to-go-through-this-ap_1693500.png", "url": "https://sms4smile.com/quotes/i/d92/steve-ballmer-3273_apple_we-ll-get-a-chance-to-go-through-this-ap_1693500.png", "width": 1080, "height": 1080, "caption": "“We'll get a chance to go through this [Apple versus Microsoft debate] again in phones and music players…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 8, "item": { "@type": "Quotation", "text": "The company [Microsoft] really has to chart a direction in mobile devices. Because if you're going to be mobile-first, cloud-first you really do need to have a sense of what you're doing in mobile devices. I had put the company on a path. The board as I was leaving took the company on a path by buying Nokia, they kind of went ahead with that after I told them I was going to go. The company, between me and the board, had taken that sort of view. Satya, he's certainly changed that. He needs to have a clear path forward. But I'm sure he'll get there.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/the-company-microsoft-really-has-to-chart-a-direction-in-mobile/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/6c7/steve-ballmer-3273_boards_the-company-microsoft-really-has-to-char_2087634.png", "contentUrl": "https://sms4smile.com/quotes/i/6c7/steve-ballmer-3273_boards_the-company-microsoft-really-has-to-char_2087634.png", "url": "https://sms4smile.com/quotes/i/6c7/steve-ballmer-3273_boards_the-company-microsoft-really-has-to-char_2087634.png", "width": 1080, "height": 1080, "caption": "“The company [Microsoft] really has to chart a direction in mobile devices. Because if you're going to be…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 9, "item": { "@type": "Quotation", "text": "I don't have a lot of experience running basketball teams.I'm just trying to get smart enough even to understand everything going on. As much of a fan as I am, I haven't played the game since ninth-grade. If you told me when I bought the team that there were 12 kinds of pick and rolls, I would've told you I have no frickin' clue about that.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/i-don-t-have-a-lot-of-experience-running-basketball-teams-i-m-just/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/c3b/steve-ballmer-3273_basketball_i-don-t-have-a-lot-of-experience-running_1889064.jpg", "contentUrl": "https://sms4smile.com/quotes/i/c3b/steve-ballmer-3273_basketball_i-don-t-have-a-lot-of-experience-running_1889064.jpg", "url": "https://sms4smile.com/quotes/i/c3b/steve-ballmer-3273_basketball_i-don-t-have-a-lot-of-experience-running_1889064.jpg", "width": 1080, "height": 1080, "caption": "“I don't have a lot of experience running basketball teams.I'm just trying to get smart enough even to…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 10, "item": { "@type": "Quotation", "text": "\"There's no CEO for the government.\" But if you were CEO for a day at the government, would you have tools and reports and wherewithal to look at government the way a business would look at its lines of business, its spending, its revenue? I've actually been working, first by myself and then with a group of people, on then on and off, and now much more on, almost since the I time left Microsoft.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/there-s-no-ceo-for-the-government-but-if-you-were-ceo-for-a-day-at/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/2ef/steve-ballmer-3273_and-off_there-s-no-ceo-for-the-government-but-if_1273297.png", "contentUrl": "https://sms4smile.com/quotes/i/2ef/steve-ballmer-3273_and-off_there-s-no-ceo-for-the-government-but-if_1273297.png", "url": "https://sms4smile.com/quotes/i/2ef/steve-ballmer-3273_and-off_there-s-no-ceo-for-the-government-but-if_1273297.png", "width": 1080, "height": 1080, "caption": "“\"There's no CEO for the government.\" But if you were CEO for a day at the government, would you have tools…” — Steve Ballmer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 11, "item": { "@type": "Quotation", "text": "The one thing that I think separates Microsoft from a lot of other people is we make bold bets. We're persistent about them, but we make them. A lot of people won't make a bold bet. A bold bet doesn't assure you of winning, but if you make no bold bets you can't continue to succeed. Our industry doesn't allow you to rest on your laurels forever. I mean, you can milk any great idea. Any idea that turns out to be truly great can be harvested for tens of years. On the other hand, if you want to continue to be great, you've got to bet on new things, big, bold bets.", "creator": { "@type": "Person", "name": "Steve Ballmer" }, "url": "https://sms4smile.com/quotes/steve-ballmer/the-one-thing-that-i-think-separates-microsoft-from-a-lot-of-other/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/09d/steve-ballmer-3273_bets_the-one-thing-that-i-think-separates-mic_335525.jpg", "contentUrl": "https://sms4smile.com/quotes/i/09d/steve-ballmer-3273_bets_the-one-thing-that-i-think-separates-mic_335525.jpg", "url": "https://sms4smile.com/quotes/i/09d/steve-ballmer-3273_bets_the-one-thing-that-i-think-separates-mic_335525.jpg", "width": 1080, "height": 1080, "caption": "“The one thing that I think separates Microsoft from a lot of other people is we make bold bets. 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