--- title: "1 Guiding Principle Quotes By Robert Spector" description: "1 Guiding Principle quotes by Robert Spector. Plus more from Robert Spector and more Guiding Principle sayings from other authors." image: "https://sms4smile.com/quotes/i/7f6/robert-spector-33295_being-honest_don-t-reinvent-the-wheel-focus-on-winnin_1353419.jpg" --- > [“Don’t reinvent the wheel. Focus on winning one customer at a time. Be honest and sincere. Do what’s right. There’s nothing magical about this.’ That’s been my guiding principle. To make it work, you have to live it every day.…](https://sms4smile.com/quotes/robert-spector/don-t-reinvent-the-wheel-focus-on-winning-one-customer-at-a-time-be/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) [Image](https://sms4smile.com/quotes/i/7f6/robert-spector-33295_being-honest_don-t-reinvent-the-wheel-focus-on-winnin_1353419.jpg) ## More by Robert Spector > [Recognition is powerful, as long as it's authentic and specific. Whatever their level on the inverted pyramid, employees wants to feel needed and valued.](https://sms4smile.com/quotes/robert-spector/recognition-is-powerful-as-long-as-it-s-authentic-and-specific/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Mom & pop stores are not about something small; they are about something big. Ninety percent of all U.S. businesses are family owned or…](https://sms4smile.com/quotes/robert-spector/mom-pop-stores-are-not-about-something-small-they-are-about-something/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“There are three groups of people with respect to empowerment: Those who get it. Those who really want to get it. Those who probably…](https://sms4smile.com/quotes/robert-spector/there-are-three-groups-of-people-with-respect-to-empowerment-those/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [Nordstrom believes that great service begins with showing courtesy to everyone-customers, employees, and vendors.](https://sms4smile.com/quotes/robert-spector/nordstrom-believes-that-great-service-begins-with-showing-courtesy-to/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“These core values include: Creating a customer-first service mentality. Producing an honest and ethical way of doing business. Delivering compelling value. Treating people with…](https://sms4smile.com/quotes/robert-spector/these-core-values-include-creating-a-customer-first-service-mentality/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [A can-do attitude, a positive personality, and a strong work ethic are still the primary ingredients for success at Nordstrom.](https://sms4smile.com/quotes/robert-spector/a-can-do-attitude-a-positive-personality-and-a-strong-work-ethic-are/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“That was a tremendous learning experience,” said McCarthy. “Never judge a book by its cover; open it up. If you treat a kid who…](https://sms4smile.com/quotes/robert-spector/that-was-a-tremendous-learning-experience-said-mccarthy-never-judge-a/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Like all shopkeepers, they are deep-down optimists. They have to be, because every morning they unlock the doors to their stores, turn on the…](https://sms4smile.com/quotes/robert-spector/like-all-shopkeepers-they-are-deep-down-optimists-they-have-to-be/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Nordstrom is looking to hire entrepreneurs—empowered self-starters, who seize opportunities to create and build their own businesses; to be franchisees within the larger Nordstrom…](https://sms4smile.com/quotes/robert-spector/nordstrom-is-looking-to-hire-entrepreneurs-empowered-self-starters/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Our people don’t have one look, one background, one culture,” says Erik. “The common thread is they are themselves. They are genuine.”](https://sms4smile.com/quotes/robert-spector/our-people-don-t-have-one-look-one-background-one-culture-says-erik/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Don’t reinvent the wheel. Focus on winning one customer at a time. Be honest and sincere. Do what’s right. There’s nothing magical about this.’…](https://sms4smile.com/quotes/robert-spector/don-t-reinvent-the-wheel-focus-on-winning-one-customer-at-a-time-be/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [People always ask me, how do you teach core values? The answer is, you don't. The goal is not to get people to share…](https://sms4smile.com/quotes/robert-spector/people-always-ask-me-how-do-you-teach-core-values-the-answer-is-you/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“The Nordstrom corollary to that philosophy is hire the smile, train the skill.”](https://sms4smile.com/quotes/robert-spector/the-nordstrom-corollary-to-that-philosophy-is-hire-the-smile-train/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [“Values define who we are, and if they change we will become something else,” Peter Nordstrom wrote in the employee publication, Loop. He described…](https://sms4smile.com/quotes/robert-spector/values-define-who-we-are-and-if-they-change-we-will-become-something/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) > [It's hard not to fall in love with Seattle on a beautiful summer's day.](https://sms4smile.com/quotes/robert-spector/it-s-hard-not-to-fall-in-love-with-seattle-on-a-beautiful-summer-s-day/) [Robert Spector](https://sms4smile.com/quotes/author/robert-spector/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/guiding-principle/robert-spector/#itemlist", "name": "1 Guiding Principle Quotes By Robert Spector", "numberOfItems": 1, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "“Don’t reinvent the wheel. Focus on winning one customer at a time. Be honest and sincere. Do what’s right. There’s nothing magical about this.’ That’s been my guiding principle. 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