---
title: "58 Fashion Quotes By Giorgio Armani"
description: "Fashion quotes by Giorgio Armani focus on comfort, personal style, and the basics of clothing like the T‑shirt."
image: "https://sms4smile.com/quotes/i/775/giorgio-armani-2730_excellence_the-difference-between-style-and-fashion_2568287.jpg"
---

> [The difference between style and fashion is quality.](https://sms4smile.com/quotes/giorgio-armani/the-difference-between-style-and-fashion-is-quality/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/775/giorgio-armani-2730_excellence_the-difference-between-style-and-fashion_2568287.jpg)

> [Accessories are important and becoming more and more important every day.](https://sms4smile.com/quotes/giorgio-armani/accessories-are-important-and-becoming-more-and-more-important-every-2/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/a57/giorgio-armani-2730_accessories_accessories-are-important-and-becoming-m_3095699.jpg)

> [The difference between Fashion and Style is Quality](https://sms4smile.com/quotes/giorgio-armani/the-difference-between-fashion-and-style-is-quality/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/096/giorgio-armani-2730_differences_the-difference-between-fashion-and-style_2645302.jpg)

> [Elegance is not standing out, but being remembered.](https://sms4smile.com/quotes/giorgio-armani/elegance-is-not-standing-out-but-being-remembered/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/0b8/giorgio-armani-2730_beauty_elegance-is-not-standing-out-but-being-r_817122.jpg)

> [A woman should always dress to be remembered, not simply to be noticed.](https://sms4smile.com/quotes/giorgio-armani/a-woman-should-always-dress-to-be-remembered-not-simply-to-be-noticed/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/436/giorgio-armani-2730_dress_a-woman-should-always-dress-to-be-rememb_2713275.jpg)

> [Modern life requires us to be more and more flexible in our attire.](https://sms4smile.com/quotes/giorgio-armani/modern-life-requires-us-to-be-more-and-more-flexible-in-our-attire/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/111/giorgio-armani-2730_attire_modern-life-requires-us-to-be-more-and-m_2673032.jpg)

> [The essence of style is a simple way of saying something complex.](https://sms4smile.com/quotes/giorgio-armani/the-essence-of-style-is-a-simple-way-of-saying-something-complex/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/b8a/giorgio-armani-2730_essence_the-essence-of-style-is-a-simple-way-of_1461601.jpg)

> [I believe that style is the only real luxury,that is really desirable](https://sms4smile.com/quotes/giorgio-armani/i-believe-that-style-is-the-only-real-luxury-that-is-really-desirable/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f6c/giorgio-armani-2730_believe_i-believe-that-style-is-the-only-real-lu_1747874.jpg)

> [I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence…](https://sms4smile.com/quotes/giorgio-armani/i-believe-that-my-clothes-can-give-people-a-better-image-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/b23/giorgio-armani-2730_believe_i-believe-that-my-clothes-can-give-peopl_1316549.jpg)

> [The goal I seek is to have people refine their style through my clothing without having them become victims of fashion.](https://sms4smile.com/quotes/giorgio-armani/the-goal-i-seek-is-to-have-people-refine-their-style-through-my/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/b2a/giorgio-armani-2730_clothes_the-goal-i-seek-is-to-have-people-refine_450386.jpg)

> [My aesthetic is about simplicity, elegance, and comfort, whether that is interpreted in a man's suit or a track suit.](https://sms4smile.com/quotes/giorgio-armani/my-aesthetic-is-about-simplicity-elegance-and-comfort-whether-that-is/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/952/giorgio-armani-2730_aesthetic_my-aesthetic-is-about-simplicity-eleganc_1350779.jpg)

> [Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm…](https://sms4smile.com/quotes/giorgio-armani/actually-i-am-very-glad-that-people-can-buy-armani-even-if-it-s-a/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/0a2/giorgio-armani-2730_around-the-world_actually-i-am-very-glad-that-people-can_481698.jpg)

> [I've always thought of the T-shirt as the Alpha and Omega of the fashion alphabet, ... The White T.](https://sms4smile.com/quotes/giorgio-armani/i-ve-always-thought-of-the-t-shirt-as-the-alpha-and-omega-of-the/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/e6c/giorgio-armani-2730_alpha-and-omega_i-ve-always-thought-of-the-t-shirt-as-th_90414.jpg)

> [Our wardrobe needs to be more versatile, and, above all, it needs to be comfortable.](https://sms4smile.com/quotes/giorgio-armani/our-wardrobe-needs-to-be-more-versatile-and-above-all-it-needs-to-be/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/adb/giorgio-armani-2730_comfortable_our-wardrobe-needs-to-be-more-versatile_1338459.jpg)

> [My well-known aesthetic sense, which is so obvious and personal, spontaneously spurs me to challenge myself with different disciplines.](https://sms4smile.com/quotes/giorgio-armani/my-well-known-aesthetic-sense-which-is-so-obvious-and-personal/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/851/giorgio-armani-2730_aesthetic_my-well-known-aesthetic-sense-which-is-s_2419413.jpg)

> [Of course sportsmen and women are not only great role models, they are great fashion models too, as they are at the…](https://sms4smile.com/quotes/giorgio-armani/of-course-sportsmen-and-women-are-not-only-great-role-models-they-are/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/673/giorgio-armani-2730_courses_of-course-sportsmen-and-women-are-not-on_2327354.jpg)

> [It is imperative to create luxury products that are also functional. My vision for fashion precludes frivolous, fantasy-only designs. That said, fashion…](https://sms4smile.com/quotes/giorgio-armani/it-is-imperative-to-create-luxury-products-that-are-also-functional/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/1b7/giorgio-armani-2730_design_it-is-imperative-to-create-luxury-produc_1336532.jpg)

> [In the fashion world, you have to make clothes to sell. You have to make clothes for the press. You have to…](https://sms4smile.com/quotes/giorgio-armani/in-the-fashion-world-you-have-to-make-clothes-to-sell-you-have-to/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/2ab/giorgio-armani-2730_art_in-the-fashion-world-you-have-to-make-cl_1084451.jpg)

> [I find that fashion recently has been a little too hasty. Often times, it's put together quickly to catch the attention of…](https://sms4smile.com/quotes/giorgio-armani/i-find-that-fashion-recently-has-been-a-little-too-hasty-often-times/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/0e2/giorgio-armani-2730_attention_i-find-that-fashion-recently-has-been-a_436777.jpg)

> [Working with Cate Blanchett, on and off the screen, has always been a highlight for me. She embodies the perfect combination of…](https://sms4smile.com/quotes/giorgio-armani/working-with-cate-blanchett-on-and-off-the-screen-has-always-been-a/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/ffb/giorgio-armani-2730_actors_working-with-cate-blanchett-on-and-off-t_2349437.jpg)

> [Through fashion I have shown my interpretation of the competitive spirit by dressing sportsmen and women, choosing to work with both those…](https://sms4smile.com/quotes/giorgio-armani/through-fashion-i-have-shown-my-interpretation-of-the-competitive/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/de4/giorgio-armani-2730_achieve_through-fashion-i-have-shown-my-interpre_1313663.jpg)

> [For me, couture is the kingdom of imagination, creativity and experimentation, and this is how I approach it. I do, however, remain…](https://sms4smile.com/quotes/giorgio-armani/for-me-couture-is-the-kingdom-of-imagination-creativity-and/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f21/giorgio-armani-2730_approach_for-me-couture-is-the-kingdom-of-imagina_2019891.jpg)

> [In the beginning, I thought that women needed protection, on a style level, to have the right impact to let them realize…](https://sms4smile.com/quotes/giorgio-armani/in-the-beginning-i-thought-that-women-needed-protection-on-a-style/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/9ae/giorgio-armani-2730_changed_in-the-beginning-i-thought-that-women-ne_2147788.jpg)

> [I don't like women who follow fashion in the sense of becoming victims of it. I like women who have elegance, who…](https://sms4smile.com/quotes/giorgio-armani/i-don-t-like-women-who-follow-fashion-in-the-sense-of-becoming/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/0a2/giorgio-armani-2730_allure_i-don-t-like-women-who-follow-fashion-in_255699.jpg)

> [Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors, I am more…](https://sms4smile.com/quotes/giorgio-armani/clean-lines-have-always-been-important-to-me-both-in-terms-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/441/giorgio-armani-2730_consistency_clean-lines-have-always-been-important-t_91443.jpg)

> [I've used a lot of jersey, but I've also done a lot of complex pattern weaves in these fabrics in solid colors,…](https://sms4smile.com/quotes/giorgio-armani/i-ve-used-a-lot-of-jersey-but-i-ve-also-done-a-lot-of-complex-pattern/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/a3c/giorgio-armani-2730_cocktails_i-ve-used-a-lot-of-jersey-but-i-ve-also_755571.jpg)

> [My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of…](https://sms4smile.com/quotes/giorgio-armani/my-brands-all-are-unique-in-terms-of-their-spirits-but-they-have-the/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f08/giorgio-armani-2730_brands_my-brands-all-are-unique-in-terms-of-the_2627148.jpg)

> [It is a fact that, in the West, we live in a capitalist society, but that does not mean that we cannot…](https://sms4smile.com/quotes/giorgio-armani/it-is-a-fact-that-in-the-west-we-live-in-a-capitalist-society-but/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f7e/giorgio-armani-2730_bits_it-is-a-fact-that-in-the-west-we-live-in_514062.jpg)

> [Retailing has become fiercely competitive. Today there are many large global fashion companies who have opened up mono-brand stores in major cities…](https://sms4smile.com/quotes/giorgio-armani/retailing-has-become-fiercely-competitive-today-there-are-many-large/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/dab/giorgio-armani-2730_around-the-world_retailing-has-become-fiercely-competitiv_1141871.jpg)

> [If people want to change, they will. If they don't want to, it's hard to make them do so. The current interest…](https://sms4smile.com/quotes/giorgio-armani/if-people-want-to-change-they-will-if-they-don-t-want-to-it-s-hard-to/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/14d/giorgio-armani-2730_best-way_if-people-want-to-change-they-will-if-th_3154869.jpg)

> [Today, people no longer go out with a total look or ensemble taken straight from the runway. Customers mix and match between…](https://sms4smile.com/quotes/giorgio-armani/today-people-no-longer-go-out-with-a-total-look-or-ensemble-taken/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/d71/giorgio-armani-2730_choices_today-people-no-longer-go-out-with-a-tot_2624785.jpg)

> [Technical garments for sporting performance will, I believe, simply become more and more fit for purpose and will perform better and better.…](https://sms4smile.com/quotes/giorgio-armani/technical-garments-for-sporting-performance-will-i-believe-simply/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/eeb/giorgio-armani-2730_believe_technical-garments-for-sporting-performa_2404621.jpg)

> [The world is changing and so is fashion.](https://sms4smile.com/quotes/giorgio-armani/the-world-is-changing-and-so-is-fashion/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/c56/giorgio-armani-2730_change_the-world-is-changing-and-so-is-fashion_2891011.jpg)

> [Jeans represent democracy in fashion.](https://sms4smile.com/quotes/giorgio-armani/jeans-represent-democracy-in-fashion/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/05d/giorgio-armani-2730_democracy_jeans-represent-democracy-in-fashion-317_3176696.jpg)

> [Individual style is the correct balance of knowing who you are, what works fro you, and how to develop your own personality](https://sms4smile.com/quotes/giorgio-armani/individual-style-is-the-correct-balance-of-knowing-who-you-are-what/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f14/giorgio-armani-2730_balance_individual-style-is-the-correct-balance_3203556.jpg)

> [It's not a good idea to match your shoes with a bag too stringently. Go for subtle similarity.](https://sms4smile.com/quotes/giorgio-armani/it-s-not-a-good-idea-to-match-your-shoes-with-a-bag-too-stringently/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/5b3/giorgio-armani-2730_bag_it-s-not-a-good-idea-to-match-your-shoes_341834.jpg)

> [Never in my wildest dreams did I entertain the idea that I would become a fashion designer.](https://sms4smile.com/quotes/giorgio-armani/never-in-my-wildest-dreams-did-i-entertain-the-idea-that-i-would/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/524/giorgio-armani-2730_designer_never-in-my-wildest-dreams-did-i-enterta_677969.jpg)

> [My philosophy has always been to help women and men feel comfortable and confident through the clothes they wear.](https://sms4smile.com/quotes/giorgio-armani/my-philosophy-has-always-been-to-help-women-and-men-feel-comfortable/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/5d0/giorgio-armani-2730_clothes_my-philosophy-has-always-been-to-help-wo_54688.jpg)

> [I like to think that I can introduce people to the idea of simplicity and elegance.](https://sms4smile.com/quotes/giorgio-armani/i-like-to-think-that-i-can-introduce-people-to-the-idea-of-simplicity/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/488/giorgio-armani-2730_beauty_i-like-to-think-that-i-can-introduce-peo_624836.jpg)

> [Style is having the courage of one's choices and the courage to say no. It's good taste and culture.](https://sms4smile.com/quotes/giorgio-armani/style-is-having-the-courage-of-one-s-choices-and-the-courage-to-say/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

[Image](https://sms4smile.com/quotes/i/f16/giorgio-armani-2730_choices_style-is-having-the-courage-of-one-s-cho_2263467.jpg)

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## More by Giorgio Armani

> [I've always had a great interest in sports that embody the values of commitment, hard work and teamwork - all values I strongly believe…](https://sms4smile.com/quotes/giorgio-armani/i-ve-always-had-a-great-interest-in-sports-that-embody-the-values-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I get really frustrated when people say that a collection is not very 'Armani.' Iconic status can be like a pair of handcuffs, especially…](https://sms4smile.com/quotes/giorgio-armani/i-get-really-frustrated-when-people-say-that-a-collection-is-not-very/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [My philosophy has always been to help women and men feel comfortable and confident through the clothes they wear.](https://sms4smile.com/quotes/giorgio-armani/my-philosophy-has-always-been-to-help-women-and-men-feel-comfortable/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I've always thought of the T-shirt as the Alpha and Omega of the fashion alphabet, ... The White T.](https://sms4smile.com/quotes/giorgio-armani/i-ve-always-thought-of-the-t-shirt-as-the-alpha-and-omega-of-the/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors, I am more interested in…](https://sms4smile.com/quotes/giorgio-armani/clean-lines-have-always-been-important-to-me-both-in-terms-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [There are so many things to take into account - your ambition, your ego, the press, the consumers. You can never be sure that…](https://sms4smile.com/quotes/giorgio-armani/there-are-so-many-things-to-take-into-account-your-ambition-your-ego/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [Sì is my tribute to modern femininity, an irresistible combination of grace, strength and independent spirit.](https://sms4smile.com/quotes/giorgio-armani/s-is-my-tribute-to-modern-femininity-an-irresistible-combination-of/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I like to think that when an athlete wears Armani, it makes him or her feel confident, and as we all know, confidence is…](https://sms4smile.com/quotes/giorgio-armani/i-like-to-think-that-when-an-athlete-wears-armani-it-makes-him-or-her/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I love things that age well - things that don't date, that stand the test of time and that become living examples of the…](https://sms4smile.com/quotes/giorgio-armani/i-love-things-that-age-well-things-that-don-t-date-that-stand-the/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I don't like women who follow fashion in the sense of becoming victims of it. I like women who have elegance, who have allure,…](https://sms4smile.com/quotes/giorgio-armani/i-don-t-like-women-who-follow-fashion-in-the-sense-of-becoming/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [A well-maintained physique is a great business card. Ideas and intelligence are what matters, but if you have a well-maintained physique, it's better.](https://sms4smile.com/quotes/giorgio-armani/a-well-maintained-physique-is-a-great-business-card-ideas-and/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [My strong sense of discipline has always been with me, and it also gave me the need for deep affection. I have never been…](https://sms4smile.com/quotes/giorgio-armani/my-strong-sense-of-discipline-has-always-been-with-me-and-it-also/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [It's not a good idea to match your shoes with a bag too stringently. Go for subtle similarity.](https://sms4smile.com/quotes/giorgio-armani/it-s-not-a-good-idea-to-match-your-shoes-with-a-bag-too-stringently/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [Anyone who is passionate about what they do will have a better chance of connecting with future generations than those who simply follow transient…](https://sms4smile.com/quotes/giorgio-armani/anyone-who-is-passionate-about-what-they-do-will-have-a-better-chance/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

> [I know that people who have been closely involved with my work for many years are terrified of having to answer to someone else,…](https://sms4smile.com/quotes/giorgio-armani/i-know-that-people-who-have-been-closely-involved-with-my-work-for/)

[Giorgio Armani](https://sms4smile.com/quotes/author/giorgio-armani/)

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                        "text": "Of course sportsmen and women are not only great role models, they are great fashion models too, as they are at the peak of physical perfection.",
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                        "text": "It is imperative to create luxury products that are also functional. My vision for fashion precludes frivolous, fantasy-only designs. That said, fashion does tend to move more quickly than interior design. One doesn't change their couch every season as one does their wardrobe.",
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                        "text": "In the fashion world, you have to make clothes to sell. You have to make clothes for the press. You have to make clothes for yourself. What I mean is, everything is an obligation. But a writer? A pure artist? Maybe he doesn't make one lira - but he does what he wants.",
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                        "text": "I find that fashion recently has been a little too hasty. Often times, it's put together quickly to catch the attention of the media, and I didn't want to do that.",
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                        "@type": "Quotation",
                        "text": "Working with Cate Blanchett, on and off the screen, has always been a highlight for me. She embodies the perfect combination of consummate actor and world-class fashion icon.",
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                        "text": "Through fashion I have shown my interpretation of the competitive spirit by dressing sportsmen and women, choosing to work with both those who are among the world's most renowned athletes and also those who are yet to achieve fame in the arena of sport.",
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                        "@type": "Quotation",
                        "text": "For me, couture is the kingdom of imagination, creativity and experimentation, and this is how I approach it. I do, however, remain pragmatic and realistic.",
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                        "@type": "Quotation",
                        "text": "In the beginning, I thought that women needed protection, on a style level, to have the right impact to let them realize their desire for success. Now, many years later, women no longer need a masculine uniform. Women have changed.",
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                        "@type": "Quotation",
                        "text": "I don't like women who follow fashion in the sense of becoming victims of it. I like women who have elegance, who have allure, who use fashion, rather than the other way around.",
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                        "@type": "Quotation",
                        "text": "Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors, I am more interested in textures and surface treatments than bold color or print - the vein on a wood or the shine on a lacquer, for example. I know immediately when something isn't working - usually it's a question of consistency - and I make instantaneous decisions on how to remedy the situation.",
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                            "caption": "“Clean lines have always been important to me, both in terms of interiors as well as fashion. For interiors…” — Giorgio Armani",
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                        "@type": "Quotation",
                        "text": "I've used a lot of jersey, but I've also done a lot of complex pattern weaves in these fabrics in solid colors, and there are lots of little dresses for cocktail and evening. I've done a series of very important evening dresses as well, just to show that these two ideas can also work well together. Today's woman can wear an important evening dress or a simple pant and top. It's all in the personality of the woman.",
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                        "@type": "Quotation",
                        "text": "My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.",
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                        "@type": "Quotation",
                        "text": "It is a fact that, in the West, we live in a capitalist society, but that does not mean that we cannot be guided by the idea of a social conscience in our work. Yes, fashion design requires consumers to consume, but we can do our bit for society by running our companies in a socially responsible way, and by creating products that promote respect for social and environmental issues. There is also the possibility for power and influence to be a force for change.",
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                        "@type": "Quotation",
                        "text": "Retailing has become fiercely competitive. Today there are many large global fashion companies who have opened up mono-brand stores in major cities around the world. When I first opened my boutique in New York, in 1985, there were almost no other European luxury brands present with their own stores. Now Fifth Avenue is packed with huge stores from major Italian and French labels.",
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                        "@type": "Quotation",
                        "text": "If people want to change, they will. If they don't want to, it's hard to make them do so. The current interest in the environment is a good thing. The best way to make a contribution in fashion is to promote the idea that a fundamental interest in preserving the environment is itself fashionable.",
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                        "text": "Technical garments for sporting performance will, I believe, simply become more and more fit for purpose and will perform better and better. What is perhaps more interesting is how this technology will cross over into the fashion mainstream. We already see this trend in everything from footwear to outerwear.",
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