--- title: "3 Engagement Quotes By Martin Lindstrom" description: "3 Engagement quotes by Martin Lindstrom. Plus more from Martin Lindstrom and more Engagement sayings from other authors." image: "https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png" --- > [In a world where authenticity increasingly is in focus, consumers are seeking more than brands who focuses on revenue - consumers want…](https://sms4smile.com/quotes/martin-lindstrom/in-a-world-where-authenticity-increasingly-is-in-focus-consumers-are/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) [Image](https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png) > [Once such emotional engagement has been created - demand will always follow - yet one could say the "side product of your…](https://sms4smile.com/quotes/martin-lindstrom/once-such-emotional-engagement-has-been-created-demand-will-always/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) [Image](https://sms4smile.com/quotes/i/789/martin-lindstrom-4111_demand_once-such-emotional-engagement-has-been_1458096.png) > [If we define value as emotions - and emotional engagement...i.e. love!](https://sms4smile.com/quotes/martin-lindstrom/if-we-define-value-as-emotions-and-emotional-engagement-i-e-love/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) [Image](https://sms4smile.com/quotes/i/7ba/martin-lindstrom-4111_emotion_if-we-define-value-as-emotions-and-emoti_2118139.png) ## Other authors on Engagement - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b009/author-calvin-niles-32956.jpg) Calvin Niles 8 quotes ](https://sms4smile.com/quotes/about/engagement/calvin-niles/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b022/author-seth-godin-84128.jpg) Seth Godin 7 quotes ](https://sms4smile.com/quotes/about/engagement/seth-godin/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b019/author-oscar-wilde-72846.jpg) Oscar Wilde 6 quotes ](https://sms4smile.com/quotes/about/engagement/oscar-wilde/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b012/author-jane-austen-47065.jpg) Jane Austen 6 quotes ](https://sms4smile.com/quotes/about/engagement/jane-austen/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b001/author-bryant-mcgill-108.jpg) Bryant McGill 6 quotes ](https://sms4smile.com/quotes/about/engagement/bryant-mcgill/) - [Susan C. Young 5 quotes](https://sms4smile.com/quotes/about/engagement/susan-c-young/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b020/author-richard-branson-78442.jpg) Richard Branson 5 quotes ](https://sms4smile.com/quotes/about/engagement/richard-branson/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b005/author-barack-obama-16275.jpg) Barack Obama 5 quotes ](https://sms4smile.com/quotes/about/engagement/barack-obama/) ## More by Martin Lindstrom > [“Americans’ reputation for friendliness is the absence of physicality. In the United States, no one ever touches anyone else and if they do so…](https://sms4smile.com/quotes/martin-lindstrom/americans-reputation-for-friendliness-is-the-absence-of-physicality/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“French and Italian hospitality industries, food service employees take pleasure in being the best at what they do. They may be the finest oyster…](https://sms4smile.com/quotes/martin-lindstrom/french-and-italian-hospitality-industries-food-service-employees-take/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“Most remember Hitchcock as a skilled storyteller, but what few know is that the director shot his movies using two separate scripts. The first,…](https://sms4smile.com/quotes/martin-lindstrom/most-remember-hitchcock-as-a-skilled-storyteller-but-what-few-know-is/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [I did however realize that only 4% of the world's population turns creative when in contact with water and thus we dialed this dimension…](https://sms4smile.com/quotes/martin-lindstrom/i-did-however-realize-that-only-4-of-the-world-s-population-turns/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“If a living place can be likened to a city, the art on the wall, or the lack of art, is the first sign”](https://sms4smile.com/quotes/martin-lindstrom/if-a-living-place-can-be-likened-to-a-city-the-art-on-the-wall-or-the/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [We're all obsessed with our smartphones and thus really don't see anything around us.](https://sms4smile.com/quotes/martin-lindstrom/we-re-all-obsessed-with-our-smartphones-and-thus-really-don-t-see/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“Russia’s biggest downside, for me at least, is its lack of color. Being in Russia is like breathing different oxygen, and I can feel…](https://sms4smile.com/quotes/martin-lindstrom/russia-s-biggest-downside-for-me-at-least-is-its-lack-of-color-being/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Here in particular the idea of contextual communication - i.e. communicating the right message, at the right time to the right audience - seems…](https://sms4smile.com/quotes/martin-lindstrom/here-in-particular-the-idea-of-contextual-communication-i-e/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.](https://sms4smile.com/quotes/martin-lindstrom/a-brand-is-an-emotional-construct-it-helps-you-to-project-an-image-to/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“the Apple logo hangs from an unseen thread in many Apple Stores like a Bethlehem star?”](https://sms4smile.com/quotes/martin-lindstrom/the-apple-logo-hangs-from-an-unseen-thread-in-many-apple-stores-like/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“In some instances, I’ve found that executives don’t even use their own products.”](https://sms4smile.com/quotes/martin-lindstrom/in-some-instances-i-ve-found-that-executives-don-t-even-use-their-own/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“In an analysis of over one billion pieces of emoji data across the globe, across numerous categories, it wasn’t surprising to find that UK…](https://sms4smile.com/quotes/martin-lindstrom/in-an-analysis-of-over-one-billion-pieces-of-emoji-data-across-the/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Visit your local supermarket or retail chain. You'll experience a lot of visual stimulus, but it's unlikely that your other senses will encounter any…](https://sms4smile.com/quotes/martin-lindstrom/visit-your-local-supermarket-or-retail-chain-you-ll-experience-a-lot/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Today's evangelism is just as likely to take place via chat rooms and viral videos as it is in a personal conversation or a…](https://sms4smile.com/quotes/martin-lindstrom/today-s-evangelism-is-just-as-likely-to-take-place-via-chat-rooms-and/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“The Italian-owned Benetton label, for example, manufactures its entire clothing line in white. Once the clothes are delivered to distribution centers, Benneton’s analysts assess…](https://sms4smile.com/quotes/martin-lindstrom/the-italian-owned-benetton-label-for-example-manufactures-its-entire/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/engagement/martin-lindstrom/#itemlist", "name": "3 Engagement Quotes By Martin Lindstrom", "numberOfItems": 3, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "In a world where authenticity increasingly is in focus, consumers are seeking more than brands who focuses on revenue - consumers want to support brands with a purpose - one that justifies an emotional engagement.", "creator": { "@type": "Person", "name": "Martin Lindstrom" }, "url": "https://sms4smile.com/quotes/martin-lindstrom/in-a-world-where-authenticity-increasingly-is-in-focus-consumers-are/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png", "contentUrl": "https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png", "url": "https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png", "width": 1080, "height": 1080, "caption": "“In a world where authenticity increasingly is in focus, consumers are seeking more than brands who focuses…” — Martin Lindstrom", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 2, "item": { "@type": "Quotation", "text": "Once such emotional engagement has been created - demand will always follow - yet one could say the \"side product of your effort is demand\" the primary purpose is to create love.", "creator": { "@type": "Person", "name": "Martin Lindstrom" }, "url": "https://sms4smile.com/quotes/martin-lindstrom/once-such-emotional-engagement-has-been-created-demand-will-always/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/789/martin-lindstrom-4111_demand_once-such-emotional-engagement-has-been_1458096.png", "contentUrl": "https://sms4smile.com/quotes/i/789/martin-lindstrom-4111_demand_once-such-emotional-engagement-has-been_1458096.png", "url": "https://sms4smile.com/quotes/i/789/martin-lindstrom-4111_demand_once-such-emotional-engagement-has-been_1458096.png", "width": 1080, "height": 1080, "caption": "“Once such emotional engagement has been created - demand will always follow - yet one could say the \"side…” — Martin Lindstrom", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 3, "item": { "@type": "Quotation", "text": "If we define value as emotions - and emotional engagement...i.e. love!", "creator": { "@type": "Person", "name": "Martin Lindstrom" }, "url": "https://sms4smile.com/quotes/martin-lindstrom/if-we-define-value-as-emotions-and-emotional-engagement-i-e-love/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/7ba/martin-lindstrom-4111_emotion_if-we-define-value-as-emotions-and-emoti_2118139.png", "contentUrl": "https://sms4smile.com/quotes/i/7ba/martin-lindstrom-4111_emotion_if-we-define-value-as-emotions-and-emoti_2118139.png", "url": "https://sms4smile.com/quotes/i/7ba/martin-lindstrom-4111_emotion_if-we-define-value-as-emotions-and-emoti_2118139.png", "width": 1080, "height": 1080, "caption": "“If we define value as emotions - and emotional engagement...i.e. love!” — Martin Lindstrom", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } } ] }, { "@type": "CollectionPage", "@id": "https://sms4smile.com/quotes/about/engagement/martin-lindstrom/#webpage", "url": "https://sms4smile.com/quotes/about/engagement/martin-lindstrom/", "name": "Engagement Quotes by Martin Lindstrom", "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "mainEntity": { "@id": "https://sms4smile.com/quotes/about/engagement/martin-lindstrom/#itemlist" }, "primaryImageOfPage": { "@id": "https://sms4smile.com/quotes/i/6a1/martin-lindstrom-4111_authenticity_in-a-world-where-authenticity-increasing_511090.png" }, "description": "3 Engagement quotes by Martin Lindstrom. 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