---
title: "1 Digital Transformation Quotes By Martha Heller"
description: "1 Digital Transformation quotes by Martha Heller. Plus more from Martha Heller and more Digital Transformation sayings from other authors."
image: "https://sms4smile.com/quotes/i/10c/martha-heller-31501_change_digital-transformation-is-more-than-pain_2449169.jpg"
---

> [“Digital transformation is more than painting a shiny picture of the future: digital transformation means tying the back end to the front end, which CIOs have done over and over again.”](https://sms4smile.com/quotes/martha-heller/digital-transformation-is-more-than-painting-a-shiny-picture-of-the/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

[Image](https://sms4smile.com/quotes/i/10c/martha-heller-31501_change_digital-transformation-is-more-than-pain_2449169.jpg)

## Other authors on Digital Transformation

## More by Martha Heller

> [“The CIO is that one leader who can see everything that is happening within the organization," says Victor Fetter, CIO of LPL Financial. "The…](https://sms4smile.com/quotes/martha-heller/the-cio-is-that-one-leader-who-can-see-everything-that-is-happening/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“Because IT people can see so much, it is their responsibility to influence investment priorities, not just execute on priorities set by internal business…](https://sms4smile.com/quotes/martha-heller/because-it-people-can-see-so-much-it-is-their-responsibility-to/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“First, you need to understand the attitude that the current executive committee has toward IT," says Richter. "Do they believe that IT is a…](https://sms4smile.com/quotes/martha-heller/first-you-need-to-understand-the-attitude-that-the-current-executive/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“But moving from enabling the business to being the business is challenging work. It means changing governance models, organizational structures, delivery methodologies and hiring…](https://sms4smile.com/quotes/martha-heller/but-moving-from-enabling-the-business-to-being-the-business-is/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“As a CIO, you are the first to step into traffic, to stand alone during a period of change before people come on board.…](https://sms4smile.com/quotes/martha-heller/as-a-cio-you-are-the-first-to-step-into-traffic-to-stand-alone-during/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“Your first step in running IT like a business is to stop thinking of IT investments as OPM (other people's money) and treat it…](https://sms4smile.com/quotes/martha-heller/your-first-step-in-running-it-like-a-business-is-to-stop-thinking-of/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“Someone once told me that, when your operations are not good, you should not talk strategy," says Iyer. "Fair enough. But the opposite is…](https://sms4smile.com/quotes/martha-heller/someone-once-told-me-that-when-your-operations-are-not-good-you/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“The most important thing we are doing here is collapsing the silos," says Eash Sundaram, EVP of innovation and CIO of JetBlue. "When we…](https://sms4smile.com/quotes/martha-heller/the-most-important-thing-we-are-doing-here-is-collapsing-the-silos/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“a fan of author Patrick Lencioni, Stevenson borrows from his concept of "company first" in her leadership program..."In every IT transformation, you make major…](https://sms4smile.com/quotes/martha-heller/a-fan-of-author-patrick-lencioni-stevenson-borrows-from-his-concept/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“Lately, however, I have changed my thinking on this. I have a new Greek mythological figure in mind for the CIO; Cassandra. Cassandra made…](https://sms4smile.com/quotes/martha-heller/lately-however-i-have-changed-my-thinking-on-this-i-have-a-new-greek/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“CIOs, more than any other executive, have an end-to-end view of how the business works and the tools to turn that view into insights.…](https://sms4smile.com/quotes/martha-heller/cios-more-than-any-other-executive-have-an-end-to-end-view-of-how-the/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“In my previous book, The CIO Paradox, I called this phenomenon the "accountability vs. ownership" paradox, where CIOs are responsible for the outcomes of…](https://sms4smile.com/quotes/martha-heller/in-my-previous-book-the-cio-paradox-i-called-this-phenomenon-the/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“Digital transformation is more than painting a shiny picture of the future: digital transformation means tying the back end to the front end, which…](https://sms4smile.com/quotes/martha-heller/digital-transformation-is-more-than-painting-a-shiny-picture-of-the/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“The challenge of disparate systems, says Bunton, extends past technology and process. Disparate systems have a direct impact on the way employees think about…](https://sms4smile.com/quotes/martha-heller/the-challenge-of-disparate-systems-says-bunton-extends-past/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

> [“But here's the rub: looking across silos for opportunities to improve capabilities is one thing; creating a vision for how to seize those opportunities…](https://sms4smile.com/quotes/martha-heller/but-here-s-the-rub-looking-across-silos-for-opportunities-to-improve/)

[Martha Heller](https://sms4smile.com/quotes/author/martha-heller/)

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