--- title: "4 Core values Quotes By Tony Hsieh" description: "4 Core values quotes by Tony Hsieh. Plus more from Tony Hsieh and more Core values sayings from other authors." image: "https://sms4smile.com/quotes/i/af9/tony-hsieh-6336_business-organizatio_for-individuals-character-is-destiny-for_796432.png" --- > [For individuals, character is destiny. For organizations, culture is destiny.](https://sms4smile.com/quotes/tony-hsieh/for-individuals-character-is-destiny-for-organizations-culture-is/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) [Image](https://sms4smile.com/quotes/i/af9/tony-hsieh-6336_business-organizatio_for-individuals-character-is-destiny-for_796432.png) > [At Zappos, one of our core values is to Pursue Growth and Learning. In the lobby of our headquarters, we have a…](https://sms4smile.com/quotes/tony-hsieh/at-zappos-one-of-our-core-values-is-to-pursue-growth-and-learning-in/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) [Image](https://sms4smile.com/quotes/i/cde/tony-hsieh-6336_add_at-zappos-one-of-our-core-values-is-to-p_1914066.png) > [I think the most important thing is just if you hire people whose personal values match the corporate core values - and…](https://sms4smile.com/quotes/tony-hsieh/i-think-the-most-important-thing-is-just-if-you-hire-people-whose/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) [Image](https://sms4smile.com/quotes/i/258/tony-hsieh-6336_core_i-think-the-most-important-thing-is-just_2662945.png) > [Your personal core values define who you are, and a company's core values ultimately define the company's character and brand. For individuals,…](https://sms4smile.com/quotes/tony-hsieh/your-personal-core-values-define-who-you-are-and-a-company-s-core/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) [Image](https://sms4smile.com/quotes/i/426/tony-hsieh-6336_brands_your-personal-core-values-define-who-you_3086959.png) ## Other authors on Core values - [Linda Chandler 7 quotes](https://sms4smile.com/quotes/about/core-values/linda-chandler/) - [ ![](https://sms4smile.com/quotes/wp-content/uploads/sms4s/authors/processed/b022/author-simon-mainwaring-85489.jpg) Simon Mainwaring 6 quotes ](https://sms4smile.com/quotes/about/core-values/simon-mainwaring/) ## More by Tony Hsieh > [Things are never as bad or as good as they seem.](https://sms4smile.com/quotes/tony-hsieh/things-are-never-as-bad-or-as-good-as-they-seem/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [After what seemed like an eternity, we finally reached the summit just as the sun was rising. I couldn't believe that we had actually…](https://sms4smile.com/quotes/tony-hsieh/after-what-seemed-like-an-eternity-we-finally-reached-the-summit-just/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Branding Through Customer Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth.…](https://sms4smile.com/quotes/tony-hsieh/branding-through-customer-service-over-the-years-the-number-one/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [If I was going to go into an office I wanted it to be with people I would choose to be around even if…](https://sms4smile.com/quotes/tony-hsieh/if-i-was-going-to-go-into-an-office-i-wanted-it-to-be-with-people-i/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Never accept or be too comfortable with the status quo, because the companies that get into trouble are historically the ones that aren't able…](https://sms4smile.com/quotes/tony-hsieh/never-accept-or-be-too-comfortable-with-the-status-quo-because-the/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Have fun. The game is a lot more enjoyable when you're trying to do more than just make money.](https://sms4smile.com/quotes/tony-hsieh/have-fun-the-game-is-a-lot-more-enjoyable-when-you-re-trying-to-do/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term…](https://sms4smile.com/quotes/tony-hsieh/our-belief-is-that-if-you-get-the-culture-right-most-of-the-other/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Twitter is like hugging. Just because it's hard to measure the return on investment doesn't mean there isn't value there.](https://sms4smile.com/quotes/tony-hsieh/twitter-is-like-hugging-just-because-it-s-hard-to-measure-the-return/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Sorry, investing was pretty boring and I really missed being part of building something. I felt like I was always standing on the sidelines,…](https://sms4smile.com/quotes/tony-hsieh/sorry-investing-was-pretty-boring-and-i-really-missed-being-part-of/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Problems are just mile markers. Each one we pass means we've gotten better.](https://sms4smile.com/quotes/tony-hsieh/problems-are-just-mile-markers-each-one-we-pass-means-we-ve-gotten/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [I think when people say they dread going into work on Monday morning, it's because they know they are leaving a piece of themselves…](https://sms4smile.com/quotes/tony-hsieh/i-think-when-people-say-they-dread-going-into-work-on-monday-morning/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [“that your business can avoid making some of the same ones.   7. You want to figure out the right balance of profits, passion, and…](https://sms4smile.com/quotes/tony-hsieh/that-your-business-can-avoid-making-some-of-the-same-ones-7-you-want/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Inspire other communities and cities to reinvent themselves.](https://sms4smile.com/quotes/tony-hsieh/inspire-other-communities-and-cities-to-reinvent-themselves/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Learn by doing. Theory is nice, but nothing replaces actual experience.](https://sms4smile.com/quotes/tony-hsieh/learn-by-doing-theory-is-nice-but-nothing-replaces-actual-experience/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [Most companies are very quick to hire and slow to fire, when really it should be the other way around.](https://sms4smile.com/quotes/tony-hsieh/most-companies-are-very-quick-to-hire-and-slow-to-fire-when-really-it/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/core-values/tony-hsieh/#itemlist", "name": "4 Core values Quotes By Tony Hsieh", "numberOfItems": 4, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "For individuals, character is destiny. 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