---
title: "9 Content Quotes By John Battelle"
description: "9 Content quotes by John Battelle. Plus more from John Battelle and more Content sayings from other authors."
image: "https://sms4smile.com/quotes/i/aed/john-battelle-7041_blogs_dependent-web-platforms-such-as-twitter_257299.jpg"
---

> ['Dependent web' platforms such as Twitter, Facebook, Google and Yahoo are where people go to discover and share new content. Independent sites…](https://sms4smile.com/quotes/john-battelle/dependent-web-platforms-such-as-twitter-facebook-google-and-yahoo-are/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/aed/john-battelle-7041_blogs_dependent-web-platforms-such-as-twitter_257299.jpg)

> [You happily give Facebook terabytes of structured data about yourself, content with the implicit tradeoff that Facebook is going to give you…](https://sms4smile.com/quotes/john-battelle/you-happily-give-facebook-terabytes-of-structured-data-about-yourself/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/6d7/john-battelle-7041_about_you-happily-give-facebook-terabytes-of-s_151507.png)

> [Advertising and content have always been bound together - in print, on television, and on the web. Sure, you can skip the…](https://sms4smile.com/quotes/john-battelle/advertising-and-content-have-always-been-bound-together-in-print-on/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/c00/john-battelle-7041_ad_advertising-and-content-have-always-been_691517.png)

> [Given the trendlines of digital publishing, where more and more large platforms are profiting from, and controlling, the works of individuals, I…](https://sms4smile.com/quotes/john-battelle/given-the-trendlines-of-digital-publishing-where-more-and-more-large/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/1df/john-battelle-7041_after_given-the-trendlines-of-digital-publishi_2093877.png)

> [If you're a publisher and you forbid deep linking into your site, or have a paid wall or registration requirement, then you're…](https://sms4smile.com/quotes/john-battelle/if-you-re-a-publisher-and-you-forbid-deep-linking-into-your-site-or/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/75f/john-battelle-7041_because_if-you-re-a-publisher-and-you-forbid-dee_796471.png)

> [As much as I love scores of wonderful sites across the web, most of them are driven by the daily grind of…](https://sms4smile.com/quotes/john-battelle/as-much-as-i-love-scores-of-wonderful-sites-across-the-web-most-of/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/6e7/john-battelle-7041_across_as-much-as-i-love-scores-of-wonderful-si_1368203.png)

> [Building out a professional profile on LinkedIn certainly makes sense, and bolstering that CV with intelligent pieces of writing is also a…](https://sms4smile.com/quotes/john-battelle/building-out-a-professional-profile-on-linkedin-certainly-makes-sense/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/878/john-battelle-7041_alone_building-out-a-professional-profile-on-l_243566.png)

> [Ideally, content should be shared, mixed, mashed, and reposted - it wants to flow through the Internet like water. This was the…](https://sms4smile.com/quotes/john-battelle/ideally-content-should-be-shared-mixed-mashed-and-reposted-it-wants/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/0d7/john-battelle-7041_actually_ideally-content-should-be-shared-mixed-m_759166.jpg)

> [When you use Facebook, you're always logged in, and your identity and relationships - to others, to content, to apps and services…](https://sms4smile.com/quotes/john-battelle/when-you-use-facebook-you-re-always-logged-in-and-your-identity-and/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/b0b/john-battelle-7041_ads_when-you-use-facebook-you-re-always-logg_3190028.jpg)

## Other authors on Content

## More by John Battelle

> [When good media takes a bounded form, and comes once in a period of time, it begs to be consumed as a whole -…](https://sms4smile.com/quotes/john-battelle/when-good-media-takes-a-bounded-form-and-comes-once-in-a-period-of/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The 'Occupy' movement seems to have found a central theme to its 2012 movement around overturning 'the corporation as a person,' and some legislators…](https://sms4smile.com/quotes/john-battelle/the-occupy-movement-seems-to-have-found-a-central-theme-to-its-2012/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Increasingly, search is our mechanism for how we understand ourselves, our world, and our place within it.](https://sms4smile.com/quotes/john-battelle/increasingly-search-is-our-mechanism-for-how-we-understand-ourselves/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [You happily give Facebook terabytes of structured data about yourself, content with the implicit tradeoff that Facebook is going to give you a social…](https://sms4smile.com/quotes/john-battelle/you-happily-give-facebook-terabytes-of-structured-data-about-yourself/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [We speak of 'software eating the world,' 'the Internet of Things,' and we massify 'data' by declaring it 'Big.' But these concepts remain for…](https://sms4smile.com/quotes/john-battelle/we-speak-of-software-eating-the-world-the-internet-of-things-and-we/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Bitcoin woke us all up to a new way to pay, and culturally, I think a much larger percentage of us have become accustomed…](https://sms4smile.com/quotes/john-battelle/bitcoin-woke-us-all-up-to-a-new-way-to-pay-and-culturally-i-think-a/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [When you bring the scale and precision of data-driven platforms to the brilliance of great media executions, magic will happen. Delivering on that vision…](https://sms4smile.com/quotes/john-battelle/when-you-bring-the-scale-and-precision-of-data-driven-platforms-to/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [There will soon be streams of data coming from all manner of products - appliances, clothing, sporting goods, you name it. Wouldn't you rather…](https://sms4smile.com/quotes/john-battelle/there-will-soon-be-streams-of-data-coming-from-all-manner-of-products/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The smart phone isn't a perfect device, as we all know. It forces the world into a tiny screen. It runs out of battery,…](https://sms4smile.com/quotes/john-battelle/the-smart-phone-isn-t-a-perfect-device-as-we-all-know-it-forces-the/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The truth is, truly passionate media creators don't get into the media business to make huge gains from spectacular unicorn exits. When it happens,…](https://sms4smile.com/quotes/john-battelle/the-truth-is-truly-passionate-media-creators-don-t-get-into-the-media/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Building out a professional profile on LinkedIn certainly makes sense, and bolstering that CV with intelligent pieces of writing is also a great idea.…](https://sms4smile.com/quotes/john-battelle/building-out-a-professional-profile-on-linkedin-certainly-makes-sense/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> ['Dependent web' platforms such as Twitter, Facebook, Google and Yahoo are where people go to discover and share new content. Independent sites are the…](https://sms4smile.com/quotes/john-battelle/dependent-web-platforms-such-as-twitter-facebook-google-and-yahoo-are/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [I like Diaspora because it's audacious, it's driven by passion, and it's very, very hard to do. After all, who in their right mind…](https://sms4smile.com/quotes/john-battelle/i-like-diaspora-because-it-s-audacious-it-s-driven-by-passion-and-it/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [I've been a Mac guy for almost my entire adult life. I wrote my first college papers on a typewriter, but by the end…](https://sms4smile.com/quotes/john-battelle/i-ve-been-a-mac-guy-for-almost-my-entire-adult-life-i-wrote-my-first/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [As our society tips toward one based on data, our collective decisions around how that data can be used will determine what kind of…](https://sms4smile.com/quotes/john-battelle/as-our-society-tips-toward-one-based-on-data-our-collective-decisions/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

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                        "text": "Advertising and content have always been bound together - in print, on television, and on the web. Sure, you can skip the ad - just flip the page, or press 'ffwd' on your DVR. But great advertising, as I've long argued, adds value to the content ecosystem, and has as much a right to be in the conversation as does the publisher and the consumer.",
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