--- title: "20 Building Brand Quotes by 19 authors" description: "Browse 20 Building Brand quotes by 19 authors. Discover the best Building Brand sayings and thoughts." image: "https://sms4smile.com/quotes/i/412/richard-branson-256_bigs_don-t-wait-till-you-are-big-before-you-b_2063150.jpg" --- > [Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business.](https://sms4smile.com/quotes/richard-branson/don-t-wait-till-you-are-big-before-you-begin-building-your-brand/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) [Image](https://sms4smile.com/quotes/i/412/richard-branson-256_bigs_don-t-wait-till-you-are-big-before-you-b_2063150.jpg) > [“Hard core authors are determined about their craft, and they know that building a brand entails hard work. They eat, breathe and…](https://sms4smile.com/quotes/geraldine-solon/hard-core-authors-are-determined-about-their-craft-and-they-know-that/) [Geraldine Solon](https://sms4smile.com/quotes/author/geraldine-solon/) [Image](https://sms4smile.com/quotes/i/4e5/geraldine-solon-36267_authors_hard-core-authors-are-determined-about-t_871675.jpg) > [One consequence of this is that people are expected to make it on their own by chasing clicks or building a brand.…](https://sms4smile.com/quotes/astra-taylor/one-consequence-of-this-is-that-people-are-expected-to-make-it-on/) [Astra Taylor](https://sms4smile.com/quotes/author/astra-taylor/) [Image](https://sms4smile.com/quotes/i/ec7/astra-taylor-9450_brands_one-consequence-of-this-is-that-people-a_2203313.jpg) > [It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.](https://sms4smile.com/quotes/aljamain-sterling/it-s-all-about-brand-exposure-building-your-brand-building-your-image/) [Aljamain Sterling](https://sms4smile.com/quotes/author/aljamain-sterling/) [Image](https://sms4smile.com/quotes/i/ff7/aljamain-sterling-5526_athlete_it-s-all-about-brand-exposure-building-y_3164024.jpg) > [Vince McMahon is one of my all time idols in terms of building a brand and sustaining a great company.](https://sms4smile.com/quotes/tony-khan/vince-mcmahon-is-one-of-my-all-time-idols-in-terms-of-building-a/) [Tony Khan](https://sms4smile.com/quotes/author/tony-khan/) [Image](https://sms4smile.com/quotes/i/28d/tony-khan-13381_brand_vince-mcmahon-is-one-of-my-all-time-idol_2885904.jpg) > [Marketing is not selling. Marketing is building a brand in the mind of the prospect.](https://sms4smile.com/quotes/al-ries/marketing-is-not-selling-marketing-is-building-a-brand-in-the-mind-of/) [Al Ries](https://sms4smile.com/quotes/author/al-ries/) [Image](https://sms4smile.com/quotes/i/4ed/al-ries-14351_brands_marketing-is-not-selling-marketing-is-bu_947545.png) > [Told'em 500 hundred ah piece bring me ah geand nigga thank I'm showin'em love I'm building my brand](https://sms4smile.com/quotes/young-jeezy/told-em-500-hundred-ah-piece-bring-me-ah-geand-nigga-thank-i-m-showin/) [Young Jeezy](https://sms4smile.com/quotes/author/young-jeezy/) [Image](https://sms4smile.com/quotes/i/6c9/young-jeezy-1485_love_told-em-500-hundred-ah-piece-bring-me-ah_693807.png) > [Publicity doesn't really get me anything. Clients are not going to hire me for a $100 million building because I have a…](https://sms4smile.com/quotes/peter-marino/publicity-doesn-t-really-get-me-anything-clients-are-not-going-to/) [Peter Marino](https://sms4smile.com/quotes/author/peter-marino/) [Image](https://sms4smile.com/quotes/i/5ee/peter-marino-12089_anything_publicity-doesn-t-really-get-me-anything_982092.jpg) > [As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set…](https://sms4smile.com/quotes/ryan-holmes/as-an-entrepreneur-one-of-the-biggest-challenges-you-will-face-will/) [Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/) [Image](https://sms4smile.com/quotes/i/0b8/ryan-holmes-7072_apart_as-an-entrepreneur-one-of-the-biggest-ch_2735186.png) > [“Life is a game and there are many ways to keep score. Stick with your gut, reward your hard work with hard…](https://sms4smile.com/quotes/bobby-marhamat/life-is-a-game-and-there-are-many-ways-to-keep-score-stick-with-your/) [Bobby Marhamat](https://sms4smile.com/quotes/author/bobby-marhamat/) [Image](https://sms4smile.com/quotes/i/1bf/bobby-marhamat-223892_be-the-best-in-your_life-is-a-game-and-there-are-many-ways-t_2034254.jpg) > [Make sure you're building your brand early and make sure it's a good brand so in life after basketball, you have an…](https://sms4smile.com/quotes/marcus-smart/make-sure-you-re-building-your-brand-early-and-make-sure-it-s-a-good/) [Marcus Smart](https://sms4smile.com/quotes/author/marcus-smart/) [Image](https://sms4smile.com/quotes/i/3e3/marcus-smart-6452_basketball_make-sure-you-re-building-your-brand-ear_911934.jpg) > [All of us are selling ourselves, every single minute of every single dayeach one of us is building our own 'brand of…](https://sms4smile.com/quotes/kimora-lee-simmons/all-of-us-are-selling-ourselves-every-single-minute-of-every-single/) [Kimora Lee Simmons](https://sms4smile.com/quotes/author/kimora-lee-simmons/) [Image](https://sms4smile.com/quotes/i/ad5/kimora-lee-simmons-4549_brands_all-of-us-are-selling-ourselves-every-si_2532875.png) > [The real barrier (to building a brand) is the human mind. It normally takes decades to build a brand because it takes…](https://sms4smile.com/quotes/al-ries/the-real-barrier-to-building-a-brand-is-the-human-mind-it-normally/) [Al Ries](https://sms4smile.com/quotes/author/al-ries/) [Image](https://sms4smile.com/quotes/i/61c/al-ries-14351_barrier_the-real-barrier-to-building-a-brand-is_1651486.png) > [I think a lot of what we want to do with both the product we're building and the brand is help people…](https://sms4smile.com/quotes/evan-sharp/i-think-a-lot-of-what-we-want-to-do-with-both-the-product-we-re/) [Evan Sharp](https://sms4smile.com/quotes/author/evan-sharp/) [Image](https://sms4smile.com/quotes/i/d29/evan-sharp-18425_better_i-think-a-lot-of-what-we-want-to-do-with_2901823.jpg) > [The essence of building your own brand. People having heard of you - and having a positive impression - before you've even…](https://sms4smile.com/quotes/michael-ellsberg/the-essence-of-building-your-own-brand-people-having-heard-of-you-and/) [Michael Ellsberg](https://sms4smile.com/quotes/author/michael-ellsberg/) [Image](https://sms4smile.com/quotes/i/4c9/michael-ellsberg-47066_brands_the-essence-of-building-your-own-brand-p_3021870.jpg) > [I always think of it you know building a business, building a brand, a friend of mine gave me a metaphor for…](https://sms4smile.com/quotes/karen-walker/i-always-think-of-it-you-know-building-a-business-building-a-brand-a/) [Karen Walker](https://sms4smile.com/quotes/author/karen-walker/) [Image](https://sms4smile.com/quotes/i/3b5/karen-walker-16541_brands_i-always-think-of-it-you-know-building-a_676722.jpg) > [The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one…](https://sms4smile.com/quotes/howard-schultz/the-rules-of-engagement-around-building-a-brand-have-changed/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) [Image](https://sms4smile.com/quotes/i/020/howard-schultz-1317_brands_the-rules-of-engagement-around-building_2608434.jpg) > [First of all, when building a brand you have to know who you are, what you are, and what you stand for.…](https://sms4smile.com/quotes/gary-vaynerchuk/first-of-all-when-building-a-brand-you-have-to-know-who-you-are-what/) [Gary Vaynerchuk](https://sms4smile.com/quotes/author/gary-vaynerchuk/) [Image](https://sms4smile.com/quotes/i/09a/gary-vaynerchuk-1297_boys_first-of-all-when-building-a-brand-you-h_525628.jpg) > [We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best…](https://sms4smile.com/quotes/tony-hsieh/we-decided-that-if-we-get-the-culture-right-most-of-the-stuff-like/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) [Image](https://sms4smile.com/quotes/i/9c4/tony-hsieh-6336_brands_we-decided-that-if-we-get-the-culture-ri_1182475.png) > [The best thing I can do is stay on the road and build a grass-roots following. I'm constantly about building my brand.](https://sms4smile.com/quotes/raheem-devaughn/the-best-thing-i-can-do-is-stay-on-the-road-and-build-a-grass-roots/) [Raheem DeVaughn](https://sms4smile.com/quotes/author/raheem-devaughn/) [Image](https://sms4smile.com/quotes/i/e2f/raheem-devaughn-4053_best_the-best-thing-i-can-do-is-stay-on-the-r_606498.jpg) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/building-brand/#itemlist", "name": "Building Brand Quotes", "numberOfItems": 20, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "Don't wait till you are big before you begin building your brand. 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Marketing is building a brand in the mind of the prospect.", "creator": { "@type": "Person", "name": "Al Ries" }, "url": "https://sms4smile.com/quotes/al-ries/marketing-is-not-selling-marketing-is-building-a-brand-in-the-mind-of/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/4ed/al-ries-14351_brands_marketing-is-not-selling-marketing-is-bu_947545.png", "contentUrl": "https://sms4smile.com/quotes/i/4ed/al-ries-14351_brands_marketing-is-not-selling-marketing-is-bu_947545.png", "url": "https://sms4smile.com/quotes/i/4ed/al-ries-14351_brands_marketing-is-not-selling-marketing-is-bu_947545.png", "width": 1080, "height": 1080, "caption": "“Marketing is not selling. 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Clients are not going to hire me for a $100 million building because I have a brand. They really want the product.", "creator": { "@type": "Person", "name": "Peter Marino" }, "url": "https://sms4smile.com/quotes/peter-marino/publicity-doesn-t-really-get-me-anything-clients-are-not-going-to/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/5ee/peter-marino-12089_anything_publicity-doesn-t-really-get-me-anything_982092.jpg", "contentUrl": "https://sms4smile.com/quotes/i/5ee/peter-marino-12089_anything_publicity-doesn-t-really-get-me-anything_982092.jpg", "url": "https://sms4smile.com/quotes/i/5ee/peter-marino-12089_anything_publicity-doesn-t-really-get-me-anything_982092.jpg", "width": 1080, "height": 1080, "caption": "“Publicity doesn't really get me anything. Clients are not going to hire me for a $100 million building…” — Peter Marino", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 9, "item": { "@type": "Quotation", "text": "As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.", "creator": { "@type": "Person", "name": "Ryan Holmes" }, "url": "https://sms4smile.com/quotes/ryan-holmes/as-an-entrepreneur-one-of-the-biggest-challenges-you-will-face-will/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/0b8/ryan-holmes-7072_apart_as-an-entrepreneur-one-of-the-biggest-ch_2735186.png", "contentUrl": "https://sms4smile.com/quotes/i/0b8/ryan-holmes-7072_apart_as-an-entrepreneur-one-of-the-biggest-ch_2735186.png", "url": "https://sms4smile.com/quotes/i/0b8/ryan-holmes-7072_apart_as-an-entrepreneur-one-of-the-biggest-ch_2735186.png", "width": 1080, "height": 1080, "caption": "“As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate…” — Ryan Holmes", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 10, "item": { "@type": "Quotation", "text": "“Life is a game and there are many ways to keep score. Stick with your gut, reward your hard work with hard play, and you'll find yourself on top of the leaderboards. Building a brand is all about the vision and drive that goes into your day - both professionally and socially.”", "creator": { "@type": "Person", "name": "Bobby Marhamat" }, "url": "https://sms4smile.com/quotes/bobby-marhamat/life-is-a-game-and-there-are-many-ways-to-keep-score-stick-with-your/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/1bf/bobby-marhamat-223892_be-the-best-in-your_life-is-a-game-and-there-are-many-ways-t_2034254.jpg", "contentUrl": "https://sms4smile.com/quotes/i/1bf/bobby-marhamat-223892_be-the-best-in-your_life-is-a-game-and-there-are-many-ways-t_2034254.jpg", "url": "https://sms4smile.com/quotes/i/1bf/bobby-marhamat-223892_be-the-best-in-your_life-is-a-game-and-there-are-many-ways-t_2034254.jpg", "width": 1080, "height": 1080, "caption": "“Life is a game and there are many ways to keep score. 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It normally takes decades to build a brand because it takes decades to penetrate the gray matter in between your ears.", "creator": { "@type": "Person", "name": "Al Ries" }, "url": "https://sms4smile.com/quotes/al-ries/the-real-barrier-to-building-a-brand-is-the-human-mind-it-normally/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/61c/al-ries-14351_barrier_the-real-barrier-to-building-a-brand-is_1651486.png", "contentUrl": "https://sms4smile.com/quotes/i/61c/al-ries-14351_barrier_the-real-barrier-to-building-a-brand-is_1651486.png", "url": "https://sms4smile.com/quotes/i/61c/al-ries-14351_barrier_the-real-barrier-to-building-a-brand-is_1651486.png", "width": 1080, "height": 1080, "caption": "“The real barrier (to building a brand) is the human mind. It normally takes decades to build a brand because…” — Al Ries", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 14, "item": { "@type": "Quotation", "text": "I think a lot of what we want to do with both the product we're building and the brand is help people make better decisions in their everyday lives by giving them access to new ideas and new possibilities.", "creator": { "@type": "Person", "name": "Evan Sharp" }, "url": "https://sms4smile.com/quotes/evan-sharp/i-think-a-lot-of-what-we-want-to-do-with-both-the-product-we-re/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/d29/evan-sharp-18425_better_i-think-a-lot-of-what-we-want-to-do-with_2901823.jpg", "contentUrl": "https://sms4smile.com/quotes/i/d29/evan-sharp-18425_better_i-think-a-lot-of-what-we-want-to-do-with_2901823.jpg", "url": "https://sms4smile.com/quotes/i/d29/evan-sharp-18425_better_i-think-a-lot-of-what-we-want-to-do-with_2901823.jpg", "width": 1080, "height": 1080, "caption": "“I think a lot of what we want to do with both the product we're building and the brand is help people make…” — Evan Sharp", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 15, "item": { "@type": "Quotation", "text": "The essence of building your own brand. People having heard of you - and having a positive impression - before you've even met them. If you can create that effect, doors open for you. A close second, if that's not possible, is people getting a good impression of o very quickly when they Google you", "creator": { "@type": "Person", "name": "Michael Ellsberg" }, "url": "https://sms4smile.com/quotes/michael-ellsberg/the-essence-of-building-your-own-brand-people-having-heard-of-you-and/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/4c9/michael-ellsberg-47066_brands_the-essence-of-building-your-own-brand-p_3021870.jpg", "contentUrl": "https://sms4smile.com/quotes/i/4c9/michael-ellsberg-47066_brands_the-essence-of-building-your-own-brand-p_3021870.jpg", "url": "https://sms4smile.com/quotes/i/4c9/michael-ellsberg-47066_brands_the-essence-of-building-your-own-brand-p_3021870.jpg", "width": 1080, "height": 1080, "caption": "“The essence of building your own brand. People having heard of you - and having a positive impression…” — Michael Ellsberg", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 16, "item": { "@type": "Quotation", "text": "I always think of it you know building a business, building a brand, a friend of mine gave me a metaphor for it which I think is really true it's like building coral, you don't see it happening it's just little little little and when you step back you think wow.", "creator": { "@type": "Person", "name": "Karen Walker" }, "url": "https://sms4smile.com/quotes/karen-walker/i-always-think-of-it-you-know-building-a-business-building-a-brand-a/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/3b5/karen-walker-16541_brands_i-always-think-of-it-you-know-building-a_676722.jpg", "contentUrl": "https://sms4smile.com/quotes/i/3b5/karen-walker-16541_brands_i-always-think-of-it-you-know-building-a_676722.jpg", "url": "https://sms4smile.com/quotes/i/3b5/karen-walker-16541_brands_i-always-think-of-it-you-know-building-a_676722.jpg", "width": 1080, "height": 1080, "caption": "“I always think of it you know building a business, building a brand, a friend of mine gave me a metaphor for…” — Karen Walker", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 17, "item": { "@type": "Quotation", "text": "The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.", "creator": { "@type": "Person", "name": "Howard Schultz" }, "url": "https://sms4smile.com/quotes/howard-schultz/the-rules-of-engagement-around-building-a-brand-have-changed/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/020/howard-schultz-1317_brands_the-rules-of-engagement-around-building_2608434.jpg", "contentUrl": "https://sms4smile.com/quotes/i/020/howard-schultz-1317_brands_the-rules-of-engagement-around-building_2608434.jpg", "url": "https://sms4smile.com/quotes/i/020/howard-schultz-1317_brands_the-rules-of-engagement-around-building_2608434.jpg", "width": 1080, "height": 1080, "caption": "“The rules of engagement around building a brand have changed significantly over the past 10 to 15 years…” — Howard Schultz", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 18, "item": { "@type": "Quotation", "text": "First of all, when building a brand you have to know who you are, what you are, and what you stand for. That's clichéd marketing-bullshit jargon, but it does matter. It helps. You have to know who you're targeting. I think too many people fight the market. There are certain people who are never going to want your stuff no matter what you do. There are certain people are never going to love me because I curse and I have bravado and I'm a Jersey boy and I'm brash and they won't take the time to see the humility and the patience and the truth. They shouldn't.", "creator": { "@type": "Person", "name": "Gary Vaynerchuk" }, "url": "https://sms4smile.com/quotes/gary-vaynerchuk/first-of-all-when-building-a-brand-you-have-to-know-who-you-are-what/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/09a/gary-vaynerchuk-1297_boys_first-of-all-when-building-a-brand-you-h_525628.jpg", "contentUrl": "https://sms4smile.com/quotes/i/09a/gary-vaynerchuk-1297_boys_first-of-all-when-building-a-brand-you-h_525628.jpg", "url": "https://sms4smile.com/quotes/i/09a/gary-vaynerchuk-1297_boys_first-of-all-when-building-a-brand-you-h_525628.jpg", "width": 1080, "height": 1080, "caption": "“First of all, when building a brand you have to know who you are, what you are, and what you stand for…” — Gary Vaynerchuk", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 19, "item": { "@type": "Quotation", "text": "We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.", "creator": { "@type": "Person", "name": "Tony Hsieh" }, "url": "https://sms4smile.com/quotes/tony-hsieh/we-decided-that-if-we-get-the-culture-right-most-of-the-stuff-like/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/9c4/tony-hsieh-6336_brands_we-decided-that-if-we-get-the-culture-ri_1182475.png", "contentUrl": "https://sms4smile.com/quotes/i/9c4/tony-hsieh-6336_brands_we-decided-that-if-we-get-the-culture-ri_1182475.png", "url": "https://sms4smile.com/quotes/i/9c4/tony-hsieh-6336_brands_we-decided-that-if-we-get-the-culture-ri_1182475.png", "width": 1080, "height": 1080, "caption": "“We decided that if we get the culture right, most of the stuff, like building a brand around delivering the…” — Tony Hsieh", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } } }, { "@type": "ListItem", "position": 20, "item": { "@type": "Quotation", "text": "The best thing I can do is stay on the road and build a grass-roots following. I'm constantly about building my brand.", "creator": { "@type": "Person", "name": "Raheem DeVaughn" }, "url": "https://sms4smile.com/quotes/raheem-devaughn/the-best-thing-i-can-do-is-stay-on-the-road-and-build-a-grass-roots/", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/e2f/raheem-devaughn-4053_best_the-best-thing-i-can-do-is-stay-on-the-r_606498.jpg", "contentUrl": "https://sms4smile.com/quotes/i/e2f/raheem-devaughn-4053_best_the-best-thing-i-can-do-is-stay-on-the-r_606498.jpg", "url": "https://sms4smile.com/quotes/i/e2f/raheem-devaughn-4053_best_the-best-thing-i-can-do-is-stay-on-the-r_606498.jpg", "width": 1080, "height": 1080, "caption": "“The best thing I can do is stay on the road and build a grass-roots following. 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