---
title: "6 Brand Quotes By John Battelle"
description: "6 Brand quotes by John Battelle. Plus more from John Battelle and more Brand sayings from other authors."
image: "https://sms4smile.com/quotes/i/9fb/john-battelle-7041_advantage_brand-marketers-don-t-believe-that-ad-te_931919.png"
---

> [Brand marketers don't believe that ad-tech companies view brands as true partners. Ad-tech companies think brand marketers are paying attention to the…](https://sms4smile.com/quotes/john-battelle/brand-marketers-don-t-believe-that-ad-tech-companies-view-brands-as/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/9fb/john-battelle-7041_advantage_brand-marketers-don-t-believe-that-ad-te_931919.png)

> [I think Facebook is an extraordinarily important part of the Internet ecosystem, and having a robust presence there is a critical part…](https://sms4smile.com/quotes/john-battelle/i-think-facebook-is-an-extraordinarily-important-part-of-the-internet/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/4fa/john-battelle-7041_any_i-think-facebook-is-an-extraordinarily-i_1255506.jpg)

> [Consumers online expect dialogue, so pairing your brand with relevant and passion-driven topics is one of the best ways to ensure that…](https://sms4smile.com/quotes/john-battelle/consumers-online-expect-dialogue-so-pairing-your-brand-with-relevant/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/884/john-battelle-7041_audiences_consumers-online-expect-dialogue-so-pair_1342163.png)

> [Only a consistent, ongoing, deep experience can make a lasting media brand: one that has a commitment from a core community and…](https://sms4smile.com/quotes/john-battelle/only-a-consistent-ongoing-deep-experience-can-make-a-lasting-media/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/9da/john-battelle-7041_brand_only-a-consistent-ongoing-deep-experienc_1350548.png)

> [The experience that a publication creates for its audience is the very essence of that publication's brand - and without deep engagement,…](https://sms4smile.com/quotes/john-battelle/the-experience-that-a-publication-creates-for-its-audience-is-the/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/380/john-battelle-7041_audience_the-experience-that-a-publication-create_1671044.jpg)

> [Boxes and rectangles on the side or top of a website simply do not deliver against brand advertising goals. Like it or…](https://sms4smile.com/quotes/john-battelle/boxes-and-rectangles-on-the-side-or-top-of-a-website-simply-do-not/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

[Image](https://sms4smile.com/quotes/i/1d2/john-battelle-7041_advertising_boxes-and-rectangles-on-the-side-or-top_1808178.jpg)

## Other authors on Brand

## More by John Battelle

> [When good media takes a bounded form, and comes once in a period of time, it begs to be consumed as a whole -…](https://sms4smile.com/quotes/john-battelle/when-good-media-takes-a-bounded-form-and-comes-once-in-a-period-of/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The 'Occupy' movement seems to have found a central theme to its 2012 movement around overturning 'the corporation as a person,' and some legislators…](https://sms4smile.com/quotes/john-battelle/the-occupy-movement-seems-to-have-found-a-central-theme-to-its-2012/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Increasingly, search is our mechanism for how we understand ourselves, our world, and our place within it.](https://sms4smile.com/quotes/john-battelle/increasingly-search-is-our-mechanism-for-how-we-understand-ourselves/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [You happily give Facebook terabytes of structured data about yourself, content with the implicit tradeoff that Facebook is going to give you a social…](https://sms4smile.com/quotes/john-battelle/you-happily-give-facebook-terabytes-of-structured-data-about-yourself/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [We speak of 'software eating the world,' 'the Internet of Things,' and we massify 'data' by declaring it 'Big.' But these concepts remain for…](https://sms4smile.com/quotes/john-battelle/we-speak-of-software-eating-the-world-the-internet-of-things-and-we/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Bitcoin woke us all up to a new way to pay, and culturally, I think a much larger percentage of us have become accustomed…](https://sms4smile.com/quotes/john-battelle/bitcoin-woke-us-all-up-to-a-new-way-to-pay-and-culturally-i-think-a/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [When you bring the scale and precision of data-driven platforms to the brilliance of great media executions, magic will happen. Delivering on that vision…](https://sms4smile.com/quotes/john-battelle/when-you-bring-the-scale-and-precision-of-data-driven-platforms-to/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [There will soon be streams of data coming from all manner of products - appliances, clothing, sporting goods, you name it. Wouldn't you rather…](https://sms4smile.com/quotes/john-battelle/there-will-soon-be-streams-of-data-coming-from-all-manner-of-products/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The smart phone isn't a perfect device, as we all know. It forces the world into a tiny screen. It runs out of battery,…](https://sms4smile.com/quotes/john-battelle/the-smart-phone-isn-t-a-perfect-device-as-we-all-know-it-forces-the/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [The truth is, truly passionate media creators don't get into the media business to make huge gains from spectacular unicorn exits. When it happens,…](https://sms4smile.com/quotes/john-battelle/the-truth-is-truly-passionate-media-creators-don-t-get-into-the-media/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [Building out a professional profile on LinkedIn certainly makes sense, and bolstering that CV with intelligent pieces of writing is also a great idea.…](https://sms4smile.com/quotes/john-battelle/building-out-a-professional-profile-on-linkedin-certainly-makes-sense/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> ['Dependent web' platforms such as Twitter, Facebook, Google and Yahoo are where people go to discover and share new content. Independent sites are the…](https://sms4smile.com/quotes/john-battelle/dependent-web-platforms-such-as-twitter-facebook-google-and-yahoo-are/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [I like Diaspora because it's audacious, it's driven by passion, and it's very, very hard to do. After all, who in their right mind…](https://sms4smile.com/quotes/john-battelle/i-like-diaspora-because-it-s-audacious-it-s-driven-by-passion-and-it/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [I've been a Mac guy for almost my entire adult life. I wrote my first college papers on a typewriter, but by the end…](https://sms4smile.com/quotes/john-battelle/i-ve-been-a-mac-guy-for-almost-my-entire-adult-life-i-wrote-my-first/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

> [As our society tips toward one based on data, our collective decisions around how that data can be used will determine what kind of…](https://sms4smile.com/quotes/john-battelle/as-our-society-tips-toward-one-based-on-data-our-collective-decisions/)

[John Battelle](https://sms4smile.com/quotes/author/john-battelle/)

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