--- title: "8 Advertisement Quotes By David Ogilvy" description: "8 Advertisement quotes by David Ogilvy. Plus more from David Ogilvy and more Advertisement sayings from other authors." image: "https://sms4smile.com/quotes/i/9fb/david-ogilvy-1326_advertisement_claude-hopkins-maintained-that-nobody-wi_444774.png" --- > [Claude Hopkins.. maintained that nobody with a college education could write an advertisement addressed to the mass millions. That's absolute poppycock.](https://sms4smile.com/quotes/david-ogilvy/claude-hopkins-maintained-that-nobody-with-a-college-education-could/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/9fb/david-ogilvy-1326_advertisement_claude-hopkins-maintained-that-nobody-wi_444774.png) > [Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.](https://sms4smile.com/quotes/david-ogilvy/every-advertisement-should-be-thought-of-as-a-contribution-to-the/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/503/david-ogilvy-1326_advertisement_every-advertisement-should-be-thought-of_451516.png) > [What is a good advertisement? An advertisement which pleases you because of its style, or an advertisement which sells the most? They…](https://sms4smile.com/quotes/david-ogilvy/what-is-a-good-advertisement-an-advertisement-which-pleases-you/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/547/david-ogilvy-1326_advertisement_what-is-a-good-advertisement-an-advertis_550046.png) > [A good advertisement is one which sells the product without drawing attention to itself.](https://sms4smile.com/quotes/david-ogilvy/a-good-advertisement-is-one-which-sells-the-product-without-drawing/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/be0/david-ogilvy-1326_advertisement_a-good-advertisement-is-one-which-sells_1108881.png) > [Every advertisement is part of the long term investment in the personality of the brand.](https://sms4smile.com/quotes/david-ogilvy/every-advertisement-is-part-of-the-long-term-investment-in-the/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/521/david-ogilvy-1326_advertisement_every-advertisement-is-part-of-the-long_1241053.png) > [I never write fewer than sixteen headlines for a single advertisement.](https://sms4smile.com/quotes/david-ogilvy/i-never-write-fewer-than-sixteen-headlines-for-a-single-advertisement/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/0a9/david-ogilvy-1326_advertisement_i-never-write-fewer-than-sixteen-headlin_1318817.png) > [I do not regard advertising as entertainment or an art form, but as a medium of information. When I write an advertisement,…](https://sms4smile.com/quotes/david-ogilvy/i-do-not-regard-advertising-as-entertainment-or-an-art-form-but-as-a-2/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/1a7/david-ogilvy-1326_advertisement_i-do-not-regard-advertising-as-entertain_2348408.png) > [It has been found that the less an advertisement looks like an advertisement and the more it looks like an editorial, the…](https://sms4smile.com/quotes/david-ogilvy/it-has-been-found-that-the-less-an-advertisement-looks-like-an/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Image](https://sms4smile.com/quotes/i/4e0/david-ogilvy-1326_advertisement_it-has-been-found-that-the-less-an-adver_2955740.jpg) ## Other authors on Advertisement ## More by David Ogilvy > [I figure that my staff will be less reluctant to work overtime if I work longer hours than they do.](https://sms4smile.com/quotes/david-ogilvy/i-figure-that-my-staff-will-be-less-reluctant-to-work-overtime-if-i/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [In most agencies, account executives outnumber the copywriters two to one. If you were a dairy farmer, would you employ twice as many milkers…](https://sms4smile.com/quotes/david-ogilvy/in-most-agencies-account-executives-outnumber-the-copywriters-two-to/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [“Your alcoholics may include some of your brightest stars. The problem is to identify them, protected as they always are by their secretaries and…](https://sms4smile.com/quotes/david-ogilvy/your-alcoholics-may-include-some-of-your-brightest-stars-the-problem/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big…](https://sms4smile.com/quotes/david-ogilvy/it-takes-a-big-idea-to-attract-the-attention-of-consumers-and-get/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if…](https://sms4smile.com/quotes/david-ogilvy/many-manufacturers-secretly-question-whether-advertising-really-sells/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another,…](https://sms4smile.com/quotes/david-ogilvy/once-upon-a-time-i-was-riding-on-the-top-of-a-first-avenue-bus-when-i/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [You can't save souls in an empty church.](https://sms4smile.com/quotes/david-ogilvy/you-can-t-save-souls-in-an-empty-church/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.](https://sms4smile.com/quotes/david-ogilvy/in-the-modern-world-of-business-it-is-useless-to-be-a-creative/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Consumers don't think how they feel. They don't say what they think and they don't do what they say.](https://sms4smile.com/quotes/david-ogilvy/consumers-don-t-think-how-they-feel-they-don-t-say-what-they-think/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Compete with the immortals](https://sms4smile.com/quotes/david-ogilvy/compete-with-the-immortals/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [You will never win fame and fortune unless you invent big ideas.](https://sms4smile.com/quotes/david-ogilvy/you-will-never-win-fame-and-fortune-unless-you-invent-big-ideas/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [The worst fault a salesman can commit is to be a bore. Foster any attempt to talk about other things; the longer you stay…](https://sms4smile.com/quotes/david-ogilvy/the-worst-fault-a-salesman-can-commit-is-to-be-a-bore-foster-any/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate that kind…](https://sms4smile.com/quotes/david-ogilvy/i-don-t-believe-in-tricky-advertising-i-don-t-believe-in-cute/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [I never assign a product to a writer unless I know that he is personally interested in it. Every time I have written a…](https://sms4smile.com/quotes/david-ogilvy/i-never-assign-a-product-to-a-writer-unless-i-know-that-he-is/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels.](https://sms4smile.com/quotes/david-ogilvy/talent-i-believe-is-most-likely-to-be-found-among-nonconformists/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "ItemList", "@id": "https://sms4smile.com/quotes/about/advertisement/david-ogilvy/#itemlist", "name": "8 Advertisement Quotes By David Ogilvy", "numberOfItems": 8, "itemListElement": [ { "@type": "ListItem", "position": 1, "item": { "@type": "Quotation", "text": "Claude Hopkins.. maintained that nobody with a college education could write an advertisement addressed to the mass millions. 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