--- title: "Meaning & Key Takeaway of: For A Sales Team I encourage clients to…" description: "\"“For A Sales Team I encourage clients to generally set up their dashboards in a three column format, including: Left: Current month activity (amount of..." image: "https://sms4smile.com/quotes/i/5ce/aaron-ross-35768_customer_for-a-sales-team-i-encourage-clients-to_2122663.png" --- # For A Sales Team I encourage clients to generally set up… ![“For A Sales Team I encourage clients to generally set up their dashboards in a three column format, including: Left: Current month activity (amount of stuff going on). Center: current month results/deals. Right: Long-term results (year-to-date). Example screenshot, blurred for privacy: Example…” quote by Aaron Ross](https://sms4smile.com/quotes/i/5ce/aaron-ross-35768_customer_for-a-sales-team-i-encourage-clients-to_2122663.png) [Download](https://sms4smile.com/quotes/i/5ce/aaron-ross-35768_customer_for-a-sales-team-i-encourage-clients-to_2122663.png) [Open image](https://sms4smile.com/quotes/i/5ce/aaron-ross-35768_customer_for-a-sales-team-i-encourage-clients-to_2122663.png) > ““For A Sales Team I encourage clients to generally set up their dashboards in a three column format, including: Left: Current month activity (amount of stuff going on). Center: current month results/deals. Right: Long-term results (year-to-date). Example screenshot, blurred for privacy: Example Sales Development Rep Dashboard Every sales rep should set up their own personal dashboard, so they can see the state of their own business at a glance (and it makes it easier for their manager to coach/help them). Below, I have laid out a three-column dashboard”” [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. A three‑column dashboard helps salespeople and managers quickly assess activity, results, and long‑term performance at a glance. **In simple terms:** Dashboard layout clarifies current work, outcomes, and trends. Key Takeaway Use a visual dashboard to monitor and improve sales performance. Themes sales management visualization performance tracking coaching productivity Mood focused analytical motivational Type practical instructional When to use this quote - sales team meetings - one‑on‑one coaching - quarterly reviews - personal planning - manager dashboards Key Concepts KPIs pipeline management goal setting feedback loops Questions to Reflect On - How does visualizing data in three columns affect your daily focus? - What metrics should you add to capture qualitative insights? A Different Perspective May oversimplify complex data, missing nuances of individual deals. ★ ★ ★ ★ ★ No ratings yet [Column Dashboard](https://sms4smile.com/quotes/about/column-dashboard-4337270/) [Customer](https://sms4smile.com/quotes/about/customer/) [Dashboard Sales](https://sms4smile.com/quotes/about/dashboard-sales-4337271/) [Dashboards Column](https://sms4smile.com/quotes/about/dashboards-column-4337269/) [Personal Dashboard](https://sms4smile.com/quotes/about/personal-dashboard-4337272/) [Sales team](https://sms4smile.com/quotes/about/sales-team/) [Set Dashboards](https://sms4smile.com/quotes/about/set-dashboards-4337273/) ## Related quotes > [Mediocre products with great sales teams always beat great products with mediocre sales teams.](https://sms4smile.com/quotes/donal-daly/mediocre-products-with-great-sales-teams-always-beat-great-products/) [Donal Daly](https://sms4smile.com/quotes/author/donal-daly/) > [The Giants are usually described as rag tag, kind of a great garage sale team, and the Democrats are described as the Mommies to…](https://sms4smile.com/quotes/anne-lamott/the-giants-are-usually-described-as-rag-tag-kind-of-a-great-garage/) [Anne Lamott](https://sms4smile.com/quotes/author/anne-lamott/) > [“The Frosted Flakes sales team once described me as “Flakey.” I was highly flattered.”](https://sms4smile.com/quotes/jarod-kintz/the-frosted-flakes-sales-team-once-described-me-as-flakey-i-was/) [Jarod Kintz](https://sms4smile.com/quotes/author/jarod-kintz/) > [No growth hack, brilliant marketing idea, or sales team can save you long term if you don't have a sufficiently good product.](https://sms4smile.com/quotes/sam-altman/no-growth-hack-brilliant-marketing-idea-or-sales-team-can-save-you/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Marketing is your battle plan for the sales team - it's about defining the landscape. 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Patton](https://sms4smile.com/quotes/author/george-s-patton/) > [You can do anything if you have enthusiasm.](https://sms4smile.com/quotes/henry-ford/you-can-do-anything-if-you-have-enthusiasm/) [Henry Ford](https://sms4smile.com/quotes/author/henry-ford/) > [“Once management is on board, the sales team needs to understand the rationale behind the micromarket strategy and have simple tools that make it…](https://sms4smile.com/quotes/mckinsey-chief-marketing-sales-officer-forum/once-management-is-on-board-the-sales-team-needs-to-understand-the/) [McKinsey Chief Marketing & Sales Officer Forum](https://sms4smile.com/quotes/author/mckinsey-chief-marketing-sales-officer-forum/) > [“but how to establish a process by which a sales team of modest size can move the product to a wide audience.”](https://sms4smile.com/quotes/peter-thiel/but-how-to-establish-a-process-by-which-a-sales-team-of-modest-size/) [Peter Thiel](https://sms4smile.com/quotes/author/peter-thiel/) ## More by Aaron Ross > [“Customers don't care at all whether you close the deal or not. They care about improving their business.”](https://sms4smile.com/quotes/aaron-ross/customers-don-t-care-at-all-whether-you-close-the-deal-or-not-they/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [One of the biggest mistakes companies make is brute force lead generation - "give me more leads!" -when they don't understand that not all…](https://sms4smile.com/quotes/aaron-ross/one-of-the-biggest-mistakes-companies-make-is-brute-force-lead/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [“As Winston Churchill said, “Never, never, never, never give up!” (with ideal prospects).”](https://sms4smile.com/quotes/aaron-ross/as-winston-churchill-said-never-never-never-never-give-up-with-ideal/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [Of course you want more revenue, but what good is it if it isn't predictable?](https://sms4smile.com/quotes/aaron-ross/of-course-you-want-more-revenue-but-what-good-is-it-if-it-isn-t/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [“Making the field salespeople do cold calls means having your highest-cost (per hour) sales resource perform the lowest-value (per hour) activity.”](https://sms4smile.com/quotes/aaron-ross/making-the-field-salespeople-do-cold-calls-means-having-your-highest/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [“Demographics 30 points based on manual Prospect review 0-8 points based on title Source and Offer Website leads source: +7 Thought leadership offer: -5…](https://sms4smile.com/quotes/aaron-ross/demographics-30-points-based-on-manual-prospect-review-0-8-points/) [Aaron Ross](https://sms4smile.com/quotes/author/aaron-ross/) > [Companies should be selling ideas more than benefits. 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Think AS the market.](https://sms4smile.com/quotes/michael-fishman/don-t-think-of-the-market-think-as-the-market/) [Michael Fishman](https://sms4smile.com/quotes/author/michael-fishman/) > [If Wall Street crashes, does Main Street follow? 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If the dollar loses value, it's doing so relative to some other currency.…](https://sms4smile.com/quotes/peter-schiff/when-the-dollar-collapses-it-s-not-doing-it-in-a-vacuum-if-the-dollar/) [Peter Schiff](https://sms4smile.com/quotes/author/peter-schiff/) > [Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying…](https://sms4smile.com/quotes/marc-ostrofsky/corporations-invest-in-sophisticated-crm-or-customer-relationship/) [Marc Ostrofsky](https://sms4smile.com/quotes/author/marc-ostrofsky/) > [I believe confusion is good. Worldwide market leaders gain when there is confusion in the market.](https://sms4smile.com/quotes/subhash-chandra/i-believe-confusion-is-good-worldwide-market-leaders-gain-when-there/) [Subhash Chandra](https://sms4smile.com/quotes/author/subhash-chandra/) > [Damn inflation, full speed ahead,' Greenspan has said in both action and word. I think an investor should believe him and invest accordingly.](https://sms4smile.com/quotes/bill-gross/damn-inflation-full-speed-ahead-greenspan-has-said-in-both-action-and/) [Bill Gross](https://sms4smile.com/quotes/author/bill-gross/) > [“When companies get big, they devote most of their care and feeding to the business that got them big. This is as it should…](https://sms4smile.com/quotes/eric-schmidt/when-companies-get-big-they-devote-most-of-their-care-and-feeding-to/) [Eric Schmidt](https://sms4smile.com/quotes/author/eric-schmidt/) > [“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/salesmanship-is-usually-the-art-of-making-it-the-prospect-s-problem/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) [Browse all 9,257 Customer quotes ](https://sms4smile.com/quotes/about/customer/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“For A Sales Team I encourage clients to generally set up their dashboards in a three column format, including: Left: Current month activity (amount of stuff going on). Center: current month results/deals. Right: Long-term results (year-to-date). 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